Samsung is "open to the possibility" of making an alliance with troubled camera-maker Olympus
posted by Daniel P. / Jan 13, 2012, 9:04 AM
An insider from Samsung has commented that "We are open to the possibility of an alliance with Olympus", but a spokesperson said the Koreans haven't received any concrete offer for an equity tie-up by Olympus yet.
Such an alliance with Olympus will eventually improve on Sammy's camera business, while hopefully the Japanese know-how about quality optics and sensors would also trickle down to the high-end smartphones that are to come from Samsung in the future.
Posts: 394; Member since: Feb 02, 2011
Olympus makes excellent cameras, but unfortunately, sometimes, great products doesn't always cut it in the business/marketing world. If Samsung decides to help them out, their next Galaxy phone might have a camera worthy enough to challenge Nokia.
posted on Jan 13, 2012, 11:25 AM 4
Posts: 467; Member since: May 05, 2011
I'm still waiting for Cannon or Nikon to partner with someone in the mobile phone world
posted on Jan 13, 2012, 4:26 PM 2
Posts: 306; Member since: Sep 27, 2011
This seems to be a good idea, because if Olympus is struggling, then partnering with Samsung would probably help them. And obviously Olympus's expertise in cameras would better Samsung's cameras in some way or another, thus helping consumers! It's a WIN-WIN-WIN!
posted on Jan 14, 2012, 10:03 PM 0
Posts: 1; Member since: Jan 15, 2012
Not surprised to hear Olympus in trouble. Their cameras are cheap and filled to the brim with features except image quality. Why they don't charge a little more and improve on image quality beats me. However look what happened with Konica-Minolta (two previously separate companies) merging with Sony. From a Nikon die hard fan, I must admit, Sony's latest cameras are kick-ass. This is probably why Samsung is interested.
posted on Jan 15, 2012, 8:44 AM 0
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