Apple releases four new ads for Apple Music as early adopters' free trials are almost over

Apple releases four new ads for Apple Music as early adopters' free trials are almost over
Apple Music launched on June 30th. That means that those early adopters who signed up for the three-month free trial will have until the end of this month to make a monumental decision. Do they sign up at $9.99 per month ($14.99 monthly for a family of up to six), or do they call it quits with Apple Music for now. The most recent data shows that 11 million trial subscriptions were opened as of early August.

Last month, Apple produced three ads to showcase new musical talent. Today, four new ads in the same vein have been released by the tech titan. Apple's YouTube tagline for the spots says it all, "Introducing artists you didn't know you couldn't live without. Discover and connect with new music and the people who make it - artists like Flo Morrissey."

You might not know any of these four artists now, and they might never become household names. But that doesn't mean that their music isn't worth listening to. Check out Flo Morrissey, Leon Bridges, Flying Lotus and Shamir by clicking on the video slideshow, below.


source: Apple (1), (2), (3), (4) via AppleInsider

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10 Comments

1. Tziggy14

Posts: 623; Member since: Sep 02, 2014

Desperation at its finest. Why release these ads now when the free trial is ending? Sounds like Apple is afraid people aren't gonna subscribe past the trial. lol

11. tahnik

Posts: 200; Member since: Jul 17, 2011

Do a favour to the world. Don't start a business. You will fail in the first season.

15. downphoenix

Posts: 3165; Member since: Jun 19, 2010

It's to remind people "Hey, you're trial is up, make sure to continue using it and give us money".

3. HASHTAG unregistered

I think I may end up canceling my subscription before my trial is over. It's okay, but I feel like there some bugs that needs worked out.

4. AlikMalix unregistered

Havent even tried the free trial yet - I like to own my music, and to be honest for $10 a month, I'd rather buy 9-10 tracks and own em straight....

6. k4ever

Posts: 240; Member since: Oct 08, 2014

Search for Spotify on Google News. It seems that Spotify has actually added more subscribers and has grown since Apple Music's introduction. The crappiness of Apple Music along with reviewers constantly comparing it to Spotify (with Apple Music coming up short) has been good publicity for Spotify. If Apple had released a polished product from the beginning, they wouldn't be in this situation. Apple had better fix the bugs with Apple Music before trying to release it on Android. Android users aren't as blind of followers of Apple as Apple users are. In other words, Android users won't reflexively buy Apple crap, unless it is really good.

9. Wiencon

Posts: 2278; Member since: Aug 06, 2014

CDs for life!

10. tedkord

Posts: 17131; Member since: Jun 17, 2009

Could they have picked four worse songs to advertise? Those are awful.

12. adsg48

Posts: 79; Member since: Apr 18, 2015

There are so many bugs in Apple Music and it is very irritating. Spotify is best. Even Rdio is much better than Apple Music.

13. hortizano

Posts: 294; Member since: May 22, 2013

Wait, is this an endorsing article?

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