Apple iPhone X's late shipping date eats into iPhone 8/8 Plus pre orders

Earlier today, we told you about a new report passed along to clients by KGI Securities. The report focused on pre-orders for the Apple Watch Series 3, and revealed that the version of the timepiece with cellular capabilities was accounting for as much as 90% of pre-orders instead of the 30% to 40% predicted by the brokerage firm. Another part of the report dealt with the Apple iPhone X and how its delayed November 3rd launch is actually having a negative impact on  pre-orders for the Apple iPhone 8 and the Apple iPhone 8 Plus.

In its report, KGI pointed out that traditionally, newly launched iPhone models are delivered 3 weeks to 6 weeks after being ordered. The new iPhone 8/8 Plus units are being delivered in just 1 to 2 weeks or less. That is indicative of softer pre-orders than seen in the past. And the only difference between then and now is the inclusion of pre-orders for the Apple iPhone X.

Looking at this using common sense, one might expect that those who pre-order the iPhone usually are looking to purchase the latest and greatest model of the phone. Thus, with the iPhone X not shipping until November 3rd, these early adopters would most likely be holding back on ordering the iPhone 8 or iPhone 8 Plus until they had a chance to get a good look at the iPhone X. And since that won't happen for six weeks or so, pre-orders for the iPhone 8 and iPhone 8 Plus are impacted. This theory isn't new as it was discussed even prior to the unveiling of all three devices last week. It's just a little different when you see the latest iPhone models shipping so quickly right after launch.

The Apple iPhone 8 and Apple iPhone 8 Plus will be delivered on September 22nd. Pre-orders for the Apple iPhone X will take place starting on October 27th with a launch on November 3rd, as we already pointed out.

source: 9to5Mac



1. cmdacos

Posts: 4267; Member since: Nov 01, 2016

Can't be the lazy design though right?

3. sgodsell

Posts: 7456; Member since: Mar 16, 2013

The iPhone 8 is $700 for a low resolution display, single camera, and 2 GB of RAM. That model is certainly not worth $700.

4. kiko007

Posts: 7518; Member since: Feb 17, 2016

Low res display I agree with, but announcing the RAM as a downside is a little disingenuous. This isn't an Android, it doesn't need 6 GB of RAM to function lag free. Two should be fine due to the lower resolution and iOS optimization. Besides, what is or isn't worth what is up to the market to decide.

8. ibend2

Posts: 159; Member since: Mar 16, 2016

"it doesn't need 6 GB of RAM to function lag free" a few years ago, your kin said "it doesn't need 2GB of RAM"

10. kiko007

Posts: 7518; Member since: Feb 17, 2016

I shouldn't have to explain common sense to you: I am my own person... I speak for me and me alone. There is no "my kin" and I have my own assessment of that thought process. It was shortsighted, true, but at the time, no phone was faster DESPITE only one gig. And since we're talking about kin, aren't you a member of the group claiming: 64-bit is a gimmick, hardware/full-disk encryption is unstable, and app permissions regulations aren't necessary? Remember those nuggets of wisdom? That's what I thought...

15. submar

Posts: 713; Member since: Sep 19, 2014

Sometimes Apple fanboy says the most delusional shi+?

14. path45th

Posts: 407; Member since: Sep 11, 2016

Buying an iPhone is not just the hardware that counts, it's the ecosystem and Apple support that give value to the phone. Having access to better quality of Apps than Android and getting iOS updates for 5 years are making the iPhone a better value than any android. Not to mention Apple's apps like iWork that are all free and offer a very sleek productivity package that is hard to find on Androids. Having a high Rez screen is waste of the screen if the content is missing or is second rate.

16. path45th

Posts: 407; Member since: Sep 11, 2016

Design-wise Samsung phones are also the same, curved screens to mask the side bezels and bezels on top and bottom, the same thing for several years. At least Apple didn't decrease the functionality of the phone by increasing the screen and placing the Touch ID at the back of the phone that its not easy to reach.

26. treypoundz

Posts: 87; Member since: Sep 05, 2017

Masking?? I'd rather not see it then see it. The note 8 still has less bezels then the iPhone x. And decrease functionality What? Apple removed the headphone jack. The home button. The fps. At least Samsung phones added stuff while keeping the older stuff.

30. izim1

Posts: 1600; Member since: Feb 04, 2013

"At least Apple didn't decrease the functionality of the phone by increasing the screen and placing the Touch ID at the back of the phone that its not easy to reach". No. They decreased the functionality by just removing it, altogether

2. Blazers

Posts: 751; Member since: Dec 05, 2011

They should have delayed the X until early next year..... kind of like what Samsung does with the S and Note series.

21. Cat97

Posts: 1936; Member since: Mar 02, 2017

Did you forget that exactly 10 years ago the iPhone was released ? The iPhone X is related to that event, that's why it launched now. And it's a great thing, it pushes the Android manufacturers to match that design sooner :)

27. treypoundz

Posts: 87; Member since: Sep 05, 2017

Match the design. What. U Apple fans are dumb. Android phones been making these less bezel phones before the iPhone. N the note 8 has less bezels then the iPhone x. Which isn't even out yet. So who has to match who's design boy?

5. darkkjedii

Posts: 31328; Member since: Feb 05, 2011

I just don't get, how they run the same design for 4 years straight, but skip the 7S. 6, 6S, 7, 8? Why would anyone buy the 7S, just get the X, which is actually the 8. The 8, is actually the 7S, or 6SS. Glad I opted for the Note 8.

9. ibend2

Posts: 159; Member since: Mar 16, 2016

To catch up with samsung's flagship numbering?

12. CreeDiddy

Posts: 2255; Member since: Nov 04, 2011

Jedii for the very reason of hating FaceID. I prefer TouchID by far... As crazy as it sounds how is Apple going to handle the unlock with FaceID while driving? TouchID is much much simpler than looking into the phone. Bad design choice by Apple...Thus I may just opt for the 8 Plus...

20. Nopers unregistered

You shouldn’t be on your phone and driving at the same time so it doesn’t matter.

24. darkkjedii

Posts: 31328; Member since: Feb 05, 2011

That's a dumb response, to his very good point. People are gonna do it, and it's not like Apple did it as a determent.

25. darkkjedii

Posts: 31328; Member since: Feb 05, 2011

Good point, cause I do unlock my phones while driving...guilty as charged.

28. treypoundz

Posts: 87; Member since: Sep 05, 2017

Accidents coming. Apple's going to have to disable it while drive once the accidents start

19. Zylam

Posts: 1817; Member since: Oct 20, 2010

So they can sell everyone the 8S next year. Up until the 6S, every new number brought in a new design, but the 7 changed that traditional. Basically they want two years with this glass version of the 6, if they called it the 7S, then next year calling the same design the iPhone 8 might have felt wrong to them. After next year they are probably going to change the design and call it the iPhone 9, so it works better for them to skip the 7S, call the glass versions 8 and 8S, then release an all new design iPhone 9 in 2019.

22. Cat97

Posts: 1936; Member since: Mar 02, 2017

The reason is easy: psychologically, "7s" designation would have seem too outdated compared to the iPhone X, and also the advancements would have seemed incremental when in fact, design aside, there are pretty big advancements in the iPhone 8. If the iPhone 8 would have been called "7s" the preorders would have been lower and not only because people would have waited for the X, but they would have thought there is no reason to upgrade their iPhone 6s or 7.

6. fyah_king unregistered

Why buy the same looking phone? Lol

29. treypoundz

Posts: 87; Member since: Sep 05, 2017

I have the 7 why the Fuk would I get the 8? For a glass back or faster processor. Nah. It would be a waste of money for me to do that. They all look the same from 6 to 8. Screen is the same. I'll rather the 7 back, this way I don't have to worrying about it cracking. And once u had one iPhone u had them all seeing they really all do the same. Software is really all the same. The exterior is the only thing that really changes

7. izim1

Posts: 1600; Member since: Feb 04, 2013

Yeah ... THAT'S why pre-orders are low... ok, sure. Lets go with that

11. jsdechavez

Posts: 809; Member since: Jul 20, 2012

People get their pay bonuses in the last months? So why not go for the more expensive looker?

13. Phullofphil

Posts: 1823; Member since: Feb 10, 2009

Maybe more ram and a higher res screen would be better. But this phone is going to outperform every other phone out there for awhile. It is also a operating system built for basically a couple phones. Unlike android which is a free operations system changed and altered for each phone and phone carrier. iPhone also is still the same speed the hole time you own it. Every Samsung phone or Motorola or actually android phone I have had would start lagging after using it for a couple months and battery would drop also. But about this being worth the money I would agree that the market demand makes price. So yeah it is worth it. But tho only thing that makes it not is the fact people get a new one every year or two when they could last 4 or 5 years and work great besides maybe a battery switch.

17. Achilis

Posts: 65; Member since: Oct 05, 2013

LOL, Pretty lame excuses, Iphone 8 and plus has nothing exiting to offer over previous years models. even I sheeps are getting smarter i guess. at a staggering price difference what they are offering over previous years models? i am waiting for phonearena's reviews of this models and justification for the price tag, as you guys compared s8plus and not8, good luck.

18. 9Series

Posts: 1; Member since: Sep 19, 2017

Hello Alan F. Thanks for this useful and informative info you have shared here. Kindly let me know when this both the devices is going to launch in the India and at which price.Our iOS App developer are eagerly waiting for the test the iPhone8, iPhone8 Plus and iPhoneX. Thanks 9Series

23. Cat97

Posts: 1936; Member since: Mar 02, 2017

I am sure the demand for iPhone X will be huge. Apple users look to be trendy and to display their wealth and status, so owning an iPhone 8 will make you a loser compared to an iPhone X owner :))

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.