Nike teases self-tying sneaker that uses your smartphone to lace up

Nike teases self-tying sneaker that uses your smartphone to lace up
Nike is expected to unveil a new self-tying basketball sneaker tomorrow morning. Ahead of the big event, the company disseminated a tweet (via Engadget) that suggests that smartphones can be used to tie the laces. The video shows a number of different athletes trying out the sneakers, and a few of them are fiddling with their phone after putting on the footwear.

Just before the brief video teaser concludes, one of the athletes asks, "So I can connect this to my phone?" He then taps the screen on his mobile device and immediately looks down at his feet. "This is crazy," are the last words out of his mouth before the teaser ends. We should point out that the new product does not appear anywhere in the clip.

If it turns out that the laces on the new self-tying "kicks" can be adjusted with a phone, it will be a major upgrade from 2016's HyperAdapt 1.0 (those are the sneakers in the image at the top of this article). The first self-tying sneakers used physical "power" buttons in order to get the shoe laced up. In addition, the price of the new sneakers are expected to be slightly less than half of the $720 that the original version cost.

Nike is apparently adding a whole new product to the wearables category.

FEATURED VIDEO

11 Comments

1. Landon

Posts: 1244; Member since: May 07, 2015

"Not impressed" - Marty McFly

4. shaineql

Posts: 522; Member since: Apr 28, 2014

I know right , why do we need this

5. Landon

Posts: 1244; Member since: May 07, 2015

Because the shoe industry has become stale just like the smartphone industry. These billionaires get bored lol. That being said, I do wonder how they charge these. Wireless charging perhaps?

10. Brewski

Posts: 671; Member since: Jun 05, 2012

If you scroll down further in the tweet it shows the shoe on a pad of some sort. Looks like a wireless charging pad.

11. Brewski

Posts: 671; Member since: Jun 05, 2012

Double post

2. JCASS889

Posts: 508; Member since: May 18, 2018

Im gunna say that the last place i want a freaking battery is in my shoes, water ? dirt? best be ip69x waterproof.

3. lyndon420

Posts: 6737; Member since: Jul 11, 2012

You know you're lazy when... Then again...it would be funny to watch something like this get hacked from someone in the audience during a big NBA game lol.

6. sissy246

Posts: 7073; Member since: Mar 04, 2015

Now people are to lazy to even tie their shoes. Thats sad

7. rouyal

Posts: 1573; Member since: Jan 05, 2018

Nah. Bring back the Reebok Pump.

9. thxultra

Posts: 448; Member since: Oct 16, 2014

They did hahah.

8. Penny

Posts: 1847; Member since: Feb 04, 2011

Less than half of $720? So they're expecting it to be somewhere around $300? That's a little much.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.