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Billionaire Cuban puts a 24 second clock on texts

Posted: , by Alan F.

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Billionaire Cuban puts a 24 second clock on texts
As many of you know, billionaire Mark Cuban owns the NBA's Dallas Mavericks. Perhaps basketball is where Cuban got the idea to use 24 seconds as the time period to allow texts written on his new messaging app to live, before they self-destruct and disappear. The app is called Cyber Dust and the 24 seconds that each text has to be read is undoubtedly based on the 24 second clock used in the NBA, which forces the team on offense to get off a shot within that time period, or lose possession of the ball.

Cyber Dust has been described as "WhatsApp meets Snapchat." While basketball might have inspired Cuban to use 24 seconds to let a text live, the app was actually inspired by Cuban's own problems with the SEC, the agency that took him to court and accused him of insider trading. Cuban realized that every text written can be taken out of context. To prevent others from trying to put their own spin on your written words, Cyber Dust does not store any of your texts on its servers. Once a text is gone, the words cannot come back to bite you in the butt. Besides texts, Cuban says that he is working on a feature that would allow your entire digital footprint to be removed, over time.

"I’ve realized how much people fear that their digital footprint is creating a digital profile of all us. Your Facebook page. Your tweets. Your Pinterest, Tumbler, Instagram pages. Your Spotify and Pandora playlists… All of these are being aggregated and evaluated to tell marketers what you like, don’t like, buy, won’t buy, your political affiliations. Five plus years of all this data tells the world who you are – whether you wanted to or not."-Mark Cuban

Cuban became a billionaire when he sold Broadcast.com to Yahoo for $5.9 billion back in 1999. The way messaging apps are valued these days, and with the huge increase in Snapchat's valuation last year, who knows? Cyber Dust might turn out to be his next multi-billion dollar idea.

source: Forbes

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posted on 09 Apr 2014, 01:58 5

1. techperson211 (Posts: 1280; Member since: 27 Feb 2014)

If your hiding something this could be a good app.

posted on 09 Apr 2014, 11:42 2

5. SuperAndroidEvo (Posts: 4888; Member since: 15 Apr 2011)

lol Sounds like someone already is hiding stuff... ^^^^


posted on 09 Apr 2014, 02:04 10

2. Dingy_cellar_dweller (Posts: 265; Member since: 16 Mar 2013)

Good if you are having an affair but bad you might miss a booty call.

posted on 09 Apr 2014, 05:55 2

3. omar300 (Posts: 209; Member since: 24 Jun 2012)

no similar app on android?

posted on 09 Apr 2014, 09:38

4. cheeseycheeser (Posts: 413; Member since: 24 Mar 2011)

Frankly is pretty much the same deal, snapchat for text messages. Not nearly as fun, more poorly created, and overall just a dumb idea. This is just another app (with a terrible name) trying to jump onto bandwagon. Waste of Cubans money, and yours.

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