BMW to buy 57,000 Windows Phones for its workers?
posted by Alan F. / Dec 04, 2014, 1:01 PM
The majority of the phones to be delivered to BMW will be the Nokia Lumia 630, although executives will get to choose between the more expensive Nokia Lumia 920 or Nokia Lumia 930. The new handsets are expected to be in use by BMW employees sometime next year.
The report allegedly comes from someone close to the company, but does not reveal any dollar amount connected to the purchase. It also seems that while the purchase order for the Lumia handsets is a public shot in the arm for the still struggling platform, it doesn't necessarily mean that the automaker plans on using Windows Phone inside a new line of BMW autos.
source: wparea.de (translated) via WindowsCentral
Posts: 2458; Member since: Nov 28, 2009
It's employee-use phones. I'm sure BMW doesn't want to deal with the same Commodore 64 trash that Ford had with MS Sync. At least they are leftovers from the Nokia ragime. Ask them in a year or two how it's working, they'll probably move on to something else
posted on Dec 04, 2014, 1:18 PM 3
Posts: 2456; Member since: May 06, 2009
They probably want phones that don't have a ton of apps so their employees don't spend all day playing with our phones.
posted on Dec 04, 2014, 5:40 PM 3
Posts: 3902; Member since: Feb 04, 2013
Microsoft to buy 57,000 BMWs for its wp users?..... ;) Lol
posted on Dec 04, 2014, 1:19 PM 4
Posts: 109; Member since: Nov 29, 2012
Wouldn't that mean there would have to be more than 57,000 windows phone users in the first place? Because we all know there's not. *disclaimer: I like WP personally, but prefer Android. I got my dad a Lumia 635 for his first smartphone and it's a fantastic phone for the price, it's very quick and smooth.
posted on Dec 04, 2014, 1:27 PM 0
Posts: 1658; Member since: Aug 20, 2014
They need more than that to make a dent honestly. I like Windows phone for the most part but searching for an alternative app is no fun and that's assuming there is an alternate. Microsoft you need to work harder
posted on Dec 04, 2014, 2:29 PM 1
Posts: 405; Member since: Nov 03, 2012
Microsoft should work harder in what way? Does Microsoft make the apps that you are missing??? If yes, then work harder Microsoft. If not, uhhh...well...tell whatever developer of the missing app to work harder. Microsoft IS working harder in some areas as they just secured the deal with BMW and it wasn't based on apps. I would like to see Microsoft advertise their phones more and actually put forth an effort to ensure the devices are marketed and available in the stores. I honestly do not think anyone with power to change anything at Microsoft actually goes to the stores or carriers and tries to buy a Windows Phone device. If they did and received the same horrible experience that WP customers do, they would or should do something about it to change things for the better. Oh well.
posted on Dec 04, 2014, 5:24 PM 1
Posts: 1798; Member since: Jan 07, 2014
Windows Phone consumer rates are actually very high, others like everyone is using WP design language influenced. MS just needs better marketing the product is superb, as a critic said WP is the best phone you never used and judging how Flat everyone has gone its fair to call WP tech biggest trend setter no matter what marketshare or sales dictate. http://chris.millr.org/ios-7-looks-familiar-cant-quite-put-my-finger-on-it/ https://www.yahoo.com/tech/and
Companies borrow features but in WP case everyone is biting much more than any other OS.
posted on Dec 04, 2014, 7:15 PM 2
Send a warning to post author
Send a warning to Selected user.
The user has 0 warnings currently.
Next warning will result in ban!
Ban user and delete all posts
Message to PhoneArena moderator (optional):