Phil Schiller thinks Apple got the home button-less iPhone X right, hints at a Face ID iPad


Apple went through a number of compromises and soul-searching in its first effort to make an "all-screen" phone, as per another fresh interview with its marketing boss Phil Schiller. Chief among those was the decision to ditch the home button with its integrated Touch ID finger scanner, and replace it with a Face ID biometric solution, achieved by the TrueDepth camera kit that warranted a "notch" cutout at the top of the iPhone X display.

As a result, those coming from a legacy iPhone hit both a muscle memory wall, and aspect ratio compatibility issues. No need to worry, though, as, according to Apple's senior vice president, it all worked out in the end:



Another nugget of info coming from Phil Schiller's interview is his mention that people have adapted really quickly to the gestures that the button-free design requires, and are even trying to replicate them on other Apple devices. Given the rumors that there will be an iPad model with Face ID tech next year, this might sound like a tangential proof, though Phil Schiller remained mum on the matter when pressed.

source: T3

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18 Comments

1. BigBoat

Posts: 20; Member since: Oct 28, 2017

It’s good, but it has room to get better like Touch ID did.

10. sgodsell

Posts: 6901; Member since: Mar 16, 2013

If Apple got it right, then the iPhone X would have both FaceID and TouchID as well. More options are better for everyone. Where as less options like the iPhone X means less people will buy it.

2. torr310

Posts: 1627; Member since: Oct 27, 2011

No, it's wrong!

3. GreenMan

Posts: 2694; Member since: Nov 09, 2015

Being an Android User; my opinion doesn't matter to most sheeple but let me just say; Apple got it 'almost' right with gestures. And why not? These gestures are tried and tested on the likes of Palm, Nokia and Blackberry Smartphones! My only complaint so far is the 3D Touch, or the lack of it! If I was on Apple's design team (Fat chance!), then my idea would be to: 1. Swipe-up to access Home-screen. 2. Swipe-up with some pressure to access multitasking menu. 3. Swipe-down to access notifications. 4. Swipe-down with some pressure to access the control center. Now, how about that, eh? Apple seems to have totally abandoned 3D Touch as evident in iOS11's keynote where 3D Touch wasn't even mentioned! Too bad, the sheeple here won't be willing to accept this HUGE FAILURE OF APPLE! But let it not be said that I don't see the potential in 3D Touch, I do. It's just that the implementation of it, so far, leaves a lot to be desired. G'Day!

4. IgorEfremenko

Posts: 107; Member since: Nov 30, 2011

Sorry, but to me force-swipe is an extremely uncomfortable gesture (especially from the bottom!). Simply try it on your current phone.

6. KingSam

Posts: 1377; Member since: Mar 13, 2016

Swipe up for home and swipe up + across for recent apps. Put control center as a tab in recent like iPads. Edit: Better yet they could add a bubble on each side so when you swipe up to it you go to multitasking or control center. And straight up for home.

12. Furbal unregistered

Same. I do not use it much on my 8 plus. Basically only for moving text cursors.

5. Jrod99

Posts: 703; Member since: Jan 15, 2016

I think they could improve the recent apps swipe. The swipe home is ok. But what if the Apple logo on back was a finger print scanner? Oh well.

7. MrShazam

Posts: 987; Member since: Jun 22, 2017

Current gesture implementation is slow and cumbersome. They could have done much better using pressure sensitive touch in place of the home button, like Samsung. Keeping everything familiar, and also faster. - Single press home button to go home, works regardless of what orientation your device is in and even in full screen apps - Double press for recent apps panel - Long press for siri - Double tap for reachability - Swipe up for control center - Swipe down anywhere from top for notification panel

14. c.m.s

Posts: 219; Member since: Dec 10, 2017

I disagree, current gestures for the most part really good in my opinion. And i'm very happy they took the step to remove the button completely and not going some half step by adding a virtual homebutton (there is one if you really want it). It might sound cheesy but just like midan says, home swipe feels "natural and intuitive" (you throw away the app so to speak). I would say its faster than a button press since thats pretty much what it is (don't have to swipe long at all) but you don't have to click on one specific spot on the screen. Switch between apps by swiping at the botton of the screen is also really good, could not be any easier or faster. The multitask-view is not quite as natural and intuitive as the gestures above. But Apple have solve it quite nicely in my opinion by adding haptic feedback to it. So you don't need to see when the multitask view kicks in. Just swipe until you get the feedback and you are done. The reachability gesture (swipe down at the bottom) is the worst one I would say. Its not hard to do for me personally but I can understand that people can have an issue with that one. Just like all software there is room for improvement but all in all i'm very happy without a home button, virtual or physical. And the most used gestures are really good, a clear step forward for the user interface in my opinion.

8. midan

Posts: 2585; Member since: Oct 09, 2017

I always been fan of home button and didn't want to get phone without one. I was very surprised when i tried X at the store and it felt very natural and intuitive right away. I would have thought using physical home button is very deep in my muscle memory. Best part is swipe from bottom to jump over recent apps.

9. apple-rulz

Posts: 1901; Member since: Dec 27, 2016

Clearly it’s the end of the fingerprint scanner and the advent of the crappy Face ID. Oh, and the notch too.

11. Tipus

Posts: 801; Member since: Sep 30, 2016

 "it felt very natural and intuitive" You're watching too many apple ads :)))

13. YeahYeah

Posts: 248; Member since: Mar 16, 2016

They should have copied Samsung's idea. Have a pressure sensitive home button. Keep it simple like Samsung. 1. Swipe up to access applications. 2. Swipe down to go back. 3. pressure sensitive to multitask 4. Double tap or press and hold pressure sensitive to access Siri

15. Trickzter

Posts: 83; Member since: Apr 21, 2015

Pretty obvious Phil Schiller is full of $h1t. We all know that Apple really wanted under the display fingerprint sensor in the iPhone X. Phil Schiller saying that they never considered under the screen sensor is utter rubbish. Next years iPhone X will have under display sensor and Apple will be saying they "got it right".

16. JimmieCrakCorn

Posts: 143; Member since: Nov 20, 2017

Phill Shiller is obviously an out of touch moron and bulsht artist. Nobody cares what he says.

17. thunder18

Posts: 154; Member since: Aug 06, 2009

I think a FaceID iPad is a mistake if they go at it the same way as the iPhone X. Think about it for a moment, a lot of households have tablets as communal devices. A parent may let a kid use it in the car or on a trip as entertainment. We know FaceID has been designed to support only one single user. If that isn't rectified where different FaceID logins can enable different profiles or levels of access on the same device, I think that's going to be a non-starter for a lot of potential iPad customers. Also, a tablet needs to have some bezels to facilitate easy holding. A large device like a tablet needs to be able to be held in both hands comfortably for long periods of time. If they somehow make a bezel-less tablet, I think they will have finally succumbed to form over function and will lose a lot of sales...well, maybe, or at least you'll have a lot of regretful purchases.

18. Milki

Posts: 1; Member since: Dec 13, 2017

Two options are better. Face ID just can't work in some situations. I don't want to raise the phone from the table every time. Putting the sensors behind the screen would be a good option. Such sensors have been created , and their mass-production is expected to start in 2018. iphonemode.com/display-fingerprint-readers-coming-​2018

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