White front Moto X on 4 week delay through Moto Maker due to "unexpected demand"

White front Moto X on 4 week delay through Moto Maker due to
This is some pretty bad timing right here. The Moto X is finally finishing its pre-order period with AT&T and is going on sale tomorrow for Verizon customers, but the Moto Maker site is listing a big delay with some orders. Right now, the Moto Maker site is saying that any orders for a device with a white front are delayed up to 4 weeks.

Any custom Moto Maker orders with a black front are still in stock and shipping as normal, which is to say it would take an estimated 12 days to receive a black-front Moto X. But, any orders for a white front Moto X are being delayed 4 weeks because the white front plates are on backorder. Even worse, this delay apparently is affecting orders already placed through Moto Maker. We ordered a white Moto X back on September 18th, and apparently even that order has been delayed. 

We spoke to Motorola and were told that priority was given to pre-orders for the black Moto X, so those orders should be fine. But, there was "unexpected demand" for the white Moto X models, which has caused a shortage of the white front panels. The first Moto X had far more demand for the black than white, and Motorola expected the same this time around. Motorola says it is the same reason why the grey Moto 360 went out of stock so quickly, it was expected that the black would be more popular. 

That said, it is still disconcerting that our order, placed two days after the pre-order began, would get caught in this delay. That shows a troubling lack of preparation from Motorola. 

source: Motorola

Related phones

Moto X (2014)
  • Display 5.2" 1080 x 1920 pixels
  • Camera 13 MP / 2 MP front
  • Processor Qualcomm Snapdragon 801, Quad-core, 2500 MHz
  • Storage 32 GB
  • Battery 2300 mAh



1. SuperAndroidEvo

Posts: 4888; Member since: Apr 15, 2011

This is GREAT news for Motorola & the Moto X '14 Edition.

2. sprockkets

Posts: 1612; Member since: Jan 16, 2012

While you are at it michael, get your facts straight about kk 4.4.4, as that fix has NOTHING to do with heartbleed.

3. PryvateiDz

Posts: 445; Member since: Jul 31, 2011

I received an email today from Motorola to say that the status of my order is it's being assembled now, it would be COOL if I received it before the October 13th Estimated delivery date. But I'm sorry to hear about everyone else who pre-ordered white Moto X's and Verizon customers.

4. Scott93274

Posts: 6040; Member since: Aug 06, 2013

Well, it's too bad about the delays from a consumer standpoint. But if you're going to release a smartphone, having a larger demand than supply is the problem you'll want to have. After last year's Moto X, I'm expecting Motorola to return as a major contender in the mobile industry. Keep up the great work!!!

5. TheCellX

Posts: 50; Member since: Nov 08, 2011

there is not 32gb option for the pure edition version... and they are not telling anything about delays.

12. Awalker

Posts: 1986; Member since: Aug 15, 2013

Of course there is. I ordered it on the 16th.

6. JMartin22

Posts: 2390; Member since: Apr 30, 2013

Come on, did they only produce around 50,000 variants of that colored version to date?

7. Mxyzptlk unregistered

Artificial demand perhaps?

11. Scott93274

Posts: 6040; Member since: Aug 06, 2013

Or maybe the phone with nothing but stellar reviews from all respectable media outlets might have an actual case of sales exceeding expectations. The phone is currently the second best performing Android device behind the Nvidia Shield Tablet. More customization options than any other phone, killer supplementary software, and a year's worth of word of mouth recommendations from the Moto X 2013 users. "But no!!!!!! It can't be!!!!!! Scott93274's logic is flawed!!! Motorola is EVIL!!!!"

13. Awalker

Posts: 1986; Member since: Aug 15, 2013

I'm sure it's a case of sales exceeding expectations but I don't think expectations for the device were too high. They could have very well created only 50,000 variants while receiving 75,000 orders.

8. Mxyzptlk unregistered

Come on motorola, this is just poor inventory management. I'm still waiting on my 360.

10. Scott93274

Posts: 6040; Member since: Aug 06, 2013

I would rather deal with low supplies and high demand than bending phones, botched OS updates, massive security breaches (Which is now being brought to light the the issue's been known for over a year with no effort to solve the problem), photoshopped marketing images... Keep making crap up about Motorola. You honestly know nothing and have no evidence to support your asinine theories.

9. CarlosEsteves

Posts: 1; Member since: Sep 25, 2014

My order was placed at Sept 18th as well. White front and no updated status so far (not even being assembled) and also received an estimated delivery date for October 13th. Truly hard to believe... WTF Moto!

14. Awalker

Posts: 1986; Member since: Aug 15, 2013

I placed my order on the 16th and received an email a couple of days ago stating it was being assembled. It hasn't shipped yet.

15. jassari96

Posts: 7; Member since: Sep 07, 2014

Good thing that i ordered mine with a black front Mine is 32GB, Royal Blue, Black front, Yellow accent and have a greeving but i won't tell what i wrote ;)

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