Apple iPad mini mass production kicks off in China factories

Apple iPad mini mass production kicks off in China factories
Just a couple of days ago we heard whispers that Apple has kicked off mass production of a tablet smaller than the iPad in Brazil. The device widely referred to as the iPad mini is now said to have hit the production lines at Apple’s biggest manufacturing partners in China, according to the Wall Street Journal. Note that this is still a rumor, but coming from the WSJ with its suspiciously impeccable rumor track record, it's as close to an official announcement as it gets for Apple.

The iPad mini is once again iterated to feature a 7.85-inch LCD display with a resolution matching the one on the first and second-gen iPad, but less than the extremely detailed new iPad.

Actually releasing the iPad mini means that the company is reacting to affordable 7-inch tablets on Android such as the Nexus 7 and the Amazon Kindle Fire, the latter of which turned out to be the biggest rival to the iPad. 

Graph courtesy of iAmConcise

Graph courtesy of iAmConcise

Still, the Fire and the iPad are a mismatch. The iPad sells lots more and is in a different category with its bigger, 9.7-inch screen.

If you’re not perfectly convinced about the logic of having a smaller iPad, we should remind you that there is a clear financial opening in Apple’s lineup that allows Cupertino to claim almost the same high margins for an iPad mini. Also, such an affordable tablet bearing the coveted Apple logo might prevent users from considering a tablet from Microsoft and would thus cement Apple’s positions.

Luckily, Apple can also use its 250,000+ apps for tablet on the App Store, a precious asset Android still doesn’t have. Are you getting the iPad mini? It seems like it might be the perfect Christmas gift.

source: Wall Street Journal

Related phones

iPad mini
  • Display 7.9" 1024 x 768 pixels
  • Camera 5 MP / 1.2 MP front
  • Processor Apple A5, Dual-core, 1000 MHz
  • Storage 64 GB
  • Battery 4440 mAh

FEATURED VIDEO

10 Comments

1. uzairkhan1994

Posts: 17; Member since: Mar 04, 2012

posted it before.....

6. PhenomFaz

Posts: 1236; Member since: Sep 26, 2012

knowing apple the price will be way higher than the kindle fire or nexus 7 for that matter...ifans of course will go ga-ga over nothing but hey then that's what all sheep do :) seriously though apple might have a realistic chance if they can get the price right...they dont have to use premium materials..they can use regular stuff like nexus 7 did and apple should really cut down on their bulls**t marketing gimmicks...when they try to oversell its absolutely pathetic

2. Peter27

Posts: 233; Member since: Jul 13, 2012

can't wait to see ifans go crazy again about iPad mini

3. prakesh

Posts: 92; Member since: Sep 13, 2012

ipad mini? this is their plan b, if ip5 is a flop we will launced ipad mini. ooops sammy has a plan.. launching of s3 mini and note 2 is on our way.. lols

4. mercorp

Posts: 1045; Member since: Jan 28, 2012

And google will make an advertisement targeting these people.... Nexus 7 will dominate...

5. XPERIA-KNIGHT unregistered

as convenient as it will be size wise..........if the price is still "appleish" then it wont be worth it just like the ipad 3 isnt "worth" it.......with other choices out there that is....

8. wendygarett unregistered

Why is it not worth it? I agree on iPhone part but iPad is much more affordable... 9.7 inch retina, aluminum back etc That's enough reason to buy it... :)

10. XPERIA-KNIGHT unregistered

did you not see the ........"with other choices out there" part? maybe i should of replaced that with "better" choices out there instead............nice tablet but with that restricted os as always it shouldnt be worth what it is........same thing as the iphone wendy overpriced and restricted

7. Aeires unregistered

"Luckily, Apple can also use its 250,000+ apps for tablet on the App Store, a precious asset Android still doesn’t have." Apps on Android can work on tablet or phone, and even TV for some. Point is irrelevant.

9. Daniel.95

Posts: 89; Member since: Sep 20, 2012

I recommend Surface to all people

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.