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Samsung does it again, making fun of those waiting on line for the Apple iPhone 5

Samsung does it again, making fun of those waiting on line for the Apple iPhone 5
Remember those hilarious ads Samsung ran last year for the Samsung Galaxy S II? Those spots made fun of the incremental update on the Apple iPhone 4S, and those who waited on line for the device. The commercials coined a new putdown line, "Dude, you're a barista". The new ad shows long lines of Apple iPhone 5 buyers waiting in line at various cities and the chatter is about some of the new features. "The headphone jack is going to be on the bottom," says one of those on the line, with great significance. A woman waiting on the line mentions how the connector is all digital, but admits seconds later that she doesn't know what this means.

Samsung gave away these shirts last year

Samsung gave away these shirts last year

And similar to last year's ad, all of a sudden someone spots a Samsung Galaxy S III. This year, the person with the Samsung handset is actually on line, holding a spot for someone. And just who is he saving a place on the iPhone line for? Why, it's his older parents of course, as Samsung takes a shot at the characterization of the Apple iPhone as the handset for older people who aren't 'hip'. And while some on the line are talking, two Samsung Galaxy S III users share a play list using S Beam which quickly gets the attention of the Apple iPhone users.

The most telling part of the 90 second spot is when someone starts rattling off the new features of the Apple iPhone 5. "This one's got 4G," offers a Bill Gates look alike."Yeah, we've had that for a while," responds a Samsung Galaxy S III owner. "This one's got a big screen," responds the iPhone user. "This one's got a bigger screen," says the guy with the Galaxy S III who then launches into a litany of some of the features on Samsung's flagship smartphone.

Kudos to Samsung for continuing this series. No matter which phone you prefer, this is 90 seconds of pure fun and amusement and even Apple iPhone users should be able to laugh at themselves after viewing the ad. The only complaint we have is that Samsung didn't bring back the barista.

Thanks Abhi!

source: YouTube

142 Comments
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posted on 19 Sep 2012, 13:36 63

1. hateftotti (Posts: 140; Member since: 03 May 2011)


That's cool:)))
Actually

posted on 19 Sep 2012, 13:40 55

6. hateftotti (Posts: 140; Member since: 03 May 2011)


Actually everything that is new for iphone users is our memories such as 4inch display,4G LTE,and...

posted on 19 Sep 2012, 15:54 31

50. Peter27 (Posts: 233; Member since: 13 Jul 2012)


One of the best adverts I have ever seen. Well done Sammy.

posted on 19 Sep 2012, 16:35 19

57. Jelly_Bean (Posts: 109; Member since: 11 Sep 2012)


Lolzzzzzzzzzzzzzzzzzzzzzzzzzz

Note 2 -----------> Real Men

posted on 19 Sep 2012, 18:30 2

86. prakesh (Posts: 92; Member since: 13 Sep 2012)


lazy people haha thats funny, by the way i saw wnedygarrett did u?

posted on 19 Sep 2012, 19:01 12

90. arsenaljimenez (Posts: 139; Member since: 03 May 2012)


Well done samsung :)

posted on 20 Sep 2012, 01:51 3

126. zibbyzib2000 (Posts: 178; Member since: 18 Nov 2010)


Their next ad will be people waiting in line for the SG4.
"This one is better because the screen is 0.2" bigger than before"

posted on 20 Sep 2012, 10:20 4

140. MAS10X (Posts: 38; Member since: 26 Jul 2011)


Wow, how do you expect to be taken seriously when you have a pic of Rebecca Black as your avatar...

posted on 20 Sep 2012, 00:05 8

123. anywherehome (Posts: 971; Member since: 13 Dec 2011)


yesterday in a train I just switched full battery with my SGS2 after extensive use and an iPhone girl had to plug her charger....luckily and exceptionally there was an electric socket :)
iPhone just can not be used as a camera....dead in a few hours with no options....maybe 2 iPhones in a pocket? :)

posted on 19 Sep 2012, 13:37 9

2. RaKithAPeiRiZ (Posts: 1350; Member since: 29 Dec 2011)


Pwnage

posted on 19 Sep 2012, 16:40 18

61. Jelly_Bean (Posts: 109; Member since: 11 Sep 2012)


"The headphone jack is going to be on the bottom"

f**king hilarious hahahahahahahahhaha

posted on 19 Sep 2012, 17:39 5

79. Lift_Off (Posts: 152; Member since: 04 Apr 2012)


If Apple made an ad: "Hey look, the new galaxy has siri!" "Hey! its even worse looking than the last one!" hahaha any company can make another phone look stupid.

posted on 19 Sep 2012, 19:00 2

89. Peter98 (Posts: 119; Member since: 01 Aug 2012)


I saw the company is jealous...

posted on 19 Sep 2012, 21:49 6

106. Hemlocke (unregistered)


Apple doesn't need to do it, though. When you are on top, you don't care what the losers behind you are doing. Sammy needs to keep making some money to pay Apple.

posted on 19 Sep 2012, 22:01 2

111. Lift_Off (Posts: 152; Member since: 04 Apr 2012)


I know! Apple hasn't even taken the time to make commercials firing back at Samsung!

posted on 19 Sep 2012, 23:30 7

121. 305Bucko (Posts: 506; Member since: 07 Aug 2011)


Just like Microsoft never took the time to fire back at all the:
"Hi im a Mac/ and Im a PC" commercials

Sometimes its best to shut up and not draw more attention to an "Im callin you out" commercial

posted on 20 Sep 2012, 01:25 3

125. ddeath (Posts: 161; Member since: 14 Apr 2012)


Because they only had time to sue. :)

posted on 20 Sep 2012, 02:27 3

128. tedkord (Posts: 4769; Member since: 17 Jun 2009)


They don't care so much that they need to sue everyone in creation to ban competing phones.

Oh and they're not on top. Samsung is on top, number one smartphone manufacturer in the world with most smartphones sold. And android is on top with roughly two thirds market share.

posted on 19 Sep 2012, 13:37 41

3. -box- (Posts: 3797; Member since: 04 Jan 2012)


Love it. I really enjoy these teasing ribbings companies give each other in advertisements. Keep this stuff up, work hard in the R&D labs, and stay out of the courtrooms!

posted on 19 Sep 2012, 15:42 7

45. Deadeye37 (Posts: 78; Member since: 25 Jan 2011)


A-Freakin'-Men!

Somebody buy this guy a beer! ... or a root beer if he doesn't drink.

posted on 19 Sep 2012, 17:15 3

71. -box- (Posts: 3797; Member since: 04 Jan 2012)


Both are good! Or a nice not-too-smoky Scotch! Irish Whisky OK in a pinch

posted on 19 Sep 2012, 13:38 41

4. Sniggly (Posts: 7033; Member since: 05 Dec 2009)


This was a funny ad. Samsung's marketers didn't lose their touch from the last ads featuring this concept.

posted on 19 Sep 2012, 17:43 9

81. snowgator (Posts: 3209; Member since: 19 Jan 2011)


If anything, this one is more effective with all the "upgrades" of the iPhone 5. My only gripe? Where was the "1 more row of icons" quip?

posted on 19 Sep 2012, 13:40 33

5. androidornothing (Posts: 143; Member since: 26 Apr 2012)


Got owned!!!!!!!!!!!!!!!!! GS3 for life bababyyyyy!!!

posted on 19 Sep 2012, 23:31 2

122. 305Bucko (Posts: 506; Member since: 07 Aug 2011)


ooooooh "for life" is too long... how bout: "Till my next upgrade"?

posted on 19 Sep 2012, 13:41 9

7. ajac09 (Posts: 1367; Member since: 30 Sep 2009)


spanked!

posted on 19 Sep 2012, 13:43 22

8. Aeires (unregistered)


Mom and dad, classic!

posted on 19 Sep 2012, 13:51 2

9. Seymur (unregistered)


isn't Galaxy Player and S Voice is clearly copy of iPod touch and Siri? Idc who created those in 1990. Everyone copied Apple but now more succesfull than him.

Nice ad. Best device.

posted on 19 Sep 2012, 14:08 16

19. MEeee (Posts: 246; Member since: 19 Oct 2011)


Voice Talk now S Voice existed in the S2 and S2 released 6 months before the 4S.

2012 iPod Nano looks just like 2007 Samsung YP-P2 mp3 players.

posted on 19 Sep 2012, 14:49 2

31. Seymur (unregistered)


I use S2 and I'm not talking about Voice Talk. I'm not talking about Android. But Samsungs INNOVATIONS.

Give me thumbs down fandroids. Apple sucks but Samsung copies. If you can't see reality, you suck too.

posted on 19 Sep 2012, 20:46 3

99. illxander (Posts: 5; Member since: 19 Sep 2012)


You do realize that Apple didn't MAKE Siri, They bought the company that did and put it in the 4s. This is why its named Siri (The actual innovator's assistants name or some such thing) which is why it isn't named something bland like IVoice or something esle vanilla. If you can buy innovation then they are rocking out with all the lte companies they snatched up to get those lte innovations.

posted on 19 Sep 2012, 20:51

100. illxander (Posts: 5; Member since: 19 Sep 2012)


else* I hate typos

posted on 19 Sep 2012, 14:19 19

23. Owlet (Posts: 446; Member since: 21 Feb 2011)


Isn't an all touch screen phone is clearly copy of that Prada phone? And that pull down notification clearly copy of Android?

posted on 19 Sep 2012, 14:43 1

28. Seymur (unregistered)


No. But I agree with notification. does that mean Samsung didn't copy them?

posted on 19 Sep 2012, 15:49 6

49. protozeloz (Posts: 5375; Member since: 16 Sep 2010)


actually samsung had vlinggo S-voice is an evolution of vlingo, deal with it

posted on 19 Sep 2012, 21:59 2

109. Hemlocke (unregistered)


Apple had Voice Control before any Android phone could use voice commands. June 19, 2009, to be exact.

posted on 19 Sep 2012, 16:16 8

53. THETECHTEAM (Posts: 82; Member since: 12 Dec 2011)


Actually Android had a way for you to do what siri does apple just took it to another level and created a whole personal assistant. Thank you very much. The old Android had google voice over a year ago before siri was even thought of

posted on 19 Sep 2012, 16:36

58. Hemlocke (unregistered)


And the iPhone had Voice Controls a year before that...

posted on 19 Sep 2012, 17:19 6

72. -box- (Posts: 3797; Member since: 04 Jan 2012)


And Nokia had voice stuff before apple started making phones.

posted on 19 Sep 2012, 17:37 5

77. protozeloz (Posts: 5375; Member since: 16 Sep 2010)


oh please, that excuse for voice control? sorry but it was barely relevant, Vingo could send text, read messages, get directions, call people and many other features

posted on 19 Sep 2012, 22:02 1

112. Hemlocke (unregistered)


Yes, it was "barely relevant." I see now that it is only relevant in those few instances where an Android OEM did it first. Tell me again what Android device has outsold that "barely relevant" iPhone 3Gs?

posted on 19 Sep 2012, 22:40 2

115. OSFantasma (Posts: 119; Member since: 27 Sep 2011)


ok i get you want to give your money to apple. just do it and stay out. we already know.... I for one have many options and really don't give a damn if apple outsells every company. I get what i know works for me as for some it seem they get what the trend speaks, but please don't look at a company and follow it blindly and believe they are the best because they outsell every other company that also innovates.. as for apple please they should have added nfc all other companies are doing but i guess they thought that if they did what other companies were doing they might look like the last boat to dock on the tech...(imo).. anyway apple fail.... android ftw also sony samsung htc acer etc ftw OHA ftw... lol just had to add the last part...

posted on 19 Sep 2012, 22:59

116. GeekMovement (Posts: 1501; Member since: 09 Sep 2011)


You realize that apple didn't innovate, so now you look at their marketing numbers?

Pathetic. You are very low and very desperate to defend apple any way you can.

posted on 20 Sep 2012, 07:19

137. protozeloz (Posts: 5375; Member since: 16 Sep 2010)


for starters the Droid if I'm not mistaken, how many actually good artist beat Justin B in tickets? you said it as if that matters so much to tell apart features apple voice controls on the 3GS couldn't do anything most smartphones did

posted on 19 Sep 2012, 17:41 2

80. letgomyeggroll (Posts: 137; Member since: 13 Jun 2012)


Samsung did not copy what Apple did with IPhone or IPod. It's more like Apple copy a lot of products. Before iPod, MP3 players have been around before into portable devices. Palm Pilot is one of the first who created touch screen, or at least made more useful. Tablet came around before even IPods. When Dell, HP, and etc back than came out with tablets, were mainly for industrial or commerical use. The touchscreen and tablets before was a head of its time where the hardware were still developing and too large. You see here is the big picture here. All of Apple's devices are engineered and created by other manufactures. Apple is just smart about not doing the hard work, nor the legal stuff. That is why they have the best lawyers and marketing team. You can bring it all up to court if you want for patents, but if you look at the history, it tell the truth of it all

posted on 19 Sep 2012, 22:00 1

110. Hemlocke (unregistered)


Really?
The term PDA was first used on January 7, 1992 by Apple Computer CEO John Sculley at the Consumer Electronics Show in Las Vegas, Nevada, referring to the Apple Newton.[7]
Wikipedia

posted on 20 Sep 2012, 14:29 4

141. Fallout09 (Posts: 417; Member since: 17 Oct 2011)


However, You failed to mention that the 1st PDA was release 1984 (8 years earlier) than term PDA being created by company called Psion. Same source you used.

posted on 20 Sep 2012, 15:48

142. Androidluv (Posts: 65; Member since: 13 Jul 2010)


+10.......

posted on 19 Sep 2012, 21:52

107. Hemlocke (unregistered)


Samsung more successful than Apple? Hardly. Samsung might ship more phones, but they make a fraction in the smartphone market of what Apple does.

posted on 19 Sep 2012, 23:20 2

120. GeekMovement (Posts: 1501; Member since: 09 Sep 2011)


Market Share, Market Share, Market Share my feet. What does the market share have to do anything with user experience? Just mere numbers showing all the blind fanatics waiting in line for the same thing every year.

posted on 20 Sep 2012, 02:30

129. tedkord (Posts: 4769; Member since: 17 Jun 2009)


Not ship. SELL.

posted on 20 Sep 2012, 07:22 1

138. protozeloz (Posts: 5375; Member since: 16 Sep 2010)


they have more marker share dude, Samsung has been the smartphone KING since Q1

posted on 19 Sep 2012, 13:54 4

10. downphoenix (Posts: 2329; Member since: 19 Jun 2010)


They didnt bring back the barista because he is still crying himself in a corner this whole time from the epic burn.

posted on 19 Sep 2012, 13:55 6

11. JunitoNH (Posts: 901; Member since: 15 Feb 2012)


Samsung just angry because no one will wait in line for their plastic devices. No one has a more loyal, dedicated fan base as Apple. Maybe, they should start offering the same level of customer care, and built quality, and maybe then, will get the same level of adoration they so badly desire.

****P.S. before you start to spew stupidity I'm rocking Galaxy Nexus 4.1, but the truth will set you free.

posted on 19 Sep 2012, 14:56 2

34. E.N. (Posts: 2310; Member since: 25 Jan 2009)


I find Samsung's latest advertisements to be very misconstrued and misleading. I'm sorry but things like ShareShot just aren't going to happen in everyday life. I've owned the SGIII, have friends that have it, and it never came up. I don't even think they knew how to use it....or cared.

posted on 19 Sep 2012, 15:30 3

41. wassup (Posts: 565; Member since: 23 Jun 2011)


Maybe you have stupid friends? I use share shot, direct call, s-beam, allshare cast, smart stay and NFC the most. The looks I get from ishiip when I whip out my phone to pay for stuff... priceless!
I like these ads. They show the iShiip how dumb they look whilst waiting in line for something they can get just a couple of days later without waiting.

posted on 19 Sep 2012, 17:12

70. E.N. (Posts: 2310; Member since: 25 Jan 2009)


My friends are actually pretty intelligent when it comes to things that are actually important...like their careers, but when it comes to phones, like the majority of smartphone buyers, you're right. And that's exactly my point, most people don't care enough to learn how to use it. Remember we represent only a small minority of smartphone users, so just because you use it and probably convinced your friends to as well, doesn't mean its going to be widely adopted like they portray in their commercials.

The only ones I used are smart stay and direct call. I refused to be the guy to show everyone how to use their own phones saying "Look, its easy! Try it!" especially when they're never going to use it again. PASS

posted on 19 Sep 2012, 15:47

48. protozeloz (Posts: 5375; Member since: 16 Sep 2010)


I love share shot! you just have t tell people that, but hey you probably aret the party picture guy or the event picture guy. and honestly I hate taking the same pictures 3 times with 3 phones just because 3 people want them....

posted on 19 Sep 2012, 17:00 1

69. E.N. (Posts: 2310; Member since: 25 Jan 2009)


I just think it's a little misleading. I've used those features before to try it out and it requires a deal of coordination. CNET likes the features but did say that "setting a session up was confusing, and it wasn't intuitively clear how I could get back into a Share Shot session once I left." Its one of those features that you're not going to use unless you're determined to use it.

posted on 19 Sep 2012, 17:58

83. protozeloz (Posts: 5375; Member since: 16 Sep 2010)


well some fixes may come to make the experience better, but the Idea is nice, but honestly some of apple "intuitive" things are quite forced into people

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