Juniper expects much of the growth in phablet demand to come from gamers and surfers in East Asia and in China. Demand will be found at both the high and low end of the market. The researcher expects the battle for the phablet market to include Android and Windows Phone models. There is also the possibility that Apple goes ahead and releases a rumored 5.7 inch phablet-sized version of the iPhone.
Consider that just a few short years ago, the HTC HD2 and its 4.3 inch screen was considered to be gigantic by the standards of the day. Now, 4.3 inches pales compared to the 6.4 inch screen on the Sony Xperia Z Ultra.