BlackBerry CEO writes to employees, says company will focus on areas where it can deliver

BlackBerry CEO writes to employees, says company will focus on areas where it can deliver
BlackBerry CEO John Chen, in the face of a $4.4 billion quarterly loss reported by the Canadian manufacturer on Friday, has written a letter to his work force. In the letter, Chen acknowledged that BlackBerry 10 inventory stuck in the warehouse, is losing value everyday. That explains the big $2.7 billion write off that contributed largely to the company's big fiscal third quarter loss.

Writing to employees, Chen says that the partnership that BlackBerry inked with Foxconn will payoff because of the contract manufacturer's ability to get products to market quickly. The CEO says that thanks to the partnership, BlackBerry can resume doing what it does the best: "iconic design, world-class security, software development and enterprise mobility management."

The executive wrote that he is working on recruiting a head of BlackBerry's Devices division. He also pointed out that BlackBerry remains a leader in secure enterprise mobile device management, QNX is a leader in the automotive sector and BlackBerry is a pioneer in mobile messaging with BBM. Chen also confirmed the news that LG plans to pre-install select Android phones with BBM.

The new man at the helm of BlackBerry revealed that the company has a $3.2 billion cash-position which means that it can make "strategic investments" in situations that can bring growth to the company. Writing the letter is a good idea because it clears up rumors, focuses on the company's strengths, and lets BlackBerry personnel know that they do have a new man at the top that has a plan. You can check out the letter below.


source: WSJ

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