Latest commercials from Apple include one that focuses on an important iPhone XR feature
If Apple sticks to tradition, we are four months away from the introduction of the 2019 iPhone models. But that doesn't mean that the company is giving up on the 2018 iPhones. So Apple has released two new television commercials, one for the iPhone XS, iPhone XS Max and iPhone XR. The second spot focuses on the latter model, the "more affordable" iPhone.
Encrypted iMessage on left, unencrypted SMS on right
The second commercial is all about the battery life on the iPhone XR. Thanks to the 2942mAh battery on the device, the iPhone XR lasts longer between charges than any other iPhone in history. The previous title holder was the iPhone 8 Plus. This 30-second commercial shows a parking garage attendant sleeping while his iPhone XR is streaming a sporting event. A father conks out while monitoring his crib-bound child on his iPhone XR and a woman falls asleep while playing Angry Birds on her iPhone XR. The tagline says, "You'll lose power before it will. The longest battery life in an iPhone. That's iPhone XR."
You'll probably see both of these ads interrupting your prime time television viewing very soon.
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