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Literally no bezels: Alleged Meizu teaser shows a phone worthy of the "bezel-less" tag (Updated)

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By Kaloyan C.

Updated: Sep 08, 2017, 7:43 AM

Literally no bezels: Alleged Meizu teaser shows a phone worthy of the "bezel-less" tag (Updated)

A couple of months back we ran a feature titled "Bezel-less is not a thing, and here's why it shouldn't be" featuring the image above, which perfectly illustrates the problem with calling devices like, say, the Samsung Galaxy Note 8 or LG V30 bezel-less.

But whether you agree with the sentiment of the editorial or not, you can't argue with one of its key messages: the nomenclature itself is wrong, since all devices out there following the bezel-less design philosophy actually do feature bezels.

But this might change soon, and as it often happens these days the innovation will come from a Chinese company with minimum exposure in the West. You see, a Chinese leaker with a decent track record recently posted the following image to their Weibo account:

So unless this is a very elaborate fake — the render is of high quality, and it uses the same font Meizu puts in all of its promotional material — what we're looking at is a teaser for an device which actually has no bezels. It's called the mblu Zero, and its tagline is "New Display World" — so there's a fair chance the render's lack of bezels is the real deal.

And if true, it seems Meizu may be on a roll with its offbeat design decisions: both the already released Pro 7 and the alleged X2 feature a secondary display on their backs, and producing more unique devices only makes sense for the company.

The leaker also mentioned a potential price for the device: upwards of 4,000 Chinese yen (or about $620 sans taxes). This sounds good on paper, but also points in the direction of the device using a sub-par MediaTek processor like many of Meizu's other devices do. Still, an actual bezel-less device sounds exciting regardless of its internals, so here's hoping we learn more soon.

Update: Meizu has responded to the rumor with the following message:

[...] this image was not shared through Meizu's channels. As for the legitimacy of the image, we can't give out a comment, since we don't respond to rumours.

Update #2: Meizu has followed up with a statement regarding the image above:

“The image that’s been going around online isn’t real — it’s not an image from us. However, we are currently working on a device with a bezel-less design. The release is scheduled for next year.” - Ard Boudeling, Head of Global Marketing at Meizu

source: Weibo via The Android Soul