Android and LG were the big winners in the U.S. during the third quarter, says comScore's latest data

Android and LG were the big winners in the U.S. during the third quarter, says comScore's latest data
According to the latest data from comScore, LG was the best performing smartphone manufacturer in the U.S. for the three months ended in September. Among mobile operating systems, it was Android that was the best performer for the third quarter. The data is based on a comparison with second quarter data, which included the three months ended in June.

Among the smartphone producers, Apple continued to have the largest base of users in the United States. For the third quarter, Apple averaged a 43.6% share of U.S. smartphone subscribers. That was down half a percentage point from the second quarter's average share of 44.1%. Keep in mind that the quarter included less than two-weeks of data from the launch of the Apple iPhone 6s and Apple iPhone 6s Plus.

Samsung, though, was unable to take advantage of the weakness in iPhone sales. It too saw a sequential decline of .5 percentage points in its share of stateside smartphone subscribers. Sammy averaged a 27.6% subscriber share during the third quarter, down from the second quarter's 28.1% reading. Fellow South Korean manufacturer LG picked up 1.1 percentage points during the same time period. It's U.S. subscriber share rose from the second quarter's average 8.3%, to an average of 9.4% during the third quarter. Motorola and HTC each lost .1pp in share sequentially.

The same report shows that on average, Android was the platform used by 52.3% of smartphone subscribers in the states during the third quarter. That was a .7 percentage point increase from the second quarter's average of 51.6%. Apple's iOS saw its share drop during the same period, from 44.1% to 43.6% for a sequential decline of .5pp. Microsoft (2.9%), BlackBerry (1.2%) and Symbian (.1%) were each flat from the second to third quarter.

As usual, comScore computed which apps reached the most potential users. For the third quarter, Facebook was on top as the messaging app was available to 76.2% of U.S. smartphone subscribers. Far behind in second was Google's YouTube at 61%. Facebook Messenger was third (60.9%) followed by Google Play (52.2%) and Google Search (51.2%). Other notable apps include Google Maps (49.8%), Instagram (38.6%) and Twitter (25.2%).


source: comScore via AppleInsider

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45 Comments

1. roldefol

Posts: 4744; Member since: Jan 28, 2011

I've got my eye on you, LG. You can make the G5 the phone I've been looking for. Pack a stellar camera, that Snapdragon 820, and revamp your UI a bit, and you've got a sale.

4. Bm888

Posts: 517; Member since: Jul 06, 2015

Sure.. LG is very close in making the perfect phone ever.. Started with g4,now v10.. I hope they keep all the ergonomics and features of v10 improve on Soc proly SD 820, they add 4k display, iris scanner, USB type c, wireless charging and finally introduce a functional stylus... And they'll make me forget.. Samsung for quite a while......

5. Ordinary

Posts: 2454; Member since: Apr 23, 2015

There is really no need for 4k display yet

27. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

So! Do have to need something to have it? What phone do you have? Do you actually need it? Couldn't you have ought something different that would have still done the job? Do you buy everything based on need? If I can buy the brand of phone I want and it happens to have a 4k display for the same price as one with a 2k display and has equal or better battery life, I will take it. Everything we buy doesn't have to be based on need?

43. boosook

Posts: 1442; Member since: Nov 19, 2012

in the next one or two years, there will be an explosion of virtual reality games. Visors from samsung, sony and oculus rift will become more common, and the google carddboard will cater for the occasional users who just want to try without paying too much. That's what 4k displays are for: when using a visor, quadhd will be the bare minimum for a realistic image where you don't see individual pixels, and 4k will be even better.

11. cncrim

Posts: 1588; Member since: Aug 15, 2011

No 4k please, I take better battery life over 4k any day. Don't forget stereo speakers

22. AnthonyBOrtega

Posts: 8; Member since: Sep 15, 2014

Yeah especially since they have been using the same battery capacity from the G2.

24. roldefol

Posts: 4744; Member since: Jan 28, 2011

If the G4 has a 4k screen, I won't buy one to protest. The spec race has gone far enough. I thought QHD was overkill on the G3.

8. j2001m

Posts: 3061; Member since: Apr 28, 2014

Hahahahahahaha, they only been selling as they cheap with 808 CPU, if they use the 820 the costs are going to go up big time

9. roldefol

Posts: 4744; Member since: Jan 28, 2011

Tell that to the LG G2. One of the first to use the then-new Snapdragon 800, a beast for that year, and still fairly affordable.

20. tacarat

Posts: 854; Member since: Apr 22, 2013

I actually like that they used the 808 in the G4. They said it wasn't because of the 810's overheating, but I think that was to be diplomatic.

35. ibend

Posts: 6747; Member since: Sep 30, 2014

ikr, 810 on LG GFlex2 overheat alot, since its one of first who use sd810

23. engineer-1701d unregistered

i cant see lg being up they had nothing really that came out, what phone did they release ? last phone i remember them doing was the the g4 wasn't that last year

33. SemiFinal

Posts: 117; Member since: Jul 26, 2014

LG V10

2. hanabi

Posts: 177; Member since: Oct 08, 2015

Basically lg stole share from everyone Hope g4 brings them up to 10%

7. cncrim

Posts: 1588; Member since: Aug 15, 2011

Yes LG make almost perfect phone, V10 got almost everything right I just need it to have stereo speaker and koala..... I will happen with the phone many years to come.

10. roldefol

Posts: 4744; Member since: Jan 28, 2011

The V10 is interesting, but the SoC is now dated and it's too damn big. I'd rather see them merge the G and Flex lines. Forget 4K, give us that unbreakable QHD P-OLED screen and put it in an attractive, ergonomic package.

13. TheWeasel

Posts: 403; Member since: Dec 26, 2014

It's true that the chipset is not the latest, but it does do a stellar job either way, and I don't really play mobile games all that much, even less graphics intensive ones. My V10 has yet to stutter or lag on me since I got it. The phone also is a tad large, but I have small hands and I consider it comfortable to hold. The back cover is very grippy and the steel sides are great for my fingertips to wrap around. In addition, the one-handed is very easy to use. I swipe across the on-screen keys and the entire screen is shrunken down to about a 4.5" size in the direction I swiped, making even the opposite edge reachable by my thumbs. I just wish they would have used an P-OLED panel for it, but am otherwise very satisfied with it.

36. ibend

Posts: 6747; Member since: Sep 30, 2014

GFlex3 will be amazing i guess, since GFlex2 fail really hard (thanks to SD810)

15. TheWeasel

Posts: 403; Member since: Dec 26, 2014

Koala...? What did you actually mean to say? I imagine the actual word was auto corrected.

16. roldefol

Posts: 4744; Member since: Jan 28, 2011

My brain auto-corrrected it to voilĂ .

12. dazed1

Posts: 800; Member since: Jul 28, 2015

Soc is more then good enough, but the phone is too big.

17. UglyFrank

Posts: 2194; Member since: Jan 23, 2014

Anyone with a brain can tell this is mostly due to their massive low end portfolio and not massive high end sales.

25. thunder18

Posts: 156; Member since: Aug 06, 2009

What is Samsung's excuse then? They market a ton of low end phones separate from their flagship Galaxy lines.

41. Macready

Posts: 1821; Member since: Dec 08, 2014

Not really in the US which this article is about. It's mostly high end devices that get sold here from most brands, due to the subsidies (or really hidden costs) with contracts that are expensive either way anyway.

18. jeroome86

Posts: 2314; Member since: Apr 12, 2012

Best performer but in the middle of the chart. Be interesting see how V10 does here. Since it flop in Korea.

42. wargreymon

Posts: 764; Member since: Nov 05, 2013

Vet bad start yes, but saying it flopped after 2 weeks is drastic. Christmas is coming and some good deals and advertisement can flip it around easily. You don't see it breaking any records, but it deserves its spotlight really.

19. BobbyDigital

Posts: 2125; Member since: May 29, 2014

Doesn't matter how LG did it. They still did it. Apple only takes in such massive profits because the iPhone is ridiculously over priced and yet no one says anything about that

21. roldefol

Posts: 4744; Member since: Jan 28, 2011

Market share is one thing, and it's vitally important, but LG doesn't profit like Apple or even Samsung because it has to price phones to sell. If they want to profit, they'll eventually have to raise prices.

26. k4ever

Posts: 240; Member since: Oct 08, 2014

What happened to Apple convert Android users over to iOS in large numbers? Didn't Apple say that 30% of new iPhone owners were Android users? Didn't this website and others run that story without fact checking Apple (as usual)? Where did the magical 30% go? Why hasn't it boosted iOS' marketshare? Oh, and before anyone gives us that old tired "well Apple makes most of the profits" crap, Apple's 30% conversion statement directly effects marketshare, not profits. So that means if Apple's statement were true (which they usually aren't), we would have seen an increase in iOS marketshare and a decrease in Android's marketshare. Looks like that didn't happen. Of course this site or none of the others will call Apple out on not being truthful, because you know free iPhones and stuff.

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