Android and iOS combine to reach 55% of U.S. smart device market, totaling 109 million users

Android and iOS combine to reach 55% of U.S. smart device market, totaling 109 million users
Apparently having some time on its hand, mobile analytics firm Flurry decided to see what kind of market share a combined iOS-Android would own in different parts of the world. In the U.S. where there are about 200 million smart device users, Android and iOS account for 55% or 109 million users which represents 41% of all Android and iOS users worldwide.

Following the U.S. is China with a combined 35 million users of the dynamic duo with the U.K. next with 17 million users. France, Germany and Japan follow with 10 million users each.

To determine the number of Android-iOS users, Flurry tracked the 140,000 apps that it watches and counted the number of users on each app using the two operating systems over a 30 day period. Because of that time frame, Flurry has come up with 264 million worldwide users of the two OS combined, about half of what both Apple and Google has said is out there. Of course, the latter pair are counting older models in their total.

To determine the total number of smartphone users in each country not using iOS and Android, Flurry used a formula involving IMF statistics, the size of the middle class based on a study, and estimated the size of the upper class. From that figure, the number of combined Android and iOS users were subtracted.

India had the smallest penetration of Android-iOS devices of the top ten countries with a total of just 3.4 million users out of a possible 75 million. Japan had the next smallest penetration with 10.2 million users of the pair compared with a potential 65 million smart device users in the country.

source: Flurry via AppleInsider


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9 Comments

1. ILikeBubbles

Posts: 525; Member since: Jan 17, 2011

what holds the rest? i didn't think there were that many RIM and Nokia users left in the US...

2. TKFox007

Posts: 303; Member since: Nov 02, 2010

Probably a mix of Blackberry, Symbian, WP7, webOS and Palm OS and other lesser known OSs.

3. robinrisk unregistered

I sincerely hate "analysts". Every chart that i`ve seen by respectable companies as nielsen and other research firms that do NOT base the MarketShare on ads or app views shows clearly that troughout 2011, in the U.S., android + iOS = at least 75-80 percent of the market. iOS slows down on market share globally, while RIM grows a little bit, but it is moronic to state that only half of Smart Devices use Android and iOS. This is bogus.

4. ILikeBubbles

Posts: 525; Member since: Jan 17, 2011

Thank you!!

9. roscuthiii

Posts: 2383; Member since: Jul 18, 2010

Exactly. Should be "anal-ists" as they seem to be enthusiasts of spewing crap.

5. Sniggly

Posts: 7305; Member since: Dec 05, 2009

I think these numbers are off. IMF statistics, eh? Judging by all the iPhones (and the Android semi tablet in Dubai) they used in Ghost Protocol, you'd think they would have had a higher estimate. :D

7. snowgator

Posts: 3621; Member since: Jan 19, 2011

And, might I add, all those numbers self destructed, so we may never know how many Android/iOS users there actually are, right up with other unsolved mysteries: Who really shot Kennedy, how many licks does it take to get to the middle of a Tootsie Pop, and who is the moron responsible for that last episode of "Seinfeld"?

8. remixfa

Posts: 14605; Member since: Dec 19, 2008

it says it counted apps for 30 days. does that mean only apps that are downloaded, or any app that has ever been downloaded? not everyone buys/installs apps every month. heck even i have gone a month without buying something. they say the rest is a guestimate about how many other "possible" smartphone users they might have had.. another analyst bites the dust.

6. androidsbiggestfan

Posts: 76; Member since: Aug 09, 2011

Who pays for this crap?

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