Amazon Appstore now part of its Android app

Amazon Appstore now part of its Android app
Many Android users would love to add the Amazon Appstore to their Android handset, as a second marketplace to go browsing in. For some, getting to the Amazon Appstore and installing it is a hassle. But that should not be the case any longer. Amazon has made its Appstore part of its regular Android app.

Once you install the Amazon app from the Google Play Store, open it and tap on "Shop by Departments." Inside that section is the complete Amazon Appstore under the title "Apps and Games". The store was actually launched back on September 9th, but was done under the radar.

According to Amazon, besides including its Appstore, the Android app contains hundreds of millions of items that you can buy with 1-click. More than 200,000 movies and television shows are available to rent or buy, along with thirty million tunes. For those who like to read, there are two million Kindle books available. And users get 5GB of free photo back-up space using Amazon Cloud Drive. 

Amazon's Android app has between 50 million and 100 million installations according to Google Play. All of those people have access to the Amazon Appstore meaning that the Google Play Store is actually hosting its largest competitor. This is probably the main reason why Amazon has kept this quiet. If you plan on downloading apps from the Appstore, you will still need to change the settings on your Android phone to allow it to install apps from unknown sources. Amazon will also use your browsing history in addition to purchases you've made from the online retailer, to make recommendations on which apps you will probably find interesting.

With the easier access to the Amazon Appstore, it will be interesting to see if Bezos and crew can actually grab some market share away from Google. Amazon does offer one paid app for free daily, which might make its Appstore worth a look.

source: Amazon via TechCrunch, GSMArena



8. drazwy

Posts: 373; Member since: Jan 15, 2014

Love the amazon app store

7. jroc74

Posts: 6023; Member since: Dec 30, 2010

Nice, I use their app store alot...Free App of the Day? Cmon.....whats not to like. And they have plenty of free app promotions from time to time. This will make it easier to use their store....for those that know...

1. meanestgenius

Posts: 23035; Member since: May 28, 2014

Sneaky...but I like it! This COULD help Amazon get Google Play users to check out their Appstore, but I'm not too sure those locked into Google's ecosystem would continue to use it. Worth a try, though.

2. vincelongman

Posts: 5826; Member since: Feb 10, 2013

Its worth a download IMO There's a free app every day Sometimes its areally good app/game

5. meanestgenius

Posts: 23035; Member since: May 28, 2014

I agree, it is worth a download. I have it loaded and in use on both my BB10 devices.

3. tedkord

Posts: 17517; Member since: Jun 17, 2009

Why wouldn't they? It's not like you can't use both, it doesn't cost anything, and you can actually set back to blocking unknown downloads right after installing anything from the Amazon App store.

4. meanestgenius

Posts: 23035; Member since: May 28, 2014

Just my opinion based off of comments I've seen here on PA and around the internet concerning Amazon's App store. I've seen posts where people down it and said say that they would never use it since they use Google Play. I'm a fan of Amazon's, I use their app store and services on an almost daily basis.

6. Whitefur

Posts: 27; Member since: Oct 13, 2014

It's easier to get all of your apps in one place. I used Amazon's service once and it lost all of my in-app purchases which could be another thing. I mean, Google is an ecosystem juggernaught and as the Fire Phone proves Amazon's ecosystem currently isn't up to the task.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.
FCC OKs Cingular's purchase of AT&T Wireless