A company that performs analysis of mobile ads called FreeWheel has determined that the majority of non-PC mobile video streaming is done over the Apple iPhone and the Apple iPad. A report shows that together, the two devices account for 60% of such video viewing. To reach this conclusion, FreeWheel analyzed more than 14 billion videos that were viewed through ad supported apps, like Hulu.
A study shows that 60% of non-PC video streaming is done on the Apple iPhone and Apple iPad (R)
FreeWheel couldn't give a reason why there is such a large difference in viewing videos over an iOS or Android device. One possibility is that Android tablets are still in their early stage and users aren't bothering to watch videos or do heavy internet browsing with them. The report says that lower sales of Android tablets alone can't account for the difference in the use of iOS and Android tablets for streaming video.
Recommended For You
The analysis also showed that users viewing a long-form video were more likely to watch entire adswithout skipping over them than those viewing shorter videos. Of course, these longer-form videos contain more ads than shorter clips. FreeWheel also determined that since 2011, the number of videos streamed to mobile viewers has tripled to a total of 1.3 billion.
New members get $5/mo off the $35/mo Visible+ plan or $5/mo off the $45/mo Visible+ Pro plan for the first 60 months when they port-in from an eligible carrier. Use code 5OFF5 at checkout to save up to $300.
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
A discussion is a place, where people can voice their opinion, no matter if it
is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some
random thoughts, which are not directly related to the matter.
Things that are NOT allowed:
Off-topic talk - you must stick to the subject of discussion
Offensive, hate speech - if you want to say something, say it politely
Spam/Advertisements - these posts are deleted
Multiple accounts - one person can have only one account
Impersonations and offensive nicknames - these accounts get banned
To help keep our community safe and free from spam, we apply temporary limits to newly created accounts:
New accounts created within the last 24 hours may experience restrictions on how frequently they can
post or comment.
These limits are in place as a precaution and will automatically lift.
Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a
post should be moderated - please, report it.
Have a question about the rules or why you have been moderated/limited/banned? Please,
contact us.
![T-Mobile is about to test the limits of customer loyalty [UPDATED]](https://m-cdn.phonearena.com/images/article/179374-wide-two_350/T-Mobile-is-about-to-test-the-limits-of-customer-loyalty-UPDATED.webp)
Things that are NOT allowed:
To help keep our community safe and free from spam, we apply temporary limits to newly created accounts: