Apple's Tim Cook: iPhone is not "just for the rich"

Apple's Tim Cook: iPhone is not
It looks like different variants of the Apple iPhone are on the way. Apple COO Tim Cook recently told Bernstein Research analyst Toni Sacconaghi that Apple will not cede in any market. Having said that, the executive hinted that a lower priced Apple iPhone is more than just a rumor when he said that the iPhone is not "just for the rich". Cook also said that his company is coming up with some "clever things" that would allow Apple to compete in the pre-paid market.

As we reported, the Cupertino based firm is allegedly working on a cheaper version of the iPhone that would cost less than $200 off-contract. The phone would be built using leftover components from the iPhone 4.

Cook also stressed that Apple wants to increase the number of carriers that the manufacturer works with. According to Apple CFO Peter Oppenheimer, 175 carriers are partners with Apple compared with 550 carriers that work with RIM. While the comments most likely were aimed at overseas mobile operators, did we just see the ears of Sprint and T-Mobile customers perk up?

source: AppleInsider

Related phones

iPhone 4
  • Display 3.5" 640 x 960 pixels
  • Camera 5 MP / 0.3 MP VGA front
  • Processor Apple A4, Single core, 1000 MHz
  • Storage 32 GB
  • Battery 1420 mAh(7.00h 3G talk time)



1. 530gemini

Posts: 2198; Member since: Sep 09, 2010

This is great news. Then this will be a head to head rivalry between Apple and Google.

8. JeffdaBeat unregistered

There is a $49 iPhone at AT&T...they sell messaging phones that cost more than that (Pantech Laser). How much cheaper can it get?

14. ricking

Posts: 59; Member since: Nov 10, 2010


16. msa1988

Posts: 418; Member since: Mar 30, 2010

Jeff, are you completely retarded? Do you not read articles before you post? This is not the first time you have posted something completely wrong simply because you did not read properly. That iPhone must be killing your braincells..

18. BaiGanyo

Posts: 308; Member since: Feb 07, 2011

He's an idiot that works for ATT. What do you expect. He believes everything they tell him and never knows what he's talking about and doesn't do any research on his own.

2. Hello-dirt

Posts: 102; Member since: May 02, 2010

Crazy to think that Apple is taking a lesson from Samsung. Distribute to everyone and keep churning out way better products each year (we all know that Apple only churns out slightly better products) so that more money can be made. Will apple go the way of krispy creme donuts and cheapen the product by placing it in every store?

3. The_Omega_Man unregistered

They already have, look at the ipad and ipod! Also many of apples iphone parts come from the very same manufactures that they now find themselves competing against. So I would not say that the quality is better, generally.

12. BaiGanyo

Posts: 308; Member since: Feb 07, 2011

Within a year, the main iphone sales will be plastic models wrapped in saran wrap at the cash register of every Dollar General in the country. Pathetic. Are they that desperate to move units after the verizon iphone flopped so bad?

4. lollipop

Posts: 43; Member since: Feb 15, 2011

This is more reminiscent of the ipod. You have different versions of the ipod and it seems they are going to do the same to the iPhone.


Posts: 91; Member since: Feb 13, 2011

That's great news for those who are on prepaid plan. And also good news for youth or those who don't qualify contract plan. It will be interesting to see competiton between iOS and Android. Cheaper iPhone means an avalanche market share. Apple may experience an insane growth perhaps in Africa & Asia. There are millions if not billions who don't have contract plan. Good business strategy for Apple.

6. he_who_knows_better unregistered

Common Sense: iPhone is "just for stupid"!

7. Poop Crappington Shitsworth unregistered

I like this.

9. CRICKETownz

Posts: 980; Member since: Oct 24, 2009

Good if those 27" powerful iMacs would come down to $600 & i would very ecstatic.

10. El-iPhone unregistered

That's what I'm talking about it Holaaa

13. Eingild unregistered

Good for us. Here in our country, pre-paid plans are more common than postpaid ones. Reaching for a new group of consumers is not a bad move. If this turns out to be true, I could finally own an iPhone. Well, a cheaper version though.

15. protozeloz

Posts: 5396; Member since: Sep 16, 2010

maybe this is why the wanted that integrated sim and that service

17. ZayZay

Posts: 571; Member since: Feb 26, 2011

I see bums on the street with this phone. It must have already hit the broke catagory. People go into debt to have this phone with really expensive service as well as charging up there credit cards just to get Ipads. I don't understand!!!

19. BaiGanyo

Posts: 308; Member since: Feb 07, 2011

So if the ifraud 4 is selling so well, what are these "leftover" parts they have laying around. This just sounds stupid.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.