Analysts: Galaxy S8 may be selling slower than the S7 before it


Samsung's Galaxy S8 landed with the most radical design overhaul in the history of the Galaxy S series, a top-shelf camera, and numerous other enticements, but this may have not been enough for users to switch their current handsets. A new report cites Korean analysts from The Bell, who claim that the S8 actually sells slower than the Galaxy S7 before it.

The numbers they've come up with, however, are a bit conflicting. In the first three weeks after launch, Samsung reported that it has shipped 10 million of the new handsets, while the Bell's numbers are 9.8 million for the S8 in the first two months after the release, and then they are compared to the 12 million that the S7 has moved for the same period. Thus, the analysts' claim, the S8 sells 20% less than the S7, but it doesn't seem like an apples-to-apples comparison. The discrepancy might be stemming from the fact that Samsung's ten million figure was for both the S8 and S8+, and it counted the units shipped to carriers and retailers, not just the ones sold to end users. 

When The Bell's analysts isolated the S8 and the S7 sales for the first two months, they came up with the weakening sales numbers for the S8 in a leap of faith: "Since the 10 million shipment, Samsung is not revealing sales figures possibly due to slowing sales. We assume the S8 is selling less than the S7." While assuming isn't a very scientific method, a further tangential evidence comes in the form of decreased parts sales for the S8 from certain suppliers, adds the report. 

The analysts attribute their own conclusion regarding the slowdown in Galaxy S8 shipments to market saturation in the high-end phone segment, as well as the heavy competition from the Chinese brands. A Samsung official declined to comment on exact numbers, save for the ballpark "we estimate S8’s sales volume to be similar to that of S7 for now," reminding again that the S7 went on sale globally almost immediately, while the S8 was only available in three major markets in the beginning.

source: The Investor

Related phones

Galaxy S8
  • Display 5.8" 1440 x 2960 pixels
  • Camera 12 MP / 8 MP front
  • Processor Qualcomm Snapdragon 835, Octa-core, 2350 MHz
  • Storage 64 GB + microSDXC
  • Battery 3000 mAh(30h talk time)
Galaxy S7
  • Display 5.1" 1440 x 2560 pixels
  • Camera 12 MP / 5 MP front
  • Processor Qualcomm Snapdragon 820, Quad-core, 2200 MHz
  • Storage 32 GB + microSDXC
  • Battery 3000 mAh(28h 3G talk time)

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51 Comments

1. GreenMan

Posts: 2697; Member since: Nov 09, 2015

Ah! S8 ain't sellin', eh? #FakeNEWS. Never happened. Crook PhoneArena. Am I showing signs of an alt-right baboon...? Makes sense, cause I'm... #Drunk! Ha! G'Day!

3. kiko007

Posts: 7493; Member since: Feb 17, 2016

Lol, that alt-right shot savagery.

11. Bankz

Posts: 2531; Member since: Apr 08, 2016

Samsung usually never sells well past the first 2 months. Why am i not surprised?

16. umaru-chan

Posts: 354; Member since: Apr 27, 2017

S8 will sell much less than S7 no matter whatever bull$hit their executives or fanboys say. Even with their new flagship they failed to stop Apple's success in selling iPhone 7 which has oldish type design and worse camera than S8. IMO there are two reason for these to happen - 1. Note 7 incident dented Samsung reputation much worse than they predicted. 2. S8 is not an appealing product for S7 users. There is hardly any reason for them to upgrade to new S8 but you wouldn't know about it if you read the comments here. In here troops from samsung defense forces act like S8 is a must buy for everyone. LOL. What is really funny is that with each year declining flagship phone sells Samsung defense force and their lapdog are acting desperate than ever. All the effort they put to defend samsung and insult Apple/Apple user fail to improve their favorite company's flagship phones. What a failure they are. Try harder. GANBARE SDF ( Samsung Defense Force ).

19. Cicero

Posts: 1117; Member since: Jan 22, 2014

Your no. 2 reason is exactly my status.

45. hgroove4

Posts: 5; Member since: Sep 03, 2012

I'm in the second point too. Lack of features like worldwide 6 GB ram option and expensive price at launch compared with S7 edge. I'll wait Samsung don't make same mistakes with Note 8

27. piyath

Posts: 2445; Member since: Mar 23, 2012

S8/S8+ is dead on arrival. The hype was very short lived due to lack of proper innovation, insanely high prices and strong competition than on 2016. I don't think this analyst here is so stupid to count only S8 sales (even though they said S8 VS S7), I think they meant both S8 and S8+ vs s7 and S7 Edge. From various sources their point has been proven as of now which is S8 was a failure compared to S7.

34. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Doesn't matter, if Samsung is doing badly, another Android OEM will take up and sales and push competition and innovation. Meanwhile, iFans will get the same phone again for a 4th year and the tech media will quote lines like "the only thing that's changed is everything" or whatever they were fed. Apple sales have also been declining for the past 6 quarters and garbage like this article are usually run by companies with a lot of skin in the Apple stock game. Samsung is also losing out now and the consumer is winning.

35. Bankz

Posts: 2531; Member since: Apr 08, 2016

Sales have been down for the last 6 quaters? Lol

36. Mr.Pussy

Posts: 348; Member since: Feb 16, 2017

Perhalf the flat screen on the S7 is still a strong sale. S8 is all curve.

43. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

"Report: S8 selling better than S7" Apple fanboy: those are just reports/rumors, no actual numbers to prove it "Report: S8 selling slower than S7" Apple fanboy: no wonder, Samsung is crap blah blah blah

48. Mixkhata1

Posts: 162; Member since: Feb 26, 2017

i didn't get the joke. what's alt-right?

2. Lumbergh

Posts: 463; Member since: Feb 14, 2016

No surprise here. Until Samsung fixes performance and UI stutter, their phones will continue to sell poorly.

12. johanbiff

Posts: 415; Member since: Mar 31, 2015

whent from s7 edge to OP5 and the UI and sofware exparience is waaay diffrent, you don`t notice the lag/stutters from samsung until you get a well optimized OS phone! will never go back to samsung unless they tone the UI down and get ridd of all the stutters/lag

15. Bankz

Posts: 2531; Member since: Apr 08, 2016

This what they'll never understand. Watch them lie how they have both samsung, apple and windows phones. They'll tell u how they never notice it and how it still works like day one. Lol. The funny thing is that other android phones hardly have this problem.

47. VasiliS7

Posts: 200; Member since: Jan 10, 2017

You forget the word "lag" in this comment you mention in every Samsung post. Please edit.

4. dazed1

Posts: 793; Member since: Jul 28, 2015

Oh an paradise for iTards article, who sold how much and similar bs

5. Hama22

Posts: 60; Member since: Jul 17, 2015

Samsung has already refuted that BTW I'm not a Samsung fan Peace ✋

6. No_Sammy_No_Gimmicks

Posts: 147; Member since: Jun 10, 2015

It's not like there was anything really new with these latest handsets from Samsung. Only the new display, everything else was just a minor update.

7. haruken

Posts: 306; Member since: Nov 06, 2013

You must be one of those that will call the "Oled bezel-less" iPhone a revolutionary device..

13. Bankz

Posts: 2531; Member since: Apr 08, 2016

Yeah, a bigger S7e without a home button, a worse battery life, a lolxby button, an ugly ass inconvenient rear fps, and same camera.

8. Plasticsh1t

Posts: 3100; Member since: Sep 01, 2014

Maybe if they gave choices to their customers and made a flat version and made the Bixby button remappable then it won't decline in sales.

9. mudcat626

Posts: 224; Member since: Jul 13, 2016

Lol, Same thing from Samsung every year, record pre orders and record sales and then find out not selling well at all. No surprise there. It's just like Groundhog Day...............

10. darkkjedii

Posts: 30971; Member since: Feb 05, 2011

Bring on my Note 8. Loving my S8 Plus.

17. apple-rulz

Posts: 2026; Member since: Dec 27, 2016

Are you and ted going to submit your resumes? Yes I'm sure the jobs will be a big cut in salary from what you two earn now, but here's a chance to join Samsung and put Apple out of business! https://www.phonearena.com/news/Samsung-replaces-senior-management-after-CEO-for-North-America-joins-Nokia-Technologies_id95892

21. darkkjedii

Posts: 30971; Member since: Feb 05, 2011

That doesn't concern me, nor will I bother clicking that link. Bring on my Note 8, loving my S8 Plus.

40. Flash

Posts: 1972; Member since: May 19, 2017

Dude is going to marry his Bloat 8. Look at how he continues to fangasm over it.

44. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

Calling out others for fangasming while you ready your body for the next iPhone. LOLOLOLOLOL

49. Flash

Posts: 1972; Member since: May 19, 2017

Do you ever stop being a fake? Do you ever stop following the Samsung fans like a little uncool child?

50. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

Do you ever stop giving lame replies that have nothing to do with our comments? You can't even counter our claims LOL

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