Gionee to unveil the Elife S7 - it's out of the thinness race, but promises performance

posted by Paul.K

Feb 11, 2015, 4:20 AM

Gionee to unveil the Elife S7 - it's out of the thinness race, but promises performance

Gionee, the maker of the two smartphones that held the record for slimmest smartphone in the world for the most of last year – the Elife S5.5 and, later, the Elife S5.1 – has announced that it will be unveiling its latest ultra-slim smartphone on the 2nd of March, at this year's MWC. There isn't much info on the device to be found, however, Gionee's head of global marketing, Oliver Sha , stated that:

"The race to make the slimmest smartphone was getting out of hand. Going so slim is actually not benefiting user experience without the performance to back it up"

The Gionee Elife S5.1 is 5.15 mm thin and was replaced from the "slimmest of them all" spot by the Oppo R5's 4.85 mm body in November. Later, the Vivo X5 Max took the throne, with its 4.8 mm profile, and now, just a couple of days ago, the Coolpad lvvi K1 Mini and its 4.7 mm side was announced.

So, judging by Mr. Sha's statement – Gionee prefers to stay out of this crazyness for now and craft a phone, which, while still impressively slim, will actually have enough girth to hold the essentials – a large enough battery, big enough antennas, powerful hardware, good cameras... Well, we will see how that goes.

Update: Gionee is now officially sending out invites for its March event. The picture provided clearly states that the new handset's name will be Gionee Elife S7, which could easily point to the handset's actual thickness - seeing as the Elife S5.5 was 5.55 mm (0.22"), and the Elife S5.1 was 5.15 mm (0.2") thin, we'd wager an educated guess and say that the S7 is definitely out of the thinness race, and will be around 7 mm thick (0.27"). Whether Gionee will be using the extra room to stick some premium hardware in there is still unknown.

source: PR Newswire

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16 Comments

1. TyrionLannister unregistered

Get a good battery inside and don't Use mediacrap chips.

posted on Feb 05, 2015, 4:56 AM 3

10. XaErO

Posts: 353; Member since: Sep 25, 2012

+1 Here !!

posted on Feb 11, 2015, 4:45 AM 0

14. Cyberchum

Posts: 1142; Member since: Oct 24, 2012

The average user doesn't even care about your mediatek jibe, and the processor is a good value for money unless you're buying a cheap mid-range phone to play the most graphically intensive game at Google play.

posted on Feb 11, 2015, 6:27 AM 1

2. LeBrownJames

Posts: 201; Member since: Mar 17, 2014

I won't be surprised if Gionee releases a 0.1 mm thin phone in the future.

posted on Feb 05, 2015, 4:59 AM 1

4. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

What about 3.5mm jack then???

posted on Feb 05, 2015, 5:10 AM 0

5. seanwhat

Posts: 321; Member since: Jul 11, 2013

protruding jack

posted on Feb 05, 2015, 5:12 AM 6

12. shuaibhere

Posts: 1986; Member since: Jul 07, 2012

Lol. +1000

posted on Feb 11, 2015, 5:54 AM 0

3. itsdeepak4u2000

Finally some good brains. Please use SD615 instead of Octacore MTKs.

posted on Feb 05, 2015, 5:09 AM 1

13. shuaibhere

Not really..sd615 has lot more problems to sort out....only this time I'll take mediatek...

posted on Feb 11, 2015, 5:56 AM 1

6. NopeNein

Posts: 147; Member since: Feb 04, 2015

Stop.

posted on Feb 05, 2015, 6:05 AM 0

7. RandomUsername

Posts: 808; Member since: Oct 29, 2013

"The race to make the slimmest smartphone was getting out of hand." So why are they making another super-thin phone?

posted on Feb 05, 2015, 10:22 AM 0

9. drunkenjay

Posts: 1704; Member since: Feb 11, 2013

the slim phones were popular back in the 2g/3g segment. but it came back out after the touch screen tech got better. welcome to technology. all phones will gradually get thinner unless there is a new groundbreaking tech.

posted on Feb 11, 2015, 4:24 AM 0

8. Simona unregistered

you got it wrong arena... vivo 5max IS 4.7mm NOT 4.8mm stop adding !!

posted on Feb 05, 2015, 11:10 AM 0

11. vazzzz

Posts: 64; Member since: May 09, 2014

How did you find out that it promises performance ? No information, nothing is revealed yet and you created the news by yourself....Just a rumor mill, which you feed by yourself

posted on Feb 11, 2015, 5:15 AM 0

16. MarquiX unregistered

Trolling or just plain stupid? Read again: "The race to make the slimmest smartphone was getting out of hand. Going so slim is actually not benefiting user experience without the performance to back it up."