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Google Play Store now supports promo codes for paid apps and in-app purchases

Posted: , posted by Alan F.

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Google Play Store now supports promo codes for paid apps and in-app purchases
Long requested by developers, Google is finally allowing them to give away promo codes that would allow Android users to qualify for special rates on paid apps and in-app purchases. Google does have some limits on the promo codes. For example, each developer can distribute no more than 500 promo codes each quarter, split up in any combination of codes for in-app purchases and paid-apps.

If a developer does not create 500 codes during a quarter, he (or she) cannot create additional codes during the next quarter to make up for the shortfall. While developers can decide when their codes will end, the longest expiration date allowed is one year from the start of the promotion. Promo codes can be redeemed by Android users in the Google Play Store up until the date set by the developer as the expiration day.

If you are an Android developer looking to increase the top line revenue produced by your app(s), promo codes are a good way to drive users to your app. They make the consumer feel as though he/she is getting a bargain. There is something magical about punching in a promo code and watching the price of a paid app or in-app purchase drop.

If  you're an Android developer interested in using promo codes, click on the sourcelink.

source: Google via AndroidCentral

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posted on 14 Jan 2016, 23:13 2

1. vincelongman (Posts: 5120; Member since: 10 Feb 2013)

But 500 per quarter makes it pretty useless
Would be nice if it was like Steam where its unlimited, so Humble Bundle, Amazon and others can sell codes

posted on 14 Jan 2016, 23:18

2. Shubham412302 (Posts: 469; Member since: 09 Nov 2011)

I think play store should support carrier billing like Nokia Store

posted on 15 Jan 2016, 00:12 2

3. vincelongman (Posts: 5120; Member since: 10 Feb 2013)

The Play Store does support carrier billing in some countries/carriers
Although its not very widespread

posted on 15 Jan 2016, 01:16

4. MrElectrifyer (banned) (Posts: 3960; Member since: 21 Oct 2014)

Wonder when they'd support using a gift card without demanding a driver's license and bank records when all I want to do is make an app purchase. Not even local stores demand that, not sure what makes the google spyware devs think they have a right to such info.

That's how everything was handled on iOS, never put no credit card info in iTunes, just gift cards. The more they block my payment for whatever asinine policy reason, the more I just keep turning to pirate stores (when I can't find what I want in the Amazon store), the more devs are getting hurt 'cause of google's selfish desires to know everything that is none of their business...

posted on 15 Jan 2016, 08:12

6. sissy246 (Posts: 4221; Member since: 04 Mar 2015)

I have never had to give my bank info or driver license to buy in the play store.

posted on 15 Jan 2016, 01:25

5. kanagadeepan (Posts: 986; Member since: 24 Jan 2012)

Still I will not buy IAP in games, especially with micro-currency type purchases.. Will go for paid apps for sure..

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