Microsoft's "Meet Your Match" is the follow-up to "Smoked by Windows Phone"

Microsoft's "Smoked by Windows Phone" pitted a Windows Phone model against the Apple iPhone or an Android phone in a contest (some would say rigged) to see which phone was able to complete a certain task first. At first, Microsoft would hand out free Windows Phones to those who lost the challenge, but this was eventually replaced with $100 bills for those who won. The tasks selected seemed designed to favor the specific layout of the Windows Phone model employed and certain participants in the contest said that their Apple iPhone or Android handset did finish the task faster only to be told that they had lost. One Samsung GALAXY Nexus user was challenged to come up with up weather in two different cities and although he had the results faster than the Windows Phone model, he was told he lost because both cities on his phone were in California.

Regardless of the methodology used in the contest, "Smoked by Windows Phone" created some publicity for the OS so Microsoft decided to follow-up with "Meet Your Match." While similar to the earlier contest in some ways, the focus now is not so much on which phone can perform a task faster, but instead is all about why a Windows Phone 8 model-in this case the Nokia Lumia 920-is a better match for the contestant. Take a lot of pictures with your Apple iPhone? The Nokia Lumia 920 takes a better photo. Use your Android to video your kids? The Nokia Lumia 920 does it better, according to Ben Rudolph who once again has hosting duties.

Out of three new ads for "Meet Your Match," there is one that harkens back to the old days when the focus was on speed. It's a great ad for Microsoft because you don't get to see too many people say that their Apple iPhone "sucks" on camera. 

source: YouTube (1), (2), (3) via TechCrunch

Related phones

Lumia 920
  • Display 4.5" 768 x 1280 pixels
  • Camera 8.7 MP / 1.3 MP front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
  • Storage 32 GB
  • Battery 2000 mAh(10.8h 3G talk time)



1. StreetNerd

Posts: 870; Member since: Dec 08, 2010

GIVE US THE Lumia 920 vs iphone 5 comparison! NOAWWWW!

2. asseek

Posts: 164; Member since: Sep 12, 2012

I think PA won't release such a comparison lol

12. babyk

Posts: 379; Member since: Nov 03, 2011

lol trueee very trueee and if they ever do IPHONE WINS i am betting my money on this. These guys are so bias. But we all know the 920 kills it

3. Alan01

Posts: 602; Member since: Mar 21, 2012

It is the last video Alan F.

6. asseek

Posts: 164; Member since: Sep 12, 2012

u may count it as a comparison, but still for me i need a deeper comparison, where u state where Nokia Lumia 920 beats the iPhone 5, and where the iPhone 5 beats the Nokia Lumia 920, also we need comparisons with other phones, like Samsung Galaxy SIII, and the flagships of other companies, just the way you do with every phone..

13. JKING_25

Posts: 53; Member since: Sep 12, 2012

agreed. I am waiting on that one as well. Come on PA. don't let me down.

14. StreetNerd

Posts: 870; Member since: Dec 08, 2010

let us down u mean

17. asseek

Posts: 164; Member since: Sep 12, 2012

also u made a comparison between Nokia Lumia 900 and iPhone 5, so the Lumia 9 series need a revenge :P

20. StreetNerd

Posts: 870; Member since: Dec 08, 2010

that was a bulls**t comparison lol =_= iphone 5 vs S3 vs one X vs LUMIA 900 BULLs**t

21. asseek

Posts: 164; Member since: Sep 12, 2012

yea i kno, thats why the new Nokia Lumia 920 needs it's revenge lol :P

15. StreetNerd

Posts: 870; Member since: Dec 08, 2010

where? i cant find it.... read our feedback... it seems alot of people want a Lumia 920 vs iPhone 5....

26. -box-

Posts: 3991; Member since: Jan 04, 2012

I concur. However, knowing PA they'll both have their good points (iph: app selection, small size & weight; L920: ease of use, social integration, CAMERA, screen size, resolution, sensitivity, wireless charging, integration with Windows 8, Maps/Drive, durability, reliability) and bad points (iph: small size, bugs, camera color issue, Maps, commonality, age of platform, labor issues; L920: heft, relative immaturity of the ecosystem, reliability and, um, well that is all I can think of), and call it essentially a draw, where the purchaser should choose what they prefer.

34. -box-

Posts: 3991; Member since: Jan 04, 2012

Reliability as a - for the 920 in terms of unproven system. It's also a + since it's a Nokia and they test the bejeebers out of their stuff.

4. nooraldeen

Posts: 49; Member since: Oct 21, 2012

no real comparison over here the winner is clear .samsung galaxy s3 vs lumia 920 . thats a real competition

5. axllebeer

Posts: 271; Member since: Apr 05, 2011

I still don't believe it that WP can do this. I'd have to see if for myself. If you know how to use your device then I think that will make you the winner. I still think I can pull out a BlackBerry Bold 9900 or an HTC Evo 4G LTE and smoke WP. but that's just my opinion.

7. KingKurogiii

Posts: 5713; Member since: Oct 23, 2011

oh this'll be funny to see them try to pull off with me. xD i hope they still do the Smoked by Windows Phone challenges though because even though it's rigged garbage the guys at the Microsoft Store i go to still give me a $25 gift card when i lose and i change phones often so i'll just go in there, stack gift cards and buy stuff. i buried all but $50 for some Beats Solos last time i went. i sold those and bought some Mixrs but now i want the Pill! xD

8. Ravail

Posts: 182; Member since: Oct 14, 2011

Yeah, WP is catching up but a top tier Android is still the dominant phone.

32. gothicheart

Posts: 83; Member since: Oct 17, 2012

does that include the china knock-offs using android? you so proud of that?

9. Aeires unregistered

For a select amount of things, it probably is better. Overall, start the debate. It was funny to hear an iPhone user say their phone sucks though.

31. christianqwerty

Posts: 467; Member since: May 05, 2011

It was a 3gs lol

10. nozxi

Posts: 4; Member since: Nov 15, 2012

When theyre having dinner. Notice how they ask the guy what phone he has and theres an iphone 4 on the table and they cut to him saying iphone 5 and its gone. And then cut back and its bavk again.

11. Aeires unregistered

You can tell the difference?

16. VZWuser76

Posts: 4974; Member since: Mar 04, 2010

In the second video they are going against the HTC Inspire. That was released 2 years ago. What phone put out today couldn't beat a phone released 2 years ago? I'm sure WP8 is going to be a force to be reckoned with, but considering the rate of technology advance, it'd be like comparing a 1990 5.0 Mustang & a 2012 Corvette. Come on guys, you're better than this.

18. an4564

Posts: 39; Member since: Jul 17, 2012

the girl in the last video is stupid. she started to panic and wasn't able to send the text. the first video i agree the 920 has a better camera and the second video shouldn't be used at all. it compared a phone running android 2.3 and older camera and video spec to the much newer 920. show me a video of someone trading their gs3 or droid dna then i will believe it

23. SleepingOz unregistered

That's the only way they can actually score. You don't expect MS to post a comparison where competition beats the crap outa them, do you?

19. Whateverman

Posts: 3295; Member since: May 17, 2009

WP8 seems to be a really nice device, maybe even something I would consider getting but lets be real. This whole our phone is better than your phone thing just doesn't fly. Maybe for the average consumer that whole thing was impressive, but again... the tech heads know its a rigged challenge. MS needs to start standing on its own 2, and give up the challenges. It reeks of desperation.

24. SemperFiV12

Posts: 949; Member since: Nov 09, 2010

Great marketing... great videos.

27. SkOne

Posts: 105; Member since: May 02, 2012

Now compare it to a high end android phone like the Note 2, Galaxy S3, Evo 4G LTE, Optimus G, or Nexus 4 instead of an outdated phone like the Inspire 4G.

36. SleepingOz unregistered

you kidding?

41. SkOne

Posts: 105; Member since: May 02, 2012

why would i kid? these are all power houses

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.