Moto E: is this the end of the feature phone?
The Motorola Moto E is a special phone yet not for the usual reasons. It does not have a super-fast processor, ground-breaking camera, or a display so sharp that you wonder if your eyes are good enough for it. The Moto E is not great - it's good at everything, but at that, it's excellency comes from its price: $129 off-contract. Compare this to the typical $650 of high-end smartphones, and you'd realize you can get more than 5 Moto E smartphones for the less than the price of one high-end phone.
Motorola is well aware of the fact that the Moto E has a special price and plans to use this fact as a weapon to kill 'dumb' feature phones across the globe. While smartphone sales outgrew feature phone sales in 2013, did you know that in India, smartphone adoption stands at just 6%? And that's the world's second most populous nation!
With the Moto E, Motorola is launching a "Goodbye, flip phone" campaign in countries like India, with an emerging market, but not only India. The Moto E will also be sold in Motorola strongholds like the United Kingdom and the United States, as well as the Latin American market and Europe.
can the Moto E be the lethal weapon to finally kill feature phones? Let us know your thoughts below.You can see Motorola's infographic explaining all the reasons why the Moto E is so great, but first we want to ask you: