Google brings the Pixel Superfans program to the United Kingdom

You might’ve heard about the Pixel Superfans program by Google. The fanclub was kickstarted in 2020 and it allows access to previews and events — both in-person and online — for people who are just passionate about all things Google.

And if you are among these individuals, we can’t really blame you. The Big G is currently making some of the Best Android Phones on the market, like the Pixel 7 series, but they are also expected to announce a bunch of new technology this year, like the Pixel 7a or the Pixel Fold.

The Superfans experience was initially exclusive to the US, but given that Google is currently working hard on establishing a firm brand identity for its flagships — like coining the term Pixel Value — it is only natural for the program to make its way overseas for the first time ever. So, here’s the good news: If you are in the UK, you can join the club right now through this nifty form.



But hold on, let’s set some expectations. Joining is fine and dandy, but what will you get out of it exactly? And more importantly, is it going to cost you? Let’s answer that last one straight away: joining is completely free! Well, it might cost you some time here and there, which you are going to want to allow, as you are going to get exclusive access to events and meet-and-greets with some of the creatives behind Pixel products. A worthwhile trade, right?

But let’s go over the other main perks of becoming a part of the Pixel Superfans club:

• Get exclusive swag
• Early access to new products and features
• The ability to connect with other people, passionate about Pixel phones
• Regular updates from reliable sources (as in, from Google itself)
• Special offers and discounts on products
• Giveaways

If you are wondering about what type of swag you might get out of joining the Pixel-lover club, some examples have been listed by 9to5Google and include memorabilia such as prints, socks, stickers and other novelty items. And in this day and age, you just can’t underestimate the value of a good pair of Google-branded socks!

If all of this sparked your interest, you should certainly dive into the form. Part of it will ask for your information, while another will dive deeper into your Google-related interests. The most notable fact here, however, is that the program is finally available outside of the US, which gives us hope that we can start seeing it become available in other countries too.