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Android's market share of app downloads in Q2 reaches 44% surpassing the 31% share of iOS

Posted: , by Alan F.

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Android's market share of app downloads in Q2 reaches 44% surpassing the 31% share of iOS
According to ABI Research, the Android Market is busier these days than the App Store. During the second quarter-the latest time period for which data is available-Android devices accounted for 44% of all app downloads surpassing the 31% market share belonging to iOS flavored devices. Research associate Lim Shiyang credits the open source nature of Android for these results, saying that the free nature of the OS draws more users to devices powered by Android and supports the growth of third party and multi-platform application stores. That, in turn, allows Android to capture the top spot for app downloads.

Additionally, ABI points to a slowdown in the growth of Apple iPhone shipments as another reason for Android's leading market share when it comes to installing apps. During this year's second quarter, growth in shipments of the Apple iPhone slowed to 9% from 15% in the year's first quarter while Android growth reached 36% in Q2, up from the 20% improvement it scored in the first quarter. The installed base of Android users leads those using iOS by 2.4 to 1. According to ABI, this will increase to 3 to 1 by 2016.

It isn't all bad news for the gang at Cupertino. Dan Shey, practice director, mobile services for ABI noters that while Android leads in total mobile app downloads, Apple still has the most app downloads per user. Shy points out that, "Apple’s superior monetization policies attracted good developers within its ranks, thus creating a better catalog of apps and customer experience.”

App downloads are expected to total 29 billion for this year compared with 9 billion downloaded in 2010. The main reason for the surge in app downloads according to ABI, is the huge increase in smartphone usage world-wide. For example, the number of  smartphone users globally is expected to grow 46% this year.

source: ABIResearch via IntoMobile

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posted on 28 Oct 2011, 13:52 6

5. hunted (Posts: 403; Member since: 21 Sep 2011)

Siri: Due to outdated apps

posted on 28 Oct 2011, 14:29 8

8. remixfa (Posts: 14604; Member since: 19 Dec 2008)

siri: due to small crap updates, lack of innovation, and teeny tiny screens. Who cares about resolution if your always holding the phone to your nose to see whats going on. :)

posted on 28 Oct 2011, 13:39 1

2. roscuthiii (Posts: 2233; Member since: 18 Jul 2010)

Wait... Apple shipments slowed down in Q2 2011 too? I thought they were only slowing in Q3 2011 because people were waiting for the iPhone 5. Oops, 4S.

Don't worry fans of the "i". Q4 will still set some more initial sales records.

posted on 28 Oct 2011, 13:42 3

3. akhi216 (Posts: 61; Member since: 01 May 2011)

*Siri voice* Well your fellow iSh33p have gotten tired of paying for overpriced fart apps.

posted on 28 Oct 2011, 13:47 4

4. iwebdroidberry7 (Posts: 230; Member since: 17 Jan 2011)

Lol who cares how many apps Android phones download. Ive sever seen anyone use the argument, "well my platform downloads the most apps!". iOS still has more apps.

posted on 28 Oct 2011, 13:53 8

6. pourguoin (Posts: 5; Member since: 30 Dec 2010)

is that an argument at all? doesn't matter if there is 100 000 more apps if those 100 000 more apps are only wallpapers or other useless stuff...
I mean, having so many apps (and I'm talking as much about Android Market than the App Store) is ridiculous... how many apps do you really use and don't just download to uninstall a week later not remembering why you got it in the first place?
let's say 20-25... maybe something like 40 if you are a BIG user...
having 10 billions apps wouldn't make you need more of them...

posted on 28 Oct 2011, 14:30 7

9. remixfa (Posts: 14604; Member since: 19 Dec 2008)

iweb.. after about 100k apps it pretty much doesnt matter. its almost completely just reiterations of the same type of app over n over again with a few minor differences and a few different games.

posted on 28 Oct 2011, 14:53 4

10. Paden (Posts: 262; Member since: 07 Jul 2011)

remixfa.. after about 100k android phones it pretty much doesnt matter. its almost completely just reiterations of the same type of phone over n over again with a few minor differences and a few different types of bloatware.


Sorry, I couldn't resist. :P

posted on 28 Oct 2011, 17:42

16. remixfa (Posts: 14604; Member since: 19 Dec 2008)

Paden, thats why we only normally talk about 5 or 6 android phones (top of the heap) and ignore all the rest. :)

besides, i wasnt making a reference to a platform, just all apps in general. Since android broke the 100k mark I've noticed the over all quality go up (because of fragmentation reduction and high spec phones becoming the norm), more than I have in completely new apps. The apps are exponentially better, more stable, and we are getting cooler games but can anyone really name 5 new "categories" of apps that we didnt have before we crossed 100k apps? Same with apple or any other app store.
There are only so many "types" of apps out there.. the bulk of apps are just slight variations of each other.

posted on 28 Oct 2011, 16:27 1

13. Kease (Posts: 36; Member since: 30 Sep 2011)

That's true, how many channels do we really need

posted on 29 Oct 2011, 19:30

28. iwebdroidberry7 (Posts: 230; Member since: 17 Jan 2011)

App volume doesn't matter, buy if Android app catalogue ever surpasses iOS's then watch, it will matter.

posted on 28 Oct 2011, 14:16 7

7. ivanko34 (Posts: 617; Member since: 04 Sep 2011)

Great news. Android will never die even if the iLawsuit spends all his money and energy

posted on 28 Oct 2011, 15:34 1

11. snowgator (Posts: 3604; Member since: 19 Jan 2011)

Somehow, doesn't look like either is broke.

Mr. Shy says Apple still has more downloads per user. Does that mean the iPhone consumer buys more per phone than Android, or does it mean that a smaller % of iPhone users buy apps but in greater numbers?

Confusing to simple minded folks.....

posted on 28 Oct 2011, 16:24

12. Kease (Posts: 36; Member since: 30 Sep 2011)

Prolly more in app purchases, and less app installs too.

posted on 28 Oct 2011, 22:31 2

20. raunak (Posts: 507; Member since: 12 Oct 2011)

ios users have more downloads per device compared to Android because they have nothing else to do except stare at their App Launcher :)

posted on 28 Oct 2011, 16:39 2

14. TechnoTechyes (Posts: 64; Member since: 24 Jan 2011)

There are over twice as many active Android devices as there are iPhones, (and that ratio is increasing), but it actually means that the iPhone owners are downloading more apps/device than Android owners. Of course, I don't know if this report distinguishes iPhone from iPod downloads, if it does not, then Android may be ahead. Point: What are we supposed to do with this data?

posted on 28 Oct 2011, 17:44 1

17. remixfa (Posts: 14604; Member since: 19 Dec 2008)

also, with the higher install base, its harder to keep the "apps per user" as high as others with smaller user bases. I think apple has always lead in that category though.

Why is that?

Because iOS IS JUST AN APP LAUNCHER.. lol. You have to BUY the apps that come on most android phones out of the box for free.. lol

posted on 28 Oct 2011, 17:11 3

15. Slammer (Posts: 1515; Member since: 03 Jun 2010)

The likely scenerio, is most iPhone sales are by repeat offenders. Thus making iPhone apps already bought or downloaded and carried over to the new iPhone. The Android denomination is swelling from new purchasers of smartphones, creating more downloaded apps from people who have never had apps before.

John B.

posted on 28 Oct 2011, 22:20 1

19. Cinnamon (Posts: 87; Member since: 16 Jun 2011)

yeah you are right but since the 3gs is free, people buy it because its an iphone and its free lol...

posted on 28 Oct 2011, 22:47 2

21. networkdood (Posts: 6330; Member since: 31 Mar 2010)

I like my free apps - Android free movies...free Root Explorer....why do you care? It is my money...and I want it now....lol....but...

Seriously, taco, do you work for apple? My phone has no viruses on it....or malware...plus ads on my phone are blocked...even on free software. Torrents online are very useful.

posted on 28 Oct 2011, 22:55 2

22. networkdood (Posts: 6330; Member since: 31 Mar 2010)

my free apps (mostly):
Titanium Backup(paid), ROM manager, Root Explorer, Angry Bird profiler/seasons/rio/regular, nitrality, Atomic OTA, SGS Tools, Green Power, black dropbox, minus, spotify, yahoo mail, maps, quickpic, alarm clock plus, adobe reader, adobe flash, allshare, android free movies, amazon appstore, battery calibrator, CN video, cache cleaner, quadrant, volumer+, speed test, viber, touchscreen, xda, spare parts, scorecenter, NESN, screen capture, samsung apps, phonefusion, netflix, NFL '11, pandora, mx video player, color note....

posted on 28 Oct 2011, 22:57 2

23. networkdood (Posts: 6330; Member since: 31 Mar 2010)

I use a lot of apps and most are free and I do not even list half of them as I have over 100 games on my phone. I download and delete often, especially, if I find something better.

posted on 28 Oct 2011, 22:59 2

24. networkdood (Posts: 6330; Member since: 31 Mar 2010)

Wow, I have access to other markets.....novel concept, huh, to not be stuck to one place to buy or download apps.....

posted on 29 Oct 2011, 00:43 3

25. theBankRobber (Posts: 682; Member since: 22 Sep 2011)

I love my Photon, it gives me the options to make my device look very nice. Hey here's a fact, if u put a wallpaper on a iphone and android device, which would benefit? Any android device! Why? Because I can move arount my apps and put them on any homescreen I want and have my main middle homescreen with lillttle to no apps that show the image, while iphone CANT move apps to any homescreen and add up to look like a bunch of icons on a screen that can only but uninstalled to see the image. Why have backround images if your icons are going to blocked or cover them up? Well the world may never know. Snap into a slim jim.

posted on 29 Oct 2011, 07:40

26. networkdood (Posts: 6330; Member since: 31 Mar 2010)

You know something. YOU are correct. I checked out the wife's and kid's iDevices and you are right. Again, another example of what you can do to customize the look on an Android.....good job! Plus, on some launchers you can choose which screen is the home screen, or choose continuous looping where you can scroll through your homescreens infinitely......oh, but do not tell taco.....he may get mad and tell APPLE.

posted on 30 Oct 2011, 14:52

29. dmakun (Posts: 333; Member since: 06 Jun 2011)

iPhone users are just stuck to that OS because they have invested so much on apps since adopting the platform and it'll be the same with android and WPs. By mid-next year android will over throw IOS not only in app count but in paid app downloads as new smartphone users get to know their phones better.

@thebankrobber & networkdood, funny... was just thinking about this today. I looked at a friend's new WP phone and I asked him if the tiles on the screen wouldn't bore him after a while and he actually agreed it would and wondered if he could customize it (not just change tile colours) like my android phone. The same problem applies to the iphone as well with its (dull) all app icons screens (like you rightly pointed out). I realize android gives the user total control to 'create' their own "look and feel" experience so the user never gets tired of looking at the screen (not to mention the option of live wallpapers) and it combines what you have on IOS (app icons) and WP (tiles=widgets) seamlessly.

Even though i agree with the popular line most reviewers on these tech sites say about "how no platform is better than other rival platforms and that a user just needs to buy what works for them blah, blah, blah" I must confess that android is by far the most flexible of all the mobile OS platforms and it is the reason why it as been so successful in such a short time and it will continue until a genuine rival mobile OS joins the party.

posted on 29 Oct 2011, 11:21

27. darth8ball (Posts: 520; Member since: 02 Aug 2011)

Walk around the streets of Manhattan during the business week and watch people and their phones.

Less Apple more Android is what I see, I see it everyday. Even my high school aged neice and nephews and their friends are gravitating towards BB before Apple.

I think that the folks using Apple are downloading less apps than those using Andriod, does that mean anything....I don't think so. This article is fluff, and fodder.

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