Nokia looking for an exclusive launch with Everything Everywhere?

Nokia looking for an exclusive launch with Everything Everywhere?
The Financial Times reports that Nokia is in exclusivity talks with Everything Everywhere, a partnership between Deutsche Telekom and France Telecom in the United Kingdom, operating the Orange and T-Mobile brands. If they strike a deal, Nokia would be marking a change compared to previous strategies in the UK. In the past, Nokia sought to deliver their handsets into as many people as possible, which meant delivering devices through as many carriers as possible.

However, with the Lumia 900, Nokia did sign an exclusivity agreement with AT&T in the US, so the framework is there for Nokia to do the same with the Lumia 920 and Everything Everywhere then capitalize on the exclusivity with a heavy dose of marketing.

When the Lumia 920 is released, it will be one of the first 4G/LTE phones sold in the UK, and it is expected to operate on 4G spectrum owned by Everything Everywhere (1800MHz). Everything Everywhere will report details of their 4G services next week, and barring any regulatory problems, The Times reports that the Lumia 920 will launch in November.

source: Financial Times

UPDATE: Everything Everywhere has announced that among several devices that will be available for the rollout of its LTE network, the Nokia Lumia 920 and Lumia 820 will be exclusive to T-Mobile and Orange customers.  The announcement was made as part of the broader message about the planned deployment of the UK's first 4G/LTE network.  Also among that announcement was that of a new brand called "EE" which will replace the T-Mobile and Orange brands.

updated source: EE

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18 Comments

1. -POLICE-

Posts: 8; Member since: Aug 23, 2012

Nokia+Wp8 will it succeed? Yes, green. No, red. Personally I dislike WP8, due to still restrictions, and it's not LINUX! unlike Android. All the best, good luck to Nokia, but bad luck to Nokia+Wp....!

2. arsenaljimenez

Posts: 198; Member since: May 03, 2012

its hard, I want to put thumbs up, because it will succeed but then I wanna put a thumbs down for that last part of your post.

7. Nematc

Posts: 28; Member since: Feb 02, 2012

you beat him

16. neutralguy

Posts: 1152; Member since: Apr 30, 2012

This is so true.

6. JoeBelfiore

Posts: 79; Member since: Sep 03, 2012

Pathetic, if you dont like it just shut up and stop coming to such post. I cant help but bashing fanboys ike you.

3. chunk1x

Posts: 248; Member since: Jun 25, 2011

I don't think that Nokia has the capacity to compete against iPhone and Samsung but Lumia phones will at least lift them up with their current predicament. WP8 will be an interesting OS since for some people like me, current top OS are getting boring. I don't hate Android but it feels almost the same as last year but only faster. If WP8 succeeds then it would be beneficial to all since other OS will step up their game just like what the first iPhone did to the smartphone industry.

4. cityeighteen

Posts: 40; Member since: Mar 28, 2012

I think this is a bad move on Nokia's part. Exclusitivity isn't very welcome in the UK market. Just take a look at the iPhone 4S here in the US. Sales soared when Apple sold the phone both unlocked and through at least seven different carriers. Nokia is about to take a step backwards by doing this.

18. -box-

Posts: 3991; Member since: Jan 04, 2012

If the 820 is generally available and the 920 is the exclusive device, it might work, especially since the 820 has wider appeal with the thinner body, MicroSD slot, and likely cheaper price (especially with Europe's financial troubles)

5. jove39

Posts: 2145; Member since: Oct 18, 2011

Perhaps Nokia and MS need to survey market on how to influence people for change - Two biggest trend setters (well...i believe) are enterprise consumers and students...unless Nokia and MS manages to convince them...they are gonna have hard time selling over priced Lumia phones...4g LTE is more like gimmic (I understand speed benefits)...iPhones been selling without LTE for long time...and exclusive contracts...you are just ignoring potential customer base!

8. pikapowerize

Posts: 1869; Member since: May 03, 2012

i just cant wait for these new lumia!! hope it will be available before iPhone will start its "dominating" again!

9. sadaivadai

Posts: 156; Member since: Nov 22, 2011

No . Unfortunately the Lumias will come to market only in November .

12. pikapowerize

Posts: 1869; Member since: May 03, 2012

but that are only rumors.. WP isnt available till october 29 and iPhone will basically and always announce its prices on its event... nokia didnt even announce the pricing and availability to carriers yet...

10. dickwyn

Posts: 621; Member since: May 07, 2012

the title is quite misleading, i thought they were launching it everywhere

11. Pascal96

Posts: 2; Member since: Sep 05, 2012

me too

13. fongy

Posts: 41; Member since: Feb 09, 2010

This is really bad if it's true for the UK - the T-Mobile / Orange network doesn't support an "all you can eat" data tariff, and also their 3G network connection is terrible (and I live in a busy city centre)... I was counting on them going on Three - so I could use streaming radio services (as it doesn't have FM Radio - but there's always a workaround!) - but this would be impossible on T-M/O... Fingers crossed this is just a rumour... otherwise no way I'm getting this (and I want it in RED... NOW!!!) :(

14. JunkCreek

Posts: 407; Member since: Jul 13, 2012

Windows Phone 8 isn't exclusive to u Nokia. That is ur bad luck so good luck.

15. redmd

Posts: 1926; Member since: Oct 26, 2011

I hope they offer it at a reasonable price or lower than the current topdogs.otherwise they can't attract customers, only die hard fans will give in.

17. FoneAddict

Posts: 263; Member since: Jul 05, 2011

This is strategic suicide by Nokia! Exclusivity simply doesn't work in the UK mobile industry any more, just look at Apple's experience as an example.

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