Android and LG were the big winners in the U.S. during the third quarter, says comScore's latest data

Android and LG were the big winners in the U.S. during the third quarter, says comScore's latest data
According to the latest data from comScore, LG was the best performing smartphone manufacturer in the U.S. for the three months ended in September. Among mobile operating systems, it was Android that was the best performer for the third quarter. The data is based on a comparison with second quarter data, which included the three months ended in June.

Among the smartphone producers, Apple continued to have the largest base of users in the United States. For the third quarter, Apple averaged a 43.6% share of U.S. smartphone subscribers. That was down half a percentage point from the second quarter's average share of 44.1%. Keep in mind that the quarter included less than two-weeks of data from the launch of the Apple iPhone 6s and Apple iPhone 6s Plus.

Samsung, though, was unable to take advantage of the weakness in iPhone sales. It too saw a sequential decline of .5 percentage points in its share of stateside smartphone subscribers. Sammy averaged a 27.6% subscriber share during the third quarter, down from the second quarter's 28.1% reading. Fellow South Korean manufacturer LG picked up 1.1 percentage points during the same time period. It's U.S. subscriber share rose from the second quarter's average 8.3%, to an average of 9.4% during the third quarter. Motorola and HTC each lost .1pp in share sequentially.

The same report shows that on average, Android was the platform used by 52.3% of smartphone subscribers in the states during the third quarter. That was a .7 percentage point increase from the second quarter's average of 51.6%. Apple's iOS saw its share drop during the same period, from 44.1% to 43.6% for a sequential decline of .5pp. Microsoft (2.9%), BlackBerry (1.2%) and Symbian (.1%) were each flat from the second to third quarter.

As usual, comScore computed which apps reached the most potential users. For the third quarter, Facebook was on top as the messaging app was available to 76.2% of U.S. smartphone subscribers. Far behind in second was Google's YouTube at 61%. Facebook Messenger was third (60.9%) followed by Google Play (52.2%) and Google Search (51.2%). Other notable apps include Google Maps (49.8%), Instagram (38.6%) and Twitter (25.2%).


source: comScore via AppleInsider

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45 Comments

48. javy108

Posts: 1004; Member since: Jul 27, 2014

I love the LG designing now, actually using G3 and the only option to switch is a Moto G 3rd or Style later, but by now Im keeping my G3.

45. amasog

Posts: 552; Member since: Aug 22, 2013

how did they win if their share is almost negligible, percentage-wise? yes, it increased, but still not enough to surpass the shares of apple & samsung. 27.6 & 43.6 compared to 9.4, & you call LG the winner? LOL!!!! the 9.4% share of LG generates how much money? how about the 27.6% & the 43.6%? more LOLs!!!!!

46. albakri10

Posts: 18; Member since: Mar 02, 2014

This score means LG is coming soon..

49. Midoo93

Posts: 36; Member since: Sep 15, 2015

Totally agreed! They are going in hard and i really hope they take shares of Samsung.

44. jeroome86

Posts: 2314; Member since: Apr 12, 2012

My co worker went from G2 to G3 and now G4. G2 was really good. Great battery life. G4 was dead after 4 hours and would over heat. Very laggy when got hot. Now he's on G4. Brags because he got extra battery and does the swap every day. But phone froze and had to exchange it for another one. Lost everything on the SD card some how. Nice looking phone but a step back from G2. Now he wants the V10.

40. Midoo93

Posts: 36; Member since: Sep 15, 2015

LG always surprises. And there surprises are always good!! :D Love my G4!!

38. fargoCwells

Posts: 3; Member since: Nov 07, 2015

I have a G3 & I love it. But I agree that the one thing that hurts LG is that they keep putting the same size battery in all of their high end phones. If they would have put a 1080P instead of QHD in the G3 plus a 3300maH battery the G3 would have sold so much better.

37. shinywindow unregistered

Loving my g3 and can't wait for marshmellow

39. Sovat_fc

Posts: 224; Member since: Aug 30, 2014

Me too my friend! We already missed the Lollipop 5.1, but this time hope LG won't ignore us with this massive update.

34. chenski

Posts: 802; Member since: Mar 22, 2015

My g3 can last for another year, unless something really interesting comes along. So far none of 2015 phones interest me.

31. jroc74

Posts: 6023; Member since: Dec 30, 2010

Bobbybuster, you ok? LG....congrats to them . I know most manufactures have a dud here n there but the the Volt made me cautious of LG phones.

32. roldefol

Posts: 4745; Member since: Jan 28, 2011

The 5.0 update for the G3 made me cautious of LG. I gather that 5.1 fixed it, but what a mess.

30. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

good for you man! enjoy it. :D

28. marcolero

Posts: 18; Member since: Aug 28, 2015

LG G4, very satisfied! Amazing 16mpx camera with manual controls + 8mpx selfie with screen flash. Good battery life (removable ) Good design and good grip Incredible screen w/ IPS Quantum Light UI Louder speaker and good earphones Universal Remote Control Excellent cost benefit First non nexus marshmallow update. I love my LG G4. Wait LG G5 ( SD820, 20Mpx, iris scanner ...)

26. k4ever

Posts: 240; Member since: Oct 08, 2014

What happened to Apple convert Android users over to iOS in large numbers? Didn't Apple say that 30% of new iPhone owners were Android users? Didn't this website and others run that story without fact checking Apple (as usual)? Where did the magical 30% go? Why hasn't it boosted iOS' marketshare? Oh, and before anyone gives us that old tired "well Apple makes most of the profits" crap, Apple's 30% conversion statement directly effects marketshare, not profits. So that means if Apple's statement were true (which they usually aren't), we would have seen an increase in iOS marketshare and a decrease in Android's marketshare. Looks like that didn't happen. Of course this site or none of the others will call Apple out on not being truthful, because you know free iPhones and stuff.

29. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

Don't PA. In fact, each tech website is biased to a brand or the other. *sigh*

19. BobbyDigital

Posts: 2127; Member since: May 29, 2014

Doesn't matter how LG did it. They still did it. Apple only takes in such massive profits because the iPhone is ridiculously over priced and yet no one says anything about that

21. roldefol

Posts: 4745; Member since: Jan 28, 2011

Market share is one thing, and it's vitally important, but LG doesn't profit like Apple or even Samsung because it has to price phones to sell. If they want to profit, they'll eventually have to raise prices.

18. jeroome86

Posts: 2314; Member since: Apr 12, 2012

Best performer but in the middle of the chart. Be interesting see how V10 does here. Since it flop in Korea.

42. wargreymon

Posts: 764; Member since: Nov 05, 2013

Vet bad start yes, but saying it flopped after 2 weeks is drastic. Christmas is coming and some good deals and advertisement can flip it around easily. You don't see it breaking any records, but it deserves its spotlight really.

17. UglyFrank

Posts: 2200; Member since: Jan 23, 2014

Anyone with a brain can tell this is mostly due to their massive low end portfolio and not massive high end sales.

25. thunder18

Posts: 156; Member since: Aug 06, 2009

What is Samsung's excuse then? They market a ton of low end phones separate from their flagship Galaxy lines.

41. Macready

Posts: 1834; Member since: Dec 08, 2014

Not really in the US which this article is about. It's mostly high end devices that get sold here from most brands, due to the subsidies (or really hidden costs) with contracts that are expensive either way anyway.

12. dazed1

Posts: 815; Member since: Jul 28, 2015

Soc is more then good enough, but the phone is too big.

7. cncrim

Posts: 1591; Member since: Aug 15, 2011

Yes LG make almost perfect phone, V10 got almost everything right I just need it to have stereo speaker and koala..... I will happen with the phone many years to come.

10. roldefol

Posts: 4745; Member since: Jan 28, 2011

The V10 is interesting, but the SoC is now dated and it's too damn big. I'd rather see them merge the G and Flex lines. Forget 4K, give us that unbreakable QHD P-OLED screen and put it in an attractive, ergonomic package.

13. TheWeasel

Posts: 403; Member since: Dec 26, 2014

It's true that the chipset is not the latest, but it does do a stellar job either way, and I don't really play mobile games all that much, even less graphics intensive ones. My V10 has yet to stutter or lag on me since I got it. The phone also is a tad large, but I have small hands and I consider it comfortable to hold. The back cover is very grippy and the steel sides are great for my fingertips to wrap around. In addition, the one-handed is very easy to use. I swipe across the on-screen keys and the entire screen is shrunken down to about a 4.5" size in the direction I swiped, making even the opposite edge reachable by my thumbs. I just wish they would have used an P-OLED panel for it, but am otherwise very satisfied with it.

36. ibend

Posts: 6747; Member since: Sep 30, 2014

GFlex3 will be amazing i guess, since GFlex2 fail really hard (thanks to SD810)

15. TheWeasel

Posts: 403; Member since: Dec 26, 2014

Koala...? What did you actually mean to say? I imagine the actual word was auto corrected.

16. roldefol

Posts: 4745; Member since: Jan 28, 2011

My brain auto-corrrected it to voilĂ .

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