Apple to start producing iPhones in India in the coming months


Apple's ambitions of manufacturing iPhones in India are coming to fruition, according to the latest report by Reuters. The news agency claims that two different sources from the industry have confirmed that Wistron Corp, a Taiwanese manufacturing partner of Apple, is in the process of building an assembly plant in the southern Indian technology hub of Bengaluru (Bangalore).

The plant is said to open in the next few months and will focus entirely on handset production. The first iPhone to have "Assembled in India" on the back is going to be less expensive iPhone SE, which is hardly surprising, considering that Cupertino released the model with the idea of enticing consumers in developing markets. An earlier report by The Economic Times indicated that Apple initially planned to produce 300,000 to 400,000 iPhone SE units, but the latest information suggests that the numbers will be considerably lower to begin with.

Local manufacturing and potential government tax holidays will likely reduce the price of the handset to a certain degree, but more needs to be done from Tim Cook & Co. in order to popularize the brand in the South Asian country. The majority of smartphone purchases in India are made for less than $150, which is far lower than the current $424 asking price of the iPhone SE.

source: Reuters

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8 Comments

1. Tabby_Tiger

Posts: 305; Member since: Jan 23, 2017

Apple isn't know for sacrificing profit for market share. Could India be a temporary exception since they are losing market share there?

2. SIGPRO

Posts: 2815; Member since: Oct 03, 2012

I would think so. Many people think Apple is doing really well, but sales are declining but they increased all the prices so on paper they make profit. But eventually even sheep will open their eyes......i hope for the sake of the herd.......hahahaha

3. kiko007

Posts: 7493; Member since: Feb 17, 2016

The iPhone did NOT increase in price this year....WTF are you talking about?

6. sgodsell

Posts: 7215; Member since: Mar 16, 2013

Well I feel sorry for blind sheep like yourself. But Apple most certainly increased their prices. I know for a fact in my country Apple did increase their prices. Now in the US Apple did keep the same price for the iPhone 7. Now they added waterproofing, stereo speakers, added OIS to the same camera., while removing the 3.5mm audio jack. Apple really didn't add much, especially when the competition had those features for years, except the removal of the audio jack. Keeping all that in mind. Apple never improved on the most important aspect of all smartphones. The display, and LTE. Apple likes to always post benchmarks in regards to their newer SoCs. However they are still pushing the lowest resolution display of any smartphone, especially at a flagship price. Apple still hasn't proven themselves with VR and higher resolution displays, period. When users can buy a Pixel smartphone that is roughly the same size as an iPhone 7. Yet it has the same resolution display as an iPhone 7 plus. Plus the Pixel can easily sustain that resolution at 60 fps, indefinitely. I would love to see an iPhone 7 plus handle that, or even an iPhone 7 for that matter. Not to mention other OEMs have been releasing smartphones with the same display size as the iPhone 7 plus for only $400. This trend is not going to change anytime soon. The other thing to consider is if Apple lowers the price of the iPhone SE to $250 for a brand new SE. Then other countries will want the same treatment as well.

4. kishore3k

Posts: 102; Member since: Mar 11, 2016

Apple wants to open single brand retail store . In India foreign companies can't open that without 30% local sourcing. For Apple needs to open inorder improve sales and after service . Also with manufacturing in India you gain more tax exemptions and don't need to pay double duty (Apple can't import straight to India from China ,first they need to shift it another country like Singapore/Hong Kong before importing into India). USUALLY in India Apple iPhone lower end 7 prices are starting at higher at 7+

5. kishore3k

Posts: 102; Member since: Mar 11, 2016

In India they recorded Q4 2016 in sales , sales are dipping at global level in India it is increasing

7. sgodsell

Posts: 7215; Member since: Mar 16, 2013

Apple had 2.5 million iPhone sales, which the majority of the sales were the iPhone 5,5s, and SE. Those sale numbers were the entire year. So Apple declined in India and China.

8. audibot

Posts: 600; Member since: Jan 26, 2017

haha cant wait to see the back Designed in california usa made in india thank you very much come again ;)

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