Apple grows its business in India by 400% in a single quarter

Apple grows its business in India by 400% in a single quarter
Up until recently, Apple didn't have that much presence in India, but new data from The Economic Times reveals that the company has made some serious gains during the last three months. Apple has reportedly partnered with various retailers like Redington, Ingram Micro and TheMobileStore in order to boost its presence on the Indian market, which, as you may guess, is growing quite rapidly.

Lead by the iPhone, Apple's overall business in India has grown by almost 400% during the last quarter, which is a pretty impressive figure no matter how you look at it. According to the sources, the Cupertino-based company has managed to achieve this thanks to instalment-based payment schemes used by the retailers, which apparently made Apple's devices more affordable for the Indian customers.

With a current smartphone penetration of less than 10%, it is believed that India will soon become one of the most desired emerging markets.

via: TechCrunch

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44 Comments

1. wendygarett unregistered

I love India and citizens... And if they ask me to burn the iDevice, I will do so :)

2. khizarali08

Posts: 3; Member since: Feb 08, 2013

I am an indian, and m asking you to please burn your iDevice. ;)

8. wendygarett unregistered

I don't burn my own iDevice, but I will burn one of them from the apple store :) trust me, really!!! Lol

12. AamirSIII

Posts: 187; Member since: Oct 04, 2012

lol nice one...

35. techspace

Posts: 1037; Member since: Sep 03, 2012

how can we believe you?....instead of burning it, give it to one of us ;)

14. tusshharish

Posts: 342; Member since: Oct 23, 2012

i am an indian and i tell you please burn your icrap idevice....... i will give u a idea why dont you burn istore...

3. Wiki_jaan

Posts: 704; Member since: Jun 24, 2012

wendy , the ipuppet

6. raunak

Posts: 507; Member since: Oct 12, 2011

i think this describes you.http://en.wikipedia.org/wiki/Indophilia

7. wendygarett unregistered

Thank you for the information :)

23. bucky

Posts: 3774; Member since: Sep 30, 2009

I feel sorry for those people.

27. raunak

Posts: 507; Member since: Oct 12, 2011

care to elaborate?

21. TarunV

Posts: 28; Member since: Jul 21, 2012

I'm also an Indian, and I also love my iPhone 5. And I seriously don't get it that why OSes to some people are a way of life. Just pick what you like, what suits you. Simple as that. No hate. And I'm a developer so don't assume that I don't know the potential of Android before bashing. I might be the only one here, but here it goes Wendy- I also support Apple and I love Apple products, as much as I love WP and Android. No hate. Just choices.

40. syedzain

Posts: 175; Member since: Oct 08, 2012

well the world wont understand this lol

4. raunak

Posts: 507; Member since: Oct 12, 2011

India has no contract system so something like installments was needed because most people cant afford to spend more than 1000$ in one go for a smartphone. Only four or five of my friends have iphones most of them have androids.

10. xtplnet

Posts: 61; Member since: Mar 03, 2012

that's true man !! if they start giving iphone on contract in India then this will be one of the biggest market for both Apple and Android handset manufactures ..

18. rusticguy

Posts: 2828; Member since: Aug 11, 2012

Contracts? They have reverse subsidies and everyone knows how much one pays more for these contracts. They work out too expensive. Card companies offer 0% EMI for 12 months. That's far better and one is not handcuffed by any operator (TRAI wouldn't really allow much leeway on handcuffing in India as people now can switch providers without change of numbers) . But Apple? If they have grown by 400% then their market share should have been 12-16% ... all this humbug :)

5. darkkjedii

Posts: 30904; Member since: Feb 05, 2011

Apple is gonna bring it n 2013

9. VJo003

Posts: 365; Member since: Mar 11, 2012

It's positioned in India as a high premium product. The pricing mirrors that. Iphone starts at 850 USD

11. GALAXY-STORM

Posts: 328; Member since: Oct 13, 2012

Given that they have good supporters here they should put india in their 1st world list along with other countries irrespective of a contract system. It's an immense market.

13. redea

Posts: 5; Member since: Feb 08, 2013

I'm from India and I have never heard of redington or ingram micro. People who buy the iPhone want to show off.

19. rusticguy

Posts: 2828; Member since: Aug 11, 2012

If it jumped 400% market share should have been 12-16%. All this is sponsored humbug :)

24. predator93

Posts: 122; Member since: Aug 28, 2012

They are distributors and now they may open apple/apple approved stores in India so more people may get to know about them.

30. GALAXY-STORM

Posts: 328; Member since: Oct 13, 2012

Actually if you read the papers daily you would have seen a whole page mentioning iphone 5 for sales, if you observe you can spot redington.

44. amansingal14

Posts: 309; Member since: Sep 08, 2012

I am an Indian, and trust me, all of my friends consider iPhone to be a cheap piece of crap with a super expensive logo, which is according to me worthless. Here is what we believe in India - 1. iPhone is just a piece of hardware worth no more than 14000 INR (Almost 270-280 USD), with a logo on the back costing 30000 INR (Almost 600 USD), thus giving it a price tag of 44000 INR totally (Almost 900 USD). 2. Its better to buy a Nokia/Samsung/Sony Device, which is just superb for us. 3. Advanced communities in Delhi and Mumbai already have iCraps in their hands, and here is what they say - "It is just a status symbol for us. It has a crappy hardware and breaks too readily, thus we prefer Nokia and Sony, but again, they are not status symbols."

15. ibap

Posts: 867; Member since: Sep 09, 2009

If you go from 1 phone to 5 phones, that's an increase of 400%.

16. BigRed83

Posts: 144; Member since: May 19, 2008

Yeah, Apple increased their market share by 400%. They sold 4 this quarter.

36. techspace

Posts: 1037; Member since: Sep 03, 2012

they have earned more than 400 crores in the dec quarter......in india,the iphones are so expensive that even if they have a very small marketshare, they can easily earn crores of rupees....

37. techspace

Posts: 1037; Member since: Sep 03, 2012

and maybe these figures will force google to concentrate more on india......

17. gallitoking

Posts: 4721; Member since: May 17, 2011

what I find fascinating is that the iphone is in India... no need to thanks us... enjoy the iphone India

28. VJo003

Posts: 365; Member since: Mar 11, 2012

"Us"?

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