Apple to resurrect the iPhone 14 Plus name for the cheaper 6.7-incher

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Apple to resurrect the iPhone 14 Plus name for the cheaper 6.7-incher
This year we'll witness the highest average screen size of an iPhone crop ever announced, thanks to what was generally known as an iPhone 14 Max with the 6.7-inch screen size of the iPhone 14 Pro Max, but the specs of the lowly 6.1-inch iPhone 14.

Well, that big boy may actually resurrect an Apple tradition, as the supply chain sources of one credible leaker with a good track record when it comes to Apple or Samsung scoops - Lanzuk - tip that the "Plus" moniker will rise from the dead for the iPhone 2022 crop.

Apple hasn't used this name since the days of the iPhone 8 Plus five years ago, but it will apparently bet on the familiarity of that moniker for the odd bird iPhone 14 Plus. This way the avid Apple fan will know that this is simply an iPhone 14 with a larger screen, rather than confuse it with the Max model in the iPhone 14 Pro series.

This year, Apple is expected to set apart the iPhone 14 Pro models much more than usual with not only better screens and camera kits, but also a faster processor, so differentiating the 6.1" iPhone 14 and 6.7" iPhone 14 Plus from the faster and more expensive iPhone 14 Pro and iPhone 14 Pro Max further is thoroughly warranted.

Previously, it was thought that the 6.7" iPhone 14 Plus may sport a high refresh rate display, as Apple was pursuing a screen supplier diversification strategy with LG and even BOE. Recent developments, however, showed that LG's LTPO panel development which allows for dynamic refresh is falling behind in terms of yield, while BOE will only be able to deliver 20, instead of 50 million iPhone screens this year.

Thus, the onus on supplying Apple with OLED displays will fall mainly on Samsung again, which will ship two thirds of iPhone screens this year, and the iPhone 14 Plus will still sport a 60Hz panel. There are plenty of example of Apple fans not really able to tell the difference, so Apple may skate with a big Plus phone that offers lower specs if it finds a sweet price spot for it.   
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