Bloomberg: this is why the iPhone 8/Plus come at a higher price

Apple invested heavily in the camera capabilities of the iPhone 8 Plus

It turns out that, yes, the new high-end glass chassis and the 10nm Bionic chipset, as well as doubling the basic storage amount did add to the cost - 64GB iPhone 8 costs $247.51 to make, up from $237.94 for the 32GB iPhone 7 - but Apple bumped the price to $699 from $649, so in the end the BOM remains 35% of the retail price, just as before. As for the iPhone 8 Plus, the parts that go into it, and their assembly, cost $295.44, according to IHS, up from $270.88 for the iPhone 7 Plus, yet the new model costs more in the store, too.

Apparently, the new A11 Bionic processor with its homebrew graphics subsystem and AR co-processor costs $5 apiece more to make in bulk, despite the tens of millions of units that will be ordered by Apple. Doubling the storage from 32GB to 64GB is $6 more, while the new and improved camera set in the 8 Plus goes for $32.50. The most expensive part, as usual, is the display, which costs about $52.50 in the larger iPhone, but this year the Gorilla Glass enclosure is almost on par with the screen panel costs, at $51. Overall, the new chassis materials, the increase in basic storage, the faster chipset, and the new cameras are to blame for the extra fifty that Apple charges for the iPhone 8 and 8 Plus this year.

source: IHS via Bloomberg