Apple iPhone top smartphone in UAE, but Nokia leads among all handsets in the region

Apple iPhone top smartphone in UAE, but Nokia leads among all handsets in the region
In the oil drenched UAE, one of the richest regions in the world, smartphones represented 51% of the mobile handsets registered on UAE networks. That represented a gain of 10% last year and 5% in the fourth quarter alone. The top smartphone in the area, with 3% of the total registrations, is the Apple iPhone 5. On the heels of the iPhone 5 is the Samsung Galaxy S III with a 2.6% share of activations.

After the iPhone 5 and Samsung Galaxy S III, the Apple iPhone 4s is the third most popular smartphone in the area with a 2.3% share of activations. That model is followed by the Apple iPhone 4 with a 1.8% slice of the pie. The old school BlackBerry Bold 9900 and the Samsung Galaxy S DUOS are both next with 1.7% of the UAE market.

Taking all handsets (not just intelligent ones) into consideration, Nokia has a majority market share in the UAE with a whopping 51.5% share. We do have to point out that this number has actually been declining. Samsung is next with 17.9% of all handsets in the region followed by BlackBerry (9.0%), Apple (8.4%), LG (0.9%), HTC (0.7%), Huawei (0.5%) and Sony (0.3%). Apple and Samsung showed growth in Q4, while BlackBerry and Nokia both had declining market share during the period. The top three handsets in the fourth quarter included the Nokia 101/1010 (3.9%), the Nokia 1280/1282 (3.6%)  and the iPhone 5 (3.0%).

From October 1st through December 31st of last year, Apple iTunes was among the most visited application websites. Facebook and Twitter were the top social networking messaging sites with market shares of 84% and 13% respectively.

source: TRA via FierceWireless



1. Kishin

Posts: 706; Member since: May 30, 2013

Apple everywhere..

5. phatmanXXL

Posts: 25; Member since: Oct 09, 2013

Nokia too

8. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Nobody is anywhere yet, feature phones and low end smartphones are still fairly entrenched. This being because now a large majority of the population are migrant workers. It'll take a while still for the smartphone segment to mature.

9. sgodsell

Posts: 7383; Member since: Mar 16, 2013

Nokia is winning in feature phones. That's not there smartphones. Considering they only sold 30 million Lumia's for all of 2013.

7. darkkjedii

Posts: 31104; Member since: Feb 05, 2011

Apple rocks Kishin +1

2. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

Good for Nokia... But, what will this look like this time next year???

10. sgodsell

Posts: 7383; Member since: Mar 16, 2013

These are just Nokia's basic feature phones. They are not Nokia's smartphones.

3. iMemo

Posts: 113; Member since: Feb 22, 2014

It seems rich people don't really care about high end phones.

4. __0__

Posts: 242; Member since: Jan 07, 2014

I been to Dubai , true that the iPhone 5 is the most popular phone while GS3 is quite popular too but not as popular . I think of all the people I met there I am the only one with the note 3

6. PBXtech

Posts: 1032; Member since: Oct 21, 2013

If the top smartphone only has 3%, sounds like a very level playing field.

11. Trex95

Posts: 2381; Member since: Mar 03, 2013

I'm from UAE and yes it's true IPhone the most popular and this list of the best selling phones over here . 1- IPhone 5,5S 2- Note3 3- Nexus 5 4- HTC one 5- Lumia 1520 6- Sony Xperia Z1 7- BBZ10 8- Xperia Z ultra 9- Galaxy S4 10- LG G2?! Don't know why cause it's better phone than Galaxy S4!

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.