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RIM CEO uses the Samsung Galaxy S III for a second phone

Posted: , by Alan F.

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RIM CEO uses the Samsung Galaxy S III for a second phone
"Yes, I absolutely do [use a BlackBerry], however, just to stay educated about the market, I always have a second device that is a competitor device so I know where I am, in terms of the competition."-Thorsten Heins, RIM CEO
We'll admit that at first, when we heard that RIM CEO Thorsten Heins has a Samsung Galaxy S III for his second phone, we thought that here is someone without confidence in his own products. But after reading the interview that the executive did with CIO, and thinking about some of the dismissive comments that the previous regime made about BlackBerry's competition, we started to realize that this was actually a good thing for RIM fans.

While Mr. Heins currently uses the Samsung Galaxy S III so that he can "stay educated about the market," he says that he used to own an Apple iPhone  so that he could "understand touch devices at the entry level". Heins says that he changes his second phone on a regular basis. And while there are probably a ton of jokes that you could use in this situation, think about to the isolationist regime of Mike Lazaridis and Jim Balsillie. Just reading some of the comments that have been attributed to the co-CEOs just as the Apple iPhone was first hitting the market made it pretty clear that neither of them had taken the time to examine the device.

One of the two new series expected to launch with the BlackBerry 10 OS

One of the two new series expected to launch with the BlackBerry 10 OS

Imagine how different the history of RIM would be had Balsillie and Lazaridis done what Heins is doing. Would the BlackBerry Storm have launched at all had RIM understood the dynamics of the Apple iPhone and the touchscreen market at that time? If we do disagree with the current CEO, it is with his opinion that missing out on the change from 3G to 4G LTE was what did RIM in. We would suggest that the writing was already on the wall by November 2008 when the rushed launch of the 'half-baked' Storm showed that there was a whole new consumer segment to the smartphone business, led by the Apple iPhone, that the Canadian manufacturer was missing. The good news is that the CEO seems hell-bent on keeping BlackBerry 10 under wraps until it is absolutely ready to be launched.

Judging from the response, positive feedback and excitement that occurred when some of BlackBerry 10 was introduced during May's BlackBerry World, there is a large part of the smartphone community that is dying to see the rest of BlackBerry 10 and hopes that RIM lasts until the new handsets are rolled out. With someone at the top that sees what the public wants and is buying, there is a good chance that this time, RIM will get it right.

source: CIO via AndroidCentral

46 Comments
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posted on 09 Jul 2012, 14:52 11

1. BattleBrat (Posts: 1476; Member since: 26 Oct 2011)


That must be plan "b" RIM will just start selling Samsung phones.....

posted on 09 Jul 2012, 16:36 5

18. som (Posts: 768; Member since: 10 Nov 2009)


RIM CEO love Android Apps and he picked the King of Android phone Galaxy S3 instead of HTC ONE.

posted on 09 Jul 2012, 17:48 7

21. jove39 (Posts: 1888; Member since: 18 Oct 2011)


For international ver of s3...sure it's king...but if you compare s4 based one x and s3 then I find one x better!

posted on 09 Jul 2012, 17:54 3

23. Otterbox (banned) (Posts: 71; Member since: 27 Jun 2012)


King of ripping off ideas.

posted on 09 Jul 2012, 18:45 7

30. MistB (Posts: 581; Member since: 07 Jul 2012)


Just what ideas did Samsung ''rip'' off? Stop using cliched and generalisation arguments based upon what other fanboys of certain brands say, if you're referring to Siri, newsflash, that was NOT apple's invention but bought from Apple's obscene wealth. All that overhyped company does is buy 3rd party software and components, manufacture it outside the US and brand it as their own through hyped marketing.

posted on 09 Jul 2012, 18:49

32. ph00ny (Posts: 1264; Member since: 26 May 2011)


Since samsung actually builds the SoC in Texas, does that count for some of apple being made in US?

posted on 09 Jul 2012, 18:50 4

33. MistB (Posts: 581; Member since: 07 Jul 2012)


That's Samsung making the SoC, not Apple.

posted on 09 Jul 2012, 19:43 2

38. cepcamba (Posts: 717; Member since: 27 Feb 2012)


Nope, just like Nokia, their "Plan B" is Android.

posted on 09 Jul 2012, 14:55 22

2. tedkord (Posts: 12219; Member since: 17 Jun 2009)


Entry level. Haha.

posted on 09 Jul 2012, 15:14 14

6. parkwaydr (Posts: 572; Member since: 07 Sep 2011)


I was hoping I wasn't the only one who caught that.

posted on 09 Jul 2012, 16:01 9

14. arsenaljimenez (Posts: 178; Member since: 03 May 2012)


hahah the truth, nothing more than the truth :P

posted on 09 Jul 2012, 17:55 2

24. Otterbox (banned) (Posts: 71; Member since: 27 Jun 2012)


Yet his company is on the brink of collapse while Apple continues to grow. Entry level jealously.

posted on 09 Jul 2012, 14:57 22

3. AhmadAlsayegh (Posts: 293; Member since: 18 Jul 2011)


Keep you friends close and your enemies closer

posted on 09 Jul 2012, 15:34 10

11. PhoneArenaUser (Posts: 5498; Member since: 05 Aug 2011)


Or never shift your eyes from your enemy! :)

posted on 09 Jul 2012, 14:59 20

4. ivanko34 (Posts: 617; Member since: 04 Sep 2011)


I wish RIM will recover and get big again

posted on 09 Jul 2012, 23:25

43. bayusuputra (Posts: 963; Member since: 12 Feb 2012)


yes, would love to see RIM, WP and Android at the top.. Now it's only WP and Android..

posted on 10 Jul 2012, 15:23

46. downphoenix (Posts: 3165; Member since: 19 Jun 2010)


and yet sales, still to this day, say otherwise. WP isnt on top. Not even close. RIM still outselling it despite their financial woes.

posted on 09 Jul 2012, 15:01 5

5. Muhannad (Posts: 455; Member since: 20 Sep 2011)


I wanna know if Elop used a Symbian phone before the Nokia N9, the same for HTC's CEO if he can cope with bad battery life on his products. Actually, this applies to any manufacturer doing poorly in the smartphone market.

posted on 09 Jul 2012, 15:18 7

7. Otterbox (banned) (Posts: 71; Member since: 27 Jun 2012)


I hope it doesn't explode in excitement.

posted on 09 Jul 2012, 16:35 13

17. SleepingOz (unregistered)


Don't worry, it's not an iphone.
Also I doubt he's stupid enough to put it in a microwave.

posted on 09 Jul 2012, 17:58 2

25. Otterbox (banned) (Posts: 71; Member since: 27 Jun 2012)


Well let's see if he can get a signal on his shiny new device while he's waiting to be saved from the sinking ship of the SS RIM.

posted on 09 Jul 2012, 18:12 10

28. tedkord (Posts: 12219; Member since: 17 Jun 2009)


Don't worry. The SGSIII can't be held wrong.

posted on 09 Jul 2012, 18:48 3

31. MistB (Posts: 581; Member since: 07 Jul 2012)


What a gullible fool, believing a random twat who set out to give a company a bad name. Newsflash, it was made up, jackass. Unlike Antennae gate.

posted on 09 Jul 2012, 16:49 6

19. GellerDoesDallas (Posts: 50; Member since: 26 Mar 2012)


Haha SleepingOz shut your ass up ibot

posted on 09 Jul 2012, 15:23 3

8. HouTexan (Posts: 439; Member since: 08 Jan 2012)


{"he says that he used to own an Apple iPhone so that he could "understand touch devices at the entry level".}

lol

posted on 09 Jul 2012, 15:30 11

9. parkwaydr (Posts: 572; Member since: 07 Sep 2011)


Well at least rim now has a CEO that understands market trends.

posted on 09 Jul 2012, 15:32 11

10. iExplode (Posts: 4; Member since: 09 Jul 2012)


Lol,for the record the only phone explode in excitement are iphones.

S3 wont explode unless u microwave it.

posted on 09 Jul 2012, 15:39 1

12. DKMDROID (Posts: 103; Member since: 09 Aug 2011)


lol experiencing touchscreens on an iPhone as entry level?? who is he kidding???? i think he should be talking about the crap touch handsets they made recently like that,besides he shouldnt be carrying around a S3 unless hes just really good at lying

posted on 09 Jul 2012, 23:29

44. bayusuputra (Posts: 963; Member since: 12 Feb 2012)


it's true.. nowadays, iPhone is the entry level touch experience with a high end price.. just that they tried to come up with the same entry level biz touchscreen phone but fall a little short..

posted on 09 Jul 2012, 15:55 2

13. qwertypoor (Posts: 72; Member since: 09 Jun 2012)


Pretty sure every ceo has the competitions phone well a smart one anyway no big deal

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