Nokia to re-enter the smartphone business?
posted by Alan F. / Oct 26, 2014, 1:10 AM
With the recent launch of HERE Maps for Android, and the Z Launcher for Google's open source OS, a piano doesn't have to drop on our heads for us to realize that the next wave of Nokia phones to be actually made by Nokia, will feature Android. This is the direction that many wanted Nokia to take all along.
Whatever Nokia decides to do in returning to the business of intelligent handsets, it appears that it wants to wait until it has the ability to use the Nokia name, which it considers a valuable asset to have in the business of producing and selling smartphones.
source: SeekingAlpha via NPU
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posted on Oct 26, 2014, 1:18 AM 39
Posts: 259; Member since: May 27, 2011
I would welcome them back, but would they really have the capital to compete in the brutally competitive Android market? Particularly with the recent success of numerous Chinese companies as well as Samsung.
posted on Oct 26, 2014, 2:39 AM 13
Posts: 14605; Member since: Dec 19, 2008
They dont need a ton of money. Nokia makes good designs and fantastic cameras. All they have to do is pair design + battery + Pureview camera without getting all crazy on the overlays and its a winner. I know I'd strongly consider it. The only thing that ever held Nokia back from becoming one of the big 3 in the new world (after symbian) was its ties to microsoft and WP7/8.
posted on Oct 26, 2014, 5:29 PM 3
Posts: 3991; Member since: Jan 04, 2012
Those designers, camera experts, researchers, developers, and even factories are all now owned by Microsoft, either outright or contractually, so Nokia would have to start from scratch, or bring back the Jolla members into the fold.
posted on Oct 26, 2014, 7:40 PM 4
Posts: 3621; Member since: Jan 19, 2011
Thank-you. It is silly to celebrate the idea of Nokia coming back into smart phone sales without 1st accepting that what made "Nokia" a name is now "Microsoft". No way I would totally count them out, but the amount of money and infrastructure they would need would mean the only thing they would share with their history is the name. The quality, creativity, and process would all be up in the air.
posted on Oct 26, 2014, 7:54 PM 4
Posts: 381; Member since: Nov 07, 2013
High End Nokia phone + Android = Haven
posted on Oct 26, 2014, 2:41 AM 29
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posted on Oct 26, 2014, 1:26 AM 27
Posts: 1693; Member since: Aug 18, 2013
As perfect as it sounds, Nokia is well known for having bad, no, terrible software decisions, so instead of (brilliant) stock Android, they would probably start developing their own OS or some weird Android version.
posted on Oct 26, 2014, 1:41 AM 4
Posts: 556; Member since: Feb 17, 2013
You've taken that way too literally. "Terrible" or "bad" as in market execution. As far as I'm aware of right now only Jolla seems content on catering to strictly enthusiasts but we can't assume the same with how will Nokia plot its next route. Execution matters.. Pointless to boast about an OS' technical achievements if it can't get out of a niche situation (UNLESS if it's truly intended that way) and niche has never been equal to good business. WebOS was good but look what happened to that. So-so hardware with what's probably an epic failure of cross market launches, even worse app store implementation and top that all off a complete mess of going back and forth decision making until it got offloaded to LG to become..**drum roll** an IoT'ed refrigerator OS...
posted on Oct 26, 2014, 7:01 AM 2
Posts: 1095; Member since: Mar 25, 2014
BS Nokia(without MS) are much better than the boring stock Android. They could use Android like Samsung did, in their way. THAT WOULD BE THE WIN.
posted on Oct 26, 2014, 11:22 AM 1
Posts: 724; Member since: Jun 10, 2014
I wonder what they'll be able to come up with, now that the entire mobile division has been sold off. After all, that's where the expertise was... Could they bring the Sailfish crew back home? Would it even make sense if they went for Android? Personally, I'd like to see a new version of Harmattan on top notch hardware, but app-wise that's an impossibility. Not sure if I could live with "downgrading" to Android...
posted on Oct 26, 2014, 1:38 AM 2
Posts: 1442; Member since: Nov 19, 2012
What's more, in a couple of years, given that the average lifespan of a phone is two years, almost all existing Nokia users will have switched either to Microsoft or to another brand, so Nokia would be in an even worse position. They could rely on some brand recognition by a bunch of loyal users, but in the end I they would start again from zero, and as you said withouth the people that made the Lumia series great (hardware wise) and without their patents, so how could they possibly stand from the crowd? Consider that Nokia users who didn't like wp have already switched, the rest will be happy with Microsoft. Dear Nokia, I fear it's too late...
posted on Oct 26, 2014, 4:16 AM 0
Posts: 755; Member since: Jun 01, 2013
nokia is developing new os called air os based on meltemi and meego, this os can be used in any smartphone. am not sure 100% but there is strong evidence about that os. nokia didnt sell her patents and they have advance technology department, they can re enter mobile business anytime
posted on Oct 26, 2014, 4:30 AM 0
Posts: 755; Member since: Jun 01, 2013
above links show nokia is indeed develop new os then add this previous leaked video of air os
posted on Oct 26, 2014, 6:03 AM 0
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