Apple could hit $1 trillion again with a 'media bundle,' casts 'Always Sunny' crew for a comedy series

Apple could hit $1 trillion again with a 'media bundle,' casts 'Always Sunny' crew for a comedy series
Apple may hit a $1 trillion market capitalization yet again in a very near future, according to Morgan Stanley analysts, as it preps the ultimate "media bundle" with a 2019 video streaming service, Apple Music, and the purchase of the magazine subscription aggregator Texture last year. In addition, there are rumors about a game subscription service swirling around.

Apple Music has millions of songs in its portfolio, Texture has more than 200 magazines to fold into Apple News, while Apple's upcoming take on Netflix is taking shape as a curated list of original shows, movies and TV series.

That same video streamer just scored another potential hit under its belt, reports Deadline, a straight-to-series comedy by everyone's favorite good-for-nothing's Charlie Day and Rob McElhenney from "It’s Always Sunny in Philadelphia." This alone makes the show an immediate hit among us in the office, but there is more.

Charlie and Rob's comedy series takes place in a video game studio (sweet!), and also features the Oscar-winning F. Murray Abraham, plus a number of other up-and-coming actors like Charlotte Nicado, David Hornsby, Imani Hakim, Ashly Burch, and Danny Pudi.



We can't wait, and Apple has signed up a few more potential hits like a sci-fi series from the creator of X-Men, a Bill Murray/Sofia Copolla collab (Lost in Translation), as well as a coming-of-age story produced by Jada Pinkett Smith. 

It seems that when Apple's streamer launches this year, it will have a full portfolio of originals to work with. That's in addition to whatever bundle Apple can make with its existing music, news and gaming services, for a true "media bundle" of a scale unseen. It will be interesting to see the pricing tiers of such a package, as the streaming video service itself is reported to be cheaper than Netflix.

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16 Comments

1. shiv179

Posts: 123; Member since: Aug 08, 2012

For how long will Apple stay at the trillion mark though?

12. Atechguy0

Posts: 918; Member since: Aug 03, 2018

If Apple keeps their new service to their own platform. Then it will never take off. At least Netflix runs on almost everything. From Windows, Android, iPhones, Mac's, almost every game consoles, and more. Not to mention how much content is going to be their at first, especially when it comes to movies, TV shows, documentary shows, and more. Music is one thing, but there is a number of music streaming services already out there.

13. midan

Posts: 2487; Member since: Oct 09, 2017

"If Apple keeps their new service to their own platform. Then it will never take off." You are clearly underestimating billion user userbase. Look how big Apple music is already, it's available for Android, but propably would be very big without it too. It has all the chance to take off just like Apple music had.

14. cmdacos

Posts: 3781; Member since: Nov 01, 2016

Seems dumb to then cut out a 4.5 billion user base.

15. Finalflash

Posts: 4062; Member since: Jul 23, 2013

Depends, since music is music. There are barely any exclusives that drive to one platform or another. So it is easy to force users through defaults and other arm twisting tactics. With TV shows, the quality of the exclusive content is what will matter but in Apple's case, we know how terrible their exclusive shows have been so far. Lets see if they have any actual inspiration left for new products and shows.

2. ebilcake

Posts: 1193; Member since: Jul 16, 2016

Never seen it, no interest in seeing it.

3. Peaceboy

Posts: 640; Member since: Oct 11, 2018

I would love to subscribe to apple’s streaming. Just like their apple news and music. Really love it.

4. midan

Posts: 2487; Member since: Oct 09, 2017

This is where money comes handy. Apple have all the money to build their video stream as big as they want.

9. sissy246

Posts: 6907; Member since: Mar 04, 2015

It dosen't matter how big they build it, what matter is what they offer amd how many will subscribe to it.

11. midan

Posts: 2487; Member since: Oct 09, 2017

Well those things comes together Competition isn't very hard with video services, in the end all of them are quite crappy with very bad selection. New material coming very slowly and most is just pure crap.

5. darkkjedii

Posts: 30688; Member since: Feb 05, 2011

Bundle that iPhone, with some killer features that boosts interest more.

6. cncrim

Posts: 1535; Member since: Aug 15, 2011

As it stand Apple is about $234B to get to trillion, so you trung to tell me just to add a movie series and add few services will get to trillion, You must be joking right? I can see it If you talking in 8-15 years, unless she can come up with news revolution products then i could do it in 4-5 years

7. midan

Posts: 2487; Member since: Oct 09, 2017

LOL.. :D

8. jellmoo

Posts: 2526; Member since: Oct 31, 2011

They were already valued at more than $1 Trillion back in August. The volatility of the market for tech is crazy. So yeah, it could very well happen.

10. sissy246

Posts: 6907; Member since: Mar 04, 2015

You know i am not a fan but, i have to disagree with you. Apple can and will turn this around as soon as they give more of what their customers want and stop with the updates that keep needing update and the stupidhigh prices. They could do it ,maybe not this year but maybe with in about two years.

16. Leo_MC

Posts: 6141; Member since: Dec 02, 2011

"stop with the updates that keep needing update" Please, stop this rant already, if you know nothing about iOS; with some notable exceptions, it has always been just fine.

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