BMW to buy 57,000 Windows Phones for its workers?

BMW to buy 57,000 Windows Phones for its workers?
German luxury automobile manufacturer BMW has reportedly ordered quite a large number of Lumia branded Windows Phone handsets. A report out of Germany states that the company is purchasing 57,000 handsets for its employees. The company currently has its workforce using older Nokia smartphones powered by Symbian.

The majority of the phones to be delivered to BMW will be the Nokia Lumia 630, although executives will get to choose between the more expensive Nokia Lumia 920 or Nokia Lumia 930. The new handsets are expected to be in use by BMW employees sometime next year.

The report allegedly comes from someone close to the company, but does not reveal any dollar amount connected to the purchase. It also seems that while the purchase order for the Lumia handsets is a public shot in the arm for the still struggling platform, it doesn't necessarily mean that the automaker plans on using Windows Phone inside a new line of BMW autos.

source: (translated) via WindowsCentral

Related phones

Lumia 630
  • Display 4.5 inches
    854 x 480 pixels
  • Camera 5 MP (Single camera)
  • Hardware Qualcomm Snapdragon 400
    0.5GB RAM
  • Storage 8GB, microSDXC
  • Battery 1830 mAh
  • OS Windows Phone 8.1
Lumia 920
  • Display 4.5 inches
    1280 x 768 pixels
  • Camera 8.7 MP (Single camera)
    1.3 MP front
  • Hardware Qualcomm Snapdragon S4 Plus
    1GB RAM
  • Storage 32GB,
  • Battery 2000 mAh
  • OS Windows Phone 8
Lumia 930
  • Display 5.0 inches
    1920 x 1080 pixels
  • Camera 20 MP (Single camera)
    1.2 MP front
  • Hardware Qualcomm Snapdragon 800
    2GB RAM
  • Storage 32GB,
  • Battery 2420 mAh
  • OS Windows Phone 8.1


Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.
FCC OKs Cingular's purchase of AT&T Wireless