Google splits maps and commerce units, moves Jeff Huber to the X Lab

Google splits maps and commerce units, moves Jeff Huber to the X Lab
Spring cleaning isn't quite over for Google, it seems. CEO Larry Page has gone to work again to try to streamline the company (and beef up the X Lab). The newest report says that Page has decided to split up the mapping and commerce units at Google, and transfer the ex-head of that once combined unit, Jeff Huber, to the X Lab.

So, the mapping and commerce units had been one, but now Page wants the mapping division to be part of the search division, and commerce will combine with the advertising division. Jeff Huber had been the head of the joint "Geo and Commerce" division, but he will now be working in the X Lab. This also means that Udi Manber, who has been Google's head of search since Marissa Mayer left to become CEO at Yahoo, will be taking over the mapping unit, and Susan Wojcicki, Google's head of advertising, will now be in charge of the commerce unit. 

This move by Page follows yesterday's surprise move to have Andy Rubin step down as head of Android, to be replaced by Sundar Pichai, and the not-so-surprise announcement that Google is finally killing off Google Reader. Now, we just wait and see if the spring cleaning is done at Google.

source: WSJ (sub. req.) via Engadget



1. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Welcome to the X Lab, Huber. lol :)

2. _Bone_

Posts: 2155; Member since: Oct 29, 2012

I think these late changes are a reaction to Samsung's threats. Google's dependency on Sammy droid customers in Google-related income is huge, they have to ready everything plus the kitchen sink in case next year's Galaxy line-up switches to Tizen, cause it will sell just the same especially if they port every original Sammy function and make Android apps compatible. Tizen can be successful where it simplifies the interface using gesture and "Smart" controls and it will be compatible with every other Samsung devices coming out also running Tizen. Unifying Chrome OS and Android is a major cornerstone in the battle, making Android more secure and Google-based high-end computers more versatile.

5. Reluctant_Human

Posts: 913; Member since: Jun 28, 2012

To me it just makes sense bringing the minds the that made Android great together to the same for ChromeBook as well other new products that they might be coming out with in the future.

3. avin007

Posts: 139; Member since: Feb 28, 2013

Smells is upto something wicked!!!!

4. sonofzeus

Posts: 95; Member since: Jul 05, 2012

Seems Larry has Something in his mind for Google

6. roscuthiii

Posts: 2383; Member since: Jul 18, 2010

Wait wait wait. Maps and search together?! Advertising and commerce together?! That... That seems... That seems downright logical!

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.