Snapchat is prepping two more Spectacles says new report



You remember Snapchat's Spectacles, don't you? These are colorful plastic sunglasses that are equipped with a small camera placed by one of the lenses. Pressing a button by the hinge of the glasses will record 10-seconds of video. Press it three times to record a maximum 30-seconds. The video can be shared via email or social media. Priced at $129.99, Snapchat sold over 150,000 Spectacles in its first year, 50% more than the company figured it would sell over that time period. Still, Snapchat took a whopping $40 million loss on the venture.

Snap's Spectacles sold over 150,000 units in its first year

Snap's Spectacles sold over 150,000 units in its first year

So what do you do when a new product you launch results in a sizeable loss? Why, you throw more money at the product, of course. According to a report published today, Snapchat is working on two new versions of its Spectacles. This year, a second model will be released that will add some new features missing in the original product. The 2018 Spectacles, which could launch by this fall, are expected to be water resistant, come in more colors, and feature performance improvements and bug fixes.

The report says that next year, Snapchat will release a completely upgraded version of the glasses that will have more circular lenses with two cameras that will offer 3D images. The glasses could come with GPS capabilities, a leather case, and a $300 price tag.

Like other tech firms, Snapchat is focusing on augmented reality. Future versions of Spectacles could feature an AR component.

source: Cheddar via CNET

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8 Comments

1. bucknassty

Posts: 1263; Member since: Mar 24, 2017

why doesnt snap chat improve that damn android app and us the camera 2 api and whatever else they use for the pixel

2. TMHKR

Posts: 202; Member since: Dec 08, 2012

God no...

3. Ezio2710

Posts: 548; Member since: Aug 22, 2015

Snapchat is crap

4. DronGupta

Posts: 42; Member since: Sep 09, 2015

Insta rocks snapchat sucks

5. L0n3n1nja

Posts: 1504; Member since: Jul 12, 2016

Isn't snapchat another dying platform?

6. rj_78

Posts: 74; Member since: Sep 11, 2014

First fix the damn ui

7. Valinor

Posts: 165; Member since: Mar 26, 2013

Lmao, how the heck can you take a loss selling those crappy plastic glasses at 130 dollars......

8. CEDEOTB

Posts: 319; Member since: Nov 21, 2016

They need to stop worrying about glasses and focus on Android optimization.

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