Windows Phone hits record market share, Android continues to dominate everywhere but the U.S.

Windows Phone hits record market share, Android continues to dominate everywhere but the U.S.
The trends that we've been seeing in the smartphone market look to be continuing. Android, not surprisingly, is grabbing more share, and leading the way. iOS is holding steady in the number two spot. Windows Phone is continuing to separate itself as the clear number three, and a potential threat to iOS down the road. And, also not surprisingly, BlackBerry and Symbian continue to disappear from the market. 

According to the new data from Kantar, Windows Phone has hit record market share levels in various regions of Europe, and now holds 8.2% of the market across UK, France, Germany, Italy and Spain. Windows Phone is seeing the growth mostly in the low-end market with devices like the Nokia Lumia 520; and most of the growth is coming from attracting first-time smartphone buyers. The data shows that 42% of Windows Phone sales over the past year have been first-time smartphone buyers, while just 27% are users switching from either Android or iOS. 

The year-on-year numbers for Windows Phone are most impressive. Windows Phone has seen moderate growth in Germany where it holds 8.8% of the market (up 2.6% year-on-year) and Australia where it holds 7.4% of the market (up 2.4%). But, the platform has been exploding in Great Britain where it is up 5.2% year-on-year to stand at 9.2% of the market; France, where it is up 7.4% to stand at 11% of the market; and, Mexico where it is up a huge 10.5% to capture 12.5% of the market and take over as the number two platform in the country. 

Of course, while Windows Phone has been the big climber, as one goes up, others must go down, and in general it seems that BlackBerry is the platform giving up the most ground. Android is still comfortably number one across the board though, and doesn't seem to be in much danger of dropping anytime soon, except for in the U.S.. In America, Android has actually lost share over the past year, down 7.6% to 51.1% of the market, while iOS has made a move to gain 7.8% and land at 43.4% of the U.S. market. 

source: Kantar via WPCentral

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119 Comments

1. Seo_Joo_Hyun

Posts: 65; Member since: Jul 14, 2013

Thanks to Nokia

19. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

And thanks to BB cratering.

21. TechBizJP08

Posts: 495; Member since: Mar 25, 2013

still no developers are budging.

27. lalalaman

Posts: 638; Member since: Aug 19, 2013

For nt going for LAGDROID....that is hungry for power of 8 cores Wp has not even some common feature like vpn,seperate volume controling, good music player and bundle of famous apps still it is rising immensly means it is something special...... I just know the 8.1 update will help it cross ios if apple don't get it right.......it the matter of time I wish these numbers help get attention of cool developers so we can have even better experience on our phones ....

32. lalalaman

Posts: 638; Member since: Aug 19, 2013

HEEELLLLLLLOOOOO Developers.........can't u see.? Plz help wp grow so we can have b8r experince

38. TROLL

Posts: 4851; Member since: Apr 13, 2012

To be honest no Devs are interested in this platform! MS had to pay 1million to Devs to make apps for it's platform! Even carriers like Sprint, Verizon, T-Mobile were all forced and selling the device for free to get sales pushing! There only can be 2 OS that dominates, that's the 1 and only great "Android" along with iOs™ and 4th is NokiWp8 ©

47. vandroid

Posts: 405; Member since: Sep 04, 2012

I give it a few years before wp is dead Ubuntu will replace that and bb

78. PAPINYC

Posts: 2315; Member since: Jul 30, 2011

I think things may change for Microsoft once Steve Balld'mer retires. As for iOS, once iPhone 5.01-S/C gets released next month, it will plummet into an abyss of utter chAiOS!!

33. PapaSmurf

Posts: 10457; Member since: May 14, 2012

Lagdroid... What is this, 2011?

34. Shatter

Posts: 2036; Member since: May 29, 2013

After 2GB of ram became the norm lag on android died.

44. chaoticrazor

Posts: 2347; Member since: Aug 28, 2012

My s4 begs to differ Face it theres still lag, you android fanboys always say theres no lag then when an update comes out you shout how now theres no lag and it goes on and on Stop the sucking up to the robot...lag exists deal with it. It hasn't stopped me enjoying my device for the most part

52. PapaSmurf

Posts: 10457; Member since: May 14, 2012

I don't know how many times I have to explain this to people... If you don't use a "smart" feature, then disable it. It eats up RAM in the background, and is useless if you don't use them. Disable them, set the animation settings to 0.5x in developer options under the settings and I guarantee you your problem will be gone.

58. chaoticrazor

Posts: 2347; Member since: Aug 28, 2012

Kid ive done all that so dont talk down to people like you know more then them. Its also rooted and ive hibernated many apps that would run in the background. Also quarantined some and removed alot of the bloatware. So please dont, lag still exists and im ok with it due to the fact im not living in a fanboy world where android must be perfect

80. rusticguy

Posts: 2828; Member since: Aug 11, 2012

Can you not address people more respectfully? "Kid" "fanboys" etc are few words that you have too much affection for and can't help but repeating them almost on every post.. Honestly before calling anyone "kid" you need to disclose your mental age first. Now come .. yell at me :)

118. chaoticrazor

Posts: 2347; Member since: Aug 28, 2012

If I yelled at you well you would cry and go get your fanboy backup. Your acting the peacekeeper yet never say the same to those trolling wp or ios in fact you troll those articles and talk to others worse yet have the cheek to say that.....too funny Go get sleepy rusty we all know you need someone holding your hand also you never addressed anything in my comment...your irrelevant

89. taz89

Posts: 2014; Member since: May 03, 2011

agree i have the s4 and it isnt flawless though much much better than early firmwares...i wouldnt call it lag but my 1st world issues has been micro stutters in anmation otherwise speedwise ive been happy.

120. chaoticrazor

Posts: 2347; Member since: Aug 28, 2012

See most on here have looked over the fact I never once said I dont enjoy my s4 they straight away become defensive about the lag. I have one main issue which is the sd card problem ive tested and the card isnt faulty so its down to the device. Samsung should look into it

124. taz89

Posts: 2014; Member since: May 03, 2011

What SD card do you have?brand speed etc. I had SD card issue on my s3. None on my s4 yet, thought I did last week when the s4 stopped reading the card but turned out the card died, didnt work anywhere.. using a 32gb official Samsung card now. On xda when I was reading about my s3 card issues, someone mentioned that soothing might have been so only Samsung cards work faultless, not sure if true but for for thought.. SD card dying also made more grateful of cloud storage, had a lot of family PIC etc but luckily I had it backed up on drive.. still prefer SDslot though.

128. chaoticrazor

Posts: 2347; Member since: Aug 28, 2012

ive got a 64gb class 10 sandisk ive read up that there are many problems with this type of card in the s4. many are having problems but ive tested the card in 3 other device and its flawless which point to an issue with the s4 although no one is 100% sure. ive heard that samsung cards seems to work better in the galaxy phones but there are some saying that even a 64gb from samsung has issues. looks like the issue revolves around that size. no one has had numerous problems with 32gb card will be trying a samsungg card soon to hopefully fix the problem.

102. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

Always the same group of Samsung haters that don't own the device that claim S4 lags. My colleague a casual phone user when ask say its ok. 'What lag,,, .where?' People will still buy what they want and the haters are just wasting their time and energy. He buy the phone for the bigger screen and if Apple iPhone is 5" he would go back to iPhone.

119. chaoticrazor

Posts: 2347; Member since: Aug 28, 2012

Unlike you who claims to own everything I dont. Can you list what ive claimed to own....no you can't I have 2 devices the s4 and 808. Cant handle the fact im honest about the s4 well dont come on here if you want to live in denial

125. taz89

Posts: 2014; Member since: May 03, 2011

In no s4 hater, I love my s4, the 5"screen in a smaller body, removable battery and storage, home button etc but when the s4 was released there was "lag" issues but since the app2sd update performance had been 99% of the time great but every now and then there is small hiccups in animation ie frame drops. Had it been a deal breaker? Not at all. I have a feeling the next update will sort out that 1%.

100. TROLL

Posts: 4851; Member since: Apr 13, 2012

Don't blame the "RAM" blame the Snapd®agon™ "Weak" CPU! Which struggles to push those S4s features! We need the S800 for pure smooooooth butter like experience! ™

105. weedl

Posts: 50; Member since: Oct 05, 2012

thank you man

106. networkdood

Posts: 6330; Member since: Mar 31, 2010

Good post.. Many Android users on phone arena just are not educated enough. I have been using it for 4 years now...Windows phones need to be more like it..and better, if possible.

72. Googler

Posts: 813; Member since: Jun 10, 2013

I don't see it on my N4 like you're always making it out to be. Then again, I'm using stock Android.

74. papss unregistered

My n4 never lagged either, I no longer have it but it was good. I disliked stock because it was to generic for me. The s4 on the other hand stutters often.

77. Googler

Posts: 813; Member since: Jun 10, 2013

Exactly why I run custom launchers with themes, love the purity of vanilla, just not the looks.

126. taz89

Posts: 2014; Member since: May 03, 2011

Your a liar, nothing beats stock lol.. Have always found stock rather boring too. Its why I like tw because it's filed with options and I know people complain but I like the option to pick and choose what features I want. I do prefer the look of stock though.

73. Eclectech

Posts: 346; Member since: May 01, 2013

There absolutely is lag on the Samsung Galaxy S4 so you are right in that respect. Compare your phone to the HTC One, which performs much better.

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