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Nokia looking for an exclusive launch with Everything Everywhere?

Posted: , by Maxwell R.

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Nokia looking for an exclusive launch with Everything Everywhere?
The Financial Times reports that Nokia is in exclusivity talks with Everything Everywhere, a partnership between Deutsche Telekom and France Telecom in the United Kingdom, operating the Orange and T-Mobile brands. If they strike a deal, Nokia would be marking a change compared to previous strategies in the UK. In the past, Nokia sought to deliver their handsets into as many people as possible, which meant delivering devices through as many carriers as possible.

However, with the Lumia 900, Nokia did sign an exclusivity agreement with AT&T in the US, so the framework is there for Nokia to do the same with the Lumia 920 and Everything Everywhere then capitalize on the exclusivity with a heavy dose of marketing.

When the Lumia 920 is released, it will be one of the first 4G/LTE phones sold in the UK, and it is expected to operate on 4G spectrum owned by Everything Everywhere (1800MHz). Everything Everywhere will report details of their 4G services next week, and barring any regulatory problems, The Times reports that the Lumia 920 will launch in November.

source: Financial Times

UPDATE: Everything Everywhere has announced that among several devices that will be available for the rollout of its LTE network, the Nokia Lumia 920 and Lumia 820 will be exclusive to T-Mobile and Orange customers.  The announcement was made as part of the broader message about the planned deployment of the UK's first 4G/LTE network.  Also among that announcement was that of a new brand called "EE" which will replace the T-Mobile and Orange brands.

updated source: EE

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posted on 09 Sep 2012, 22:00 32

1. -POLICE- (Posts: 8; Member since: 23 Aug 2012)

Nokia+Wp8 will it succeed?
Yes, green.
No, red.

Personally I dislike WP8, due to still restrictions, and it's not LINUX!
unlike Android.

All the best, good luck to Nokia, but bad luck to Nokia+Wp....!

posted on 09 Sep 2012, 22:12 27

2. arsenaljimenez (Posts: 185; Member since: 03 May 2012)

its hard, I want to put thumbs up, because it will succeed
but then I wanna put a thumbs down for that last part of your post.

posted on 09 Sep 2012, 23:47 1

7. Nematc (Posts: 28; Member since: 02 Feb 2012)

you beat him

posted on 10 Sep 2012, 05:38 1

16. neutralguy (Posts: 1152; Member since: 30 Apr 2012)

This is so true.

posted on 09 Sep 2012, 23:26 9

6. JoeBelfiore (banned) (Posts: 79; Member since: 03 Sep 2012)

Pathetic, if you dont like it just shut up and stop coming to such post.
I cant help but bashing fanboys ike you.

posted on 09 Sep 2012, 22:23 5

3. chunk1x (Posts: 248; Member since: 25 Jun 2011)

I don't think that Nokia has the capacity to compete against iPhone and Samsung but Lumia phones will at least lift them up with their current predicament. WP8 will be an interesting OS since for some people like me, current top OS are getting boring. I don't hate Android but it feels almost the same as last year but only faster. If WP8 succeeds then it would be beneficial to all since other OS will step up their game just like what the first iPhone did to the smartphone industry.

posted on 09 Sep 2012, 23:01 3

4. cityeighteen (Posts: 40; Member since: 28 Mar 2012)

I think this is a bad move on Nokia's part. Exclusitivity isn't very welcome in the UK market. Just take a look at the iPhone 4S here in the US. Sales soared when Apple sold the phone both unlocked and through at least seven different carriers. Nokia is about to take a step backwards by doing this.

posted on 10 Sep 2012, 07:52 2

18. -box- (Posts: 3991; Member since: 04 Jan 2012)

If the 820 is generally available and the 920 is the exclusive device, it might work, especially since the 820 has wider appeal with the thinner body, MicroSD slot, and likely cheaper price (especially with Europe's financial troubles)

posted on 09 Sep 2012, 23:07

5. jove39 (Posts: 1965; Member since: 18 Oct 2011)

Perhaps Nokia and MS need to survey market on how to influence people for change - Two biggest trend setters (well...i believe) are enterprise consumers and students...unless Nokia and MS manages to convince them...they are gonna have hard time selling over priced Lumia phones...4g LTE is more like gimmic (I understand speed benefits)...iPhones been selling without LTE for long time...and exclusive contracts...you are just ignoring potential customer base!

posted on 10 Sep 2012, 00:13 5

8. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)

i just cant wait for these new lumia!! hope it will be available before iPhone will start its "dominating" again!

posted on 10 Sep 2012, 00:28 1

9. sadaivadai (Posts: 156; Member since: 22 Nov 2011)

No . Unfortunately the Lumias will come to market only in November .

posted on 10 Sep 2012, 02:49 1

12. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)

but that are only rumors.. WP isnt available till october 29 and iPhone will basically and always announce its prices on its event... nokia didnt even announce the pricing and availability to carriers yet...

posted on 10 Sep 2012, 00:36 4

10. dickwyn (Posts: 621; Member since: 07 May 2012)

the title is quite misleading, i thought they were launching it everywhere

posted on 10 Sep 2012, 01:05

11. Pascal96 (Posts: 2; Member since: 05 Sep 2012)

me too

posted on 10 Sep 2012, 04:15

13. fongy (Posts: 41; Member since: 09 Feb 2010)

This is really bad if it's true for the UK - the T-Mobile / Orange network doesn't support an "all you can eat" data tariff, and also their 3G network connection is terrible (and I live in a busy city centre)...

I was counting on them going on Three - so I could use streaming radio services (as it doesn't have FM Radio - but there's always a workaround!) - but this would be impossible on T-M/O...

Fingers crossed this is just a rumour... otherwise no way I'm getting this (and I want it in RED... NOW!!!)


posted on 10 Sep 2012, 04:53

14. JunkCreek (Posts: 407; Member since: 13 Jul 2012)

Windows Phone 8 isn't exclusive to u Nokia. That is ur bad luck so good luck.

posted on 10 Sep 2012, 05:07

15. redmd (Posts: 1351; Member since: 26 Oct 2011)

I hope they offer it at a reasonable price or lower than the current topdogs.otherwise they can't attract customers, only die hard fans will give in.

posted on 10 Sep 2012, 05:57 1

17. FoneAddict (Posts: 259; Member since: 05 Jul 2011)

This is strategic suicide by Nokia! Exclusivity simply doesn't work in the UK mobile industry any more, just look at Apple's experience as an example.

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