Google Maps causes a spike in iOS 6 updates

Google Maps causes a spike in iOS 6 updates
We were very curious to see whether or not this would happen, and it turns out we were right to wonder. When we first heard Apple announce the iOS 6 update, we made sure to warn users that if they didn't want to lose Google Maps, they should wait on updating (this was even before Apple Maps was found to have so many problems.) It turns out that a lot of people had the same concerns, and delayed updating their iOS devices until Google Maps was released, and that has caused a spike in the iOS 6 adoption.

Ad network MoPub checked data from the 12,000 iOS applications in a recent study that found iOS 6 adoption jumped 29% in the five days after Google Maps was released into the App Store. MoPub CEO Jim Payne said:


It definitely verifies our hypothesis too. Of course, Google Maps for iOS has been an all-around success since launch, taking just 7 hours to reach the top of the iTunes charts, and 48 hours to gather 10 million downloads

source: TechCrunch

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45 Comments

1. sithvenger

Posts: 371; Member since: Aug 25, 2012

That doesn't shock me

2. tech2

Posts: 3487; Member since: Oct 26, 2012

...........and that is Google Maps !

19. Mxyzptlk unregistered

There's no hard proof for this.

35. tedkord

Posts: 17320; Member since: Jun 17, 2009

If the Lord rode from the heavens in a fiery chariot drawn by four golden Pegasus' as a choir of angels sang His praises , and proclaimed that Google Maps was better than Apple Maps and was the reason for the spike, you still would claim there was no proof, and would declare Him a fandroid. Would you care to posit an alternative reason for the spike? I could use a chuckle.

42. Reluctant_Human

Posts: 913; Member since: Jun 28, 2012

3% is a coincidence. 30% is a correlation.

3. chemhaz

Posts: 161; Member since: May 04, 2012

Well Apple users if you love G.maps so much you should try the Android OS as is the complete package. You will not miss your ball and chain known as iOS

6. Mozarrt

Posts: 301; Member since: Oct 08, 2011

Never again will I move to Android. Damn that was a crappy experience after being used to Windows Phone.

13. eisenbricher

Posts: 973; Member since: Aug 09, 2012

Haha! Exactly. Android users need to spend a couple of days using WP8 phone, to change their stubborn bias. Especially those bashers.

36. tedkord

Posts: 17320; Member since: Jun 17, 2009

Tried it. Ho hum.

14. blingblingthing

Posts: 948; Member since: Oct 23, 2012

I take it that too many options make any experience crappy.

21. skymitch89

Posts: 1452; Member since: Nov 05, 2010

The Android experience all depends on what Android device you use. If you use a lower end or older Android device, your experience will suck; but if you use a higher end or newer Android device, your experience will be better. I started off with the Samsung Moment and that experience sucked. I wanted to go to iPhone or WinPhone, but then I broke my phone and got the HTC Hero. It was A LOT better and kept me with Android. Now I have the Evo Shift (have for almost 2yrs) and it's a good device, but now I want a Note 2.

25. disneydad

Posts: 114; Member since: Mar 26, 2012

I have used Symbian, Android, WP7.5 (current), and sporadic iOS. I liked Android ecosystem the most and will be switching back to that in the near future. I really like WP but it needs more growth in the ecosystem before I could switch to it long term. Symbian was nice and capabilities ahead of it's time. iOS is fine and I'm not sure why there's such a fuss made about it. It's a stable and well labelled OS. Also, is it just me or has anyone else noticed that Apple only makes one iProduct, just with varying screen sizes and connectivity? What are the big leaps between iPod, iPhone, iPad Mini, and iPad?

40. tedkord

Posts: 17320; Member since: Jun 17, 2009

Kinda makes you wonder if the rumored Apple HDTV is going to have a big, round home button on one end, doesn't it?

16. OHaZZaR

Posts: 131; Member since: Aug 19, 2011

The first semi-smartphone I got was a 4th gen iPod touch, and it felt like a whole new world (came out of using the LG cookie). Then I got a GALAXY Note and my iPod felt like the LG Cookie (for those who don't know what an LG Cookie is, it's a 3-inch phone, resistive touch, 400*240 resolution and a 3mp camera, and no android or wifi or 3G.)

4. belovedson

Posts: 1060; Member since: Nov 30, 2010

Google owns

5. cripton805

Posts: 1485; Member since: Mar 18, 2012

Kinda sad for such a necessity.

7. theBankRobber

Posts: 682; Member since: Sep 22, 2011

Not bad, but alot of apple users have spent massive amounts of money on the app store and iTunes. So why switch to android and have to purchase everything again, that's one of the main reasons why people are brand loyal.

8. messiah

Posts: 438; Member since: Feb 19, 2010

because equivalent better applications are free on Android. the bank robber is ios.

10. rusticguy

Posts: 2828; Member since: Aug 11, 2012

Legal Extortion :)

12. sudbury78

Posts: 136; Member since: Jul 12, 2012

I disagree completely with this. I find ios apps are WAY smoother and work better than android. Most games have complaints constantly that they are wondering why the ios updates dont come to android. As a new android phone user, I am happy I still have my ipad for lots of apps.

18. OHaZZaR

Posts: 131; Member since: Aug 19, 2011

A non-biased statement, something we don't see so often here :P But yeah I felt let down and somewhat betrayed when I saw all the apps that I have on my Note that are better on my 2 year old iPod touch. Battleheart, as an example, didn't get the latest updates on android, and those updates were crucial to me. Thank goodness I have an iPad for that kind of stuff.

9. cripton805

Posts: 1485; Member since: Mar 18, 2012

That's why I only buy a couple things I actually use. If I lose them, I know I only spent like $20 bucks on the apps.

15. blingblingthing

Posts: 948; Member since: Oct 23, 2012

Apple fans must hate the game of poker

27. disneydad

Posts: 114; Member since: Mar 26, 2012

I don't count that as "loyalty" but chalk it up to "locked in". Why would someone switch if they have put a lot of money into it? They would lose their investment only if they failed to procure or keep an iProduct to stay connected to the Apple ecosystem.

38. tedkord

Posts: 17320; Member since: Jun 17, 2009

That was the reason my friend at work stuco with iOS so long. Then he found out that other than the apps, he could port his entire iTunes content to an Android phone. And, for all the apps, there were Android versions that worked just as well. Two weeks ago he put his iPhone down and picked up the Galaxy Note 2, and he is thrilled. The iPhone is staying down.

11. rusticguy

Posts: 2828; Member since: Aug 11, 2012

So "Fragmentation" is reducing on iOS as a reult of GMAPS ?

17. OHaZZaR

Posts: 131; Member since: Aug 19, 2011

Oh the irony.

22. ultimatebatman

Posts: 52; Member since: Dec 04, 2012

So 29% of iOS users are completely dependent on Google services. Why are these people even still using an iPhone at all?

24. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

The answer is brand name.

28. disneydad

Posts: 114; Member since: Mar 26, 2012

I don't understand why people use an iPhone but use almost all Google productivity apps. That's only half of the experience.

* Some comments have been hidden, because they don't meet the discussions rules.

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