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Apple iPad mini mass production kicks off in China factories

Posted: , by Victor H.

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Apple iPad mini mass production kicks off in China factories
Just a couple of days ago we heard whispers that Apple has kicked off mass production of a tablet smaller than the iPad in Brazil. The device widely referred to as the iPad mini is now said to have hit the production lines at Apple’s biggest manufacturing partners in China, according to the Wall Street Journal. Note that this is still a rumor, but coming from the WSJ with its suspiciously impeccable rumor track record, it's as close to an official announcement as it gets for Apple.

The iPad mini is once again iterated to feature a 7.85-inch LCD display with a resolution matching the one on the first and second-gen iPad, but less than the extremely detailed new iPad.

Actually releasing the iPad mini means that the company is reacting to affordable 7-inch tablets on Android such as the Nexus 7 and the Amazon Kindle Fire, the latter of which turned out to be the biggest rival to the iPad. 

Graph courtesy of iAmConcise

Graph courtesy of iAmConcise

Still, the Fire and the iPad are a mismatch. The iPad sells lots more and is in a different category with its bigger, 9.7-inch screen.

If you’re not perfectly convinced about the logic of having a smaller iPad, we should remind you that there is a clear financial opening in Apple’s lineup that allows Cupertino to claim almost the same high margins for an iPad mini. Also, such an affordable tablet bearing the coveted Apple logo might prevent users from considering a tablet from Microsoft and would thus cement Apple’s positions.

Luckily, Apple can also use its 250,000+ apps for tablet on the App Store, a precious asset Android still doesn’t have. Are you getting the iPad mini? It seems like it might be the perfect Christmas gift.

source: Wall Street Journal

  • Options

posted on 03 Oct 2012, 06:27

1. uzairkhan1994 (Posts: 17; Member since: 04 Mar 2012)

posted it before.....

posted on 03 Oct 2012, 06:54

6. PhenomFaz (Posts: 1236; Member since: 26 Sep 2012)

knowing apple the price will be way higher than the kindle fire or nexus 7 for that matter...ifans of course will go ga-ga over nothing but hey then that's what all sheep do :)
seriously though apple might have a realistic chance if they can get the price right...they dont have to use premium materials..they can use regular stuff like nexus 7 did and apple should really cut down on their bulls**t marketing gimmicks...when they try to oversell its absolutely pathetic

posted on 03 Oct 2012, 06:27 3

2. Peter27 (Posts: 233; Member since: 13 Jul 2012)

can't wait to see ifans go crazy again about iPad mini

posted on 03 Oct 2012, 06:28

3. prakesh (Posts: 92; Member since: 13 Sep 2012)

ipad mini? this is their plan b, if ip5 is a flop we will launced ipad mini.

ooops sammy has a plan.. launching of s3 mini

and note 2 is on our way.. lols

posted on 03 Oct 2012, 06:29

4. mercorp (Posts: 1043; Member since: 28 Jan 2012)

And google will make an advertisement targeting these people....
Nexus 7 will dominate...

posted on 03 Oct 2012, 06:37 1

5. XPERIA-KNIGHT (unregistered)

as convenient as it will be size wise..........if the price is still "appleish" then it wont be worth it just like the ipad 3 isnt "worth" it.......with other choices out there that is....

posted on 03 Oct 2012, 07:08

8. wendygarett (unregistered)

Why is it not worth it?
I agree on iPhone part but iPad is much more affordable...
9.7 inch retina, aluminum back etc
That's enough reason to buy it... :)

posted on 03 Oct 2012, 13:41

10. XPERIA-KNIGHT (unregistered)

did you not see the ........"with other choices out there" part? maybe i should of replaced that with "better" choices out there instead............nice tablet but with that restricted os as always it shouldnt be worth what it is........same thing as the iphone wendy overpriced and restricted

posted on 03 Oct 2012, 07:00

7. Aeires (unregistered)

"Luckily, Apple can also use its 250,000+ apps for tablet on the App Store, a precious asset Android still doesn’t have."

Apps on Android can work on tablet or phone, and even TV for some. Point is irrelevant.

posted on 03 Oct 2012, 09:34 1

9. Daniel.95 (Posts: 89; Member since: 20 Sep 2012)

I recommend Surface to all people

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