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Is Google looking to debut as a wireless carrier?

Posted: , by Victor H.

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Is Google looking to debut as a wireless carrier?
The span of Google’s interests is truly prolific, but now the carrier might surprise us even its most open-minded supporters as it might be planning to step in the shoes of wireless carriers by launching a mobile virtual network (MVN). The new Google MVN operator may have already kicked off trials in Spain and there’s an image of what looks like a Google-branded SIM card and a Nexus S running on a network dubbed “Google_es” to prove this. A number of trusted engineers have received this starter pack in the European country.

Now, MVN operators (MVNOs) usually roam on other carriers networks without actually owning any of the spectrum. They just resell wireless service under their own brands with numerous examples of such carriers in the States including Boost Mobile which for example rides on Sprint radiowaves. The engineers who got the starter packs will reportedly test three Spanish networks - Movistar, Orange and Vodafone - to determine which one to use.

There are no further details but we are tempted to speculate about a possible deep integration of VoIP service like Google Voice, which would possibly allow such a carrier to drop prices significantly and actually give it a competitive advantage in a congested industry. As to a Google carrier stateside, there are no indications of that happening for the time being - but after Google’s acquisition of Motorola, who knows what the future holds anyway?

source: EOL via BGR

Is Google looking to debut as a wireless carrier?
Is Google looking to debut as a wireless carrier?

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posted on 23 Sep 2011, 09:35 4

1. hepresearch (unregistered)

Google is starting to look more and more like an aspiring one-world software/information/service/technology solution... I can imagine that they will have roaming agreements with GSM carriers all over the world in no time, and they will be directly threatening AmericaMovil ("Tracfone" and subsidiaries in the US) if they can do it for less cost as a result of heavy VoIP integration.

posted on 23 Sep 2011, 10:30 15

14. bobfreking55 (Posts: 866; Member since: 15 Jul 2011)

Google Network
Google Motorola
Google Android
Google Search
Google Plus
Google Cloud
Google Wallet
Google Mail

Seems like everything will be Google's by 2020.

posted on 23 Sep 2011, 13:58 7

37. Matt (unregistered)

Dont forget Google TV

posted on 23 Sep 2011, 14:15

41. karanstyle (Posts: 188; Member since: 26 Jun 2011)

Google = World
But Google+ and Google Buzz are still big time Flops.

posted on 23 Sep 2011, 18:04 3

54. RageQuit (Posts: 41; Member since: 05 Sep 2011)

Google+ hasn't been around long enough to wright it off so soon, although buzz is dead.

posted on 23 Sep 2011, 16:01 2

46. JeffdaBeat (unregistered)

Am I the only person being extremely cautious about Google? Google is doing their best to be the solution for every aspect of our lives, which in the wrong hands is a very bad thing. If you think about companies like Enron, WorldCom, AIG...these companies weren't bad guys when they started, but yet managed to f**k a lot of people over decades later because of greed or whatever. And now you have Google...a very awesome tech company right now. But will they have the same atmosphere a few years in the future? In a few decades? I'm not saying you can't trust anyone, but any company that puts their hands into so many aspects of my life and has that much detail on me...that scares me a lot. We joke about Google being Skynet, but there have been books written about a nation run buy corporations instead of government. Add in lobbyists doing what they already do and you've got today's government and how it functions. Not for it's people, but for it's corporations.

And I'm not trying to be too alarmist because right now Google is very much run by creative people who I think are honestly trying to use technology to make life much easier. But you have to think of what happens when one CEO steps down and someone with a different agenda takes over. How much corporate culture can change in those instances and how employees can change their priorities to go along with the companies. Wallstreet bankers are still people with families, but they were trained to think about the bottom line. At the end of Enron's lifespan, the head of the company was pretty much powerless to his company.

There is a very interesting quote I read on Digg.com the other day. "If the service you using is free then you aren't the customer, you're the product being sold." The thought of that scares me...

posted on 23 Sep 2011, 17:06 2

50. remixfa (Posts: 14255; Member since: 19 Dec 2008)

your point is very valid. they have access to just about everyone's personal info on the planet.

but i think google is going to step in hot water with the government for having too many arms in too many things sooner or later. if it succeeds at half of the things its trying to do, it will have anti-monopoly suites against it left and right.

Google is a great company. If the anti-monopoly stuff doesnt happen, i think it will be quite a few years before we have to worry about new heads taking it in a new direction.

posted on 24 Sep 2011, 00:56

58. JeffdaBeat (unregistered)

But this is assuming that Google continues to have less power than the government. If you think about it, the government is dealing with the very sticky position that most of them have lived their entire lives without the technology we have today. We are seeing them using to technology more and more and not safe guarding the crap they get themselves into. Case-in-point the recent Craig's List scandals that have come about...imagine if Google could do the same with all of us with our "Gmail" accounts. If Google gets a CEO that's all about money then he could say "Oh, Mr. Congressman, if you don't let Google do this then I will air all that Gmail sex scandal s**t." That's scary business...

posted on 23 Sep 2011, 09:42

2. sweetlou (unregistered)

say whhaaaaaaaa

posted on 23 Sep 2011, 09:43 7

3. bobfreking55 (Posts: 866; Member since: 15 Jul 2011)

Google is everywhere.

posted on 23 Sep 2011, 09:44 18

4. Alantef (Posts: 288; Member since: 14 Sep 2011)

why cant google buy tmobile.....i mean seriously

posted on 23 Sep 2011, 10:20 6

10. hepresearch (unregistered)

That would be amazing... Motorola hardware + Google software and cloud integration + T-Mobile network + 30 million (or more) instant customer base... sounds like a real winner to me. Not saying I would like it personally, but I am positive it would succeed like crazy!

posted on 23 Sep 2011, 17:50

53. Goldeneye (Posts: 419; Member since: 22 Jan 2011)

I'm not sure about Tmobile is the way to go its coverages is very spotty, it's great only in the big cities but out of them you know, if Google goes the MVNO route better be on VZ or at least Att, IMO

posted on 23 Sep 2011, 10:27 2

13. box (unregistered)

Because then T-Mob would only sell Motorola, and Android would be its only smartphone OS. Personally, I LIKE choice.

posted on 23 Sep 2011, 10:36 7

17. remixfa (Posts: 14255; Member since: 19 Dec 2008)

uhhhh.. and exactly what in google's track record makes u think that?

knowing google, they wont have any restrictions on phones other than radio frequencies. "dont be evil" and all.

Hep, i was all for the thought of google buying Tmo when they were in spectrum talks years ago. Im still for it, or for them going into the industry because I'm pretty sure they would offer exactly what im looking for... voice free plans with unl data and text for cheap.

gimmie 4g, VOIP, maybe like 60 mins of regular talk for emergencies, and unlimited texting.

posted on 23 Sep 2011, 11:55

26. remixfa (Posts: 14255; Member since: 19 Dec 2008)

lots of thumbs down.

guess everyone else prefers expensive plans with features you dont really need or want? lol

posted on 23 Sep 2011, 13:45 6

35. Alantef (Posts: 288; Member since: 14 Sep 2011)

i know right...i don't understand why wouldn't you wanna be a Google customer...hell i wanna work for Google have you seen what they give their employees!...let alone what they WOULD give their customers!

posted on 23 Sep 2011, 14:28 6

42. remixfa (Posts: 14255; Member since: 19 Dec 2008)

their corporate office is like vacation land compared to other companies. sleep labs, pool tables, on and on.

posted on 23 Sep 2011, 16:11

47. snowgator (Posts: 3586; Member since: 19 Jan 2011)

@box- Google buying T-Mobile wouldn't kill choice. AT&T buying T-Mo is killing choice. Even a worse case where a fourth carrier owned by Google goes all Android would still be a fourth network, one more than when AT&T gets their paws on T-Mo. Besides, I sometimes think if Verizon had their way they would happily be all Android right now.

posted on 23 Sep 2011, 10:32 4

15. corporateJP (Posts: 2431; Member since: 28 Nov 2009)

Best post this month.

Alantef...he's that dude.

posted on 23 Sep 2011, 11:00 1

19. bluechrism (Posts: 99; Member since: 09 Sep 2011)

Completely opposed tom Google/MS/Apple/HTC/Nokia/Samsung operating a network, no matter how well intentioned they may seem. Platform/Device makers should not own networks as ultimately, the perception will always be that they will give preferential treatment to their own stuff. Even if they don't, you could see why Google might be hesitant to carry Apple/WP7/RIm devices and why those companies would be hesitant to deal with Google as a carrier.

What you will end up with is an Android carrier, and other carriers will do everything else. It won't be 100% this way, but this is where it would head. So, yes, Absolutely dead against it.

posted on 23 Sep 2011, 11:24 3

24. Fanboys Suck (Posts: 609; Member since: 12 Dec 2008)

What do you mean "should not own networks"?? Who the hell are you to say who should own what?

What if Verizon decided to start manufacturing phones for their own network? Tell me that people would not like the sound of that?

Sure they may offer cheaper prices for their own equipment to entice customers, but you think they would be hesitant to deal with Apple and WP7?? They'd be shooting themselves in the foot if they didn't continue to offer a wide selection of devices... You are making it sound like they'd be a one Device type/one OS type company... Sorry, I don't see that happening.

posted on 23 Sep 2011, 09:45 12

5. kyle reese (unregistered)

Google is SkyNet I tell you!!!... :D

posted on 23 Sep 2011, 10:25 10

12. bobfreking55 (Posts: 866; Member since: 15 Jul 2011)

Terminators run on Android 32.2 Zombie.

posted on 23 Sep 2011, 17:07 1

51. remixfa (Posts: 14255; Member since: 19 Dec 2008)

well, if google turns into skynet, we are safe.. eventually all the T-1000's will force close :)

posted on 23 Sep 2011, 10:33 2

16. corporateJP (Posts: 2431; Member since: 28 Nov 2009)


posted on 23 Sep 2011, 09:49 9

6. BenCjamin (Posts: 80; Member since: 13 May 2011)

Google is taking over the world! just like walmart and Mcdonalds! lol

posted on 23 Sep 2011, 16:14

48. snowgator (Posts: 3586; Member since: 19 Jan 2011)

I am starting to think the Star Chamber members are the CEO's of Wal-Mart, McDonalds, Coke, Google and Apple. That's right- Google AND Apple. All these lawsuits are just to distract people from the world domination plans that are going quite nicely, thank-you.

posted on 23 Sep 2011, 09:52 5

8. DeviantDroid (Posts: 51; Member since: 28 Apr 2011)

I love Google!!!! I wish they would buy T-Mobile!!!!

posted on 23 Sep 2011, 14:04

40. iKingTrust (banned) (Posts: 716; Member since: 27 Jul 2011)

OMG that would be awesome.

posted on 23 Sep 2011, 10:09 2

9. Goldeneye (Posts: 419; Member since: 22 Jan 2011)

if they'd offer unlimited data on a national network sign me in!

posted on 23 Sep 2011, 10:39

18. hunted (Posts: 403; Member since: 21 Sep 2011)

hey i need google in gsm not cdma.

posted on 23 Sep 2011, 11:12 4

21. darth8ball (Posts: 520; Member since: 02 Aug 2011)

Google will be on both, gsm and cdma. true world phones out of the box.

posted on 23 Sep 2011, 11:05

20. vvelez5 (Posts: 623; Member since: 29 Jan 2011)

If Google steps in to the American market then the ATT/ T-mobile merger will definitely happen. Hesse wouldn't be able to deny competition working with another company coming in. I would like to see this company at work in the wireless service industry. It will be an interesting watch not to mention with all Google everywhere people might utter the "M" word at them. When in fact they are just profiting on a great business model.

posted on 23 Sep 2011, 12:37

29. darth8ball (Posts: 520; Member since: 02 Aug 2011)

Is there truly enough spectrum out there left for a large startup network?
Would Google have to aquire a moblile carrier?
Which one makes a good partner for Google?

posted on 23 Sep 2011, 12:43

30. vvelez5 (Posts: 623; Member since: 29 Jan 2011)

If anyone has the pockets to start up a network it's Google. It would be easier for Google to acquire a carrier but who will sell it to them. If they show an interest in starting up in the US then the deal that T-mobile has already established with ATT will go through. If they want to start up a GSM network then they will have to start from the ground up.

posted on 23 Sep 2011, 11:20 2

22. InspectorGadget80 (unregistered)

GOOGLE WORLD WIDE! That be sweet!

posted on 23 Sep 2011, 11:20 1

23. cybervlad81 (Posts: 89; Member since: 04 Apr 2011)

Depending on the time frame, think about an LTE, data only, phone deployment... your only purchasing use of the LTE frequency. LTE would be plenty fast for crystal clear VoIP. No need for standard GSM or CDMA, LTE will cover so much ground in the next couple of years ,it will be all you really need. In theory.

posted on 23 Sep 2011, 11:54 1

25. hammertong (Posts: 41; Member since: 10 May 2010)

Perhaps Google would consider buying T-Mobile.

posted on 23 Sep 2011, 12:11

27. JaceK (unregistered)

And this is good? Right, then try getting support on their "network" just like you get for the Nexus phones on their email "support" pages.

posted on 23 Sep 2011, 12:30 2

28. henk-jan (unregistered)

Google has to go in space bussiness!
NASA is to slow!

posted on 23 Sep 2011, 12:53

31. baldilocks (Posts: 746; Member since: 14 Dec 2008)

Google wants to know everything about everything and everyone. No thanks. They'd just record everything you did.

posted on 23 Sep 2011, 13:01

32. bolaG (Posts: 468; Member since: 15 Aug 2011)

someone is doing naughtty things

posted on 23 Sep 2011, 13:02

33. darth8ball (Posts: 520; Member since: 02 Aug 2011)

Unlike the credit card companies, online shopping sites, facebook, twitter, etc...

While America and the world(not me) are fascinated by shows like Idol, what the masses don't realize that what was once a chance decision ( finding talent that will sell records) now we are taking the guesswork out of the equation. It is not only Google.

posted on 23 Sep 2011, 13:36

34. dacastrator (Posts: 232; Member since: 22 Sep 2011)

I don't see this happening. It's not profitable for them.

posted on 23 Sep 2011, 14:04

39. darth8ball (Posts: 520; Member since: 02 Aug 2011)

Yeah pushing out a network optimized for the Android platform, with all the phone makers(except Apple) having a more device friendly network to develop devices for......Yeah you nailed that not profitable thing down......NOOOOOOOOT

posted on 23 Sep 2011, 14:03

38. iKingTrust (banned) (Posts: 716; Member since: 27 Jul 2011)

I love Google. I wish They were partners with Apple. That SIM card and MacBook Pro is a great picture.

posted on 23 Sep 2011, 14:48 1

43. Rocketman (unregistered)

Google is trying to follow the lead of Microsoft. With the MS acquisition of Skype (Voice over IP), MS may be able to bypass any Telecomcompany. MS is also integrating Skype and Lync into Windows 8, and already there is concrete proof that you will be able to make calls from your Windows 8 PC, tablet or labtop to any mobile or landline phone. It's also no secret that MS will be integrating Skype in it's enterprise products, TV's, mobile phones, Xbox etc. AT&T and other Telecomcompanies are not happy with the acquisition of Skype by MS, but MS has, wisely, not given any details as to what it's true intentions are with Skype. With Skype MS can offer free or real cheap voice over IP calls at competitive prices. Google has no choice, if it is to compete with a MS-Skype combination, but to try to try to get acces to cheap telecomnetwork. A lot of people failed to see the rational of MS Skype combination, but trust me MS knows what's it doing.

posted on 23 Sep 2011, 14:59

44. lubba (Posts: 1313; Member since: 17 Jan 2011)

Good for Google, but we'll have to see what other carriers have to say. One question is, will it be neccessary for them to carry Android phones?

posted on 23 Sep 2011, 15:37

45. ledbetterp3 (Posts: 467; Member since: 31 Aug 2011)

I swear google is going to be top company very soon!

posted on 23 Sep 2011, 16:26 1

49. Random Person (unregistered)

Google's a great company, don't get me wrong, but them operating a cell phone carrier i wouldn't like. Alot of people are saying "Google should buy t-mobile", and i completely disagree. I would feel restricted, and feel as if android is my only option. Even though Google would probably allow Wp7, or the Iphone onto the network, they would probably be hesitant, and/or not get as high quality phones as other carriers would. I want to be able to choose between android and wp7. Currently i'm on wp7, and honestly, i'm surprised how much i love it. The biggest thing for me is having a carrier that's has too many androids, and not enough outside choices. And lets face reality, nothing lasts forever, Blackberry declined, ios is on a slow path of declining, every technology slowly declines and gets replaced. Eventually android will decline, and other software will thrive, and decline again. But my overall point is, If android declines, a carrier intertwined with android will decline as well. What would save the carrier?

posted on 23 Sep 2011, 17:37 1

52. xyz dragon (unregistered)

we may even see google become a corporation for medicine and creating vaccines and then we may even see they failed to make vaccines and caused chemically damaged the human cells and then there is ZOMBIES, resident evil is coming brought to you by Google corp.

posted on 23 Sep 2011, 18:20

55. lubba (Posts: 1313; Member since: 17 Jan 2011)

Then there will be Resident evil 6, and I'll have to by another xbox360 or in this case 720 to kill all those Google Zombies and use Wp8 to monitor my achievements where ever I go. Good deal! LOLzz!!!

posted on 23 Sep 2011, 18:31

56. lubba (Posts: 1313; Member since: 17 Jan 2011)

Google buys Tmo? Dumb, Dumb, and Dummer! Ok so Google buys Tmo. What do you fanboys think will happen? Yes! There will only be Android phones on the shelves! No choice for customers! Only the fanboys will stay, the rest will leave the new "Tmoogle."

posted on 24 Sep 2011, 12:14

59. merdoc (Posts: 4; Member since: 11 Sep 2011)

they should change it to Gmobile if they buy t-mobile or G+wireless

posted on 24 Sep 2011, 14:25

60. Berzerk000 (Posts: 4275; Member since: 26 Jun 2011)

If they do become a carrier, they should merge with T-Mobile, instead of AT&T merging..

posted on 24 Sep 2011, 23:52

62. Yogi (unregistered)

While you all seem happy and joyous. The simple fact remain; they are truly cornering the market in every aspect of capitalizm and are becoming a World Monopoly..... And everyone seems to ignore this fact. The blind eye we as a society create and allow towards companies. To be able to saturate the environment we live in with brand names and status quo's, and most of us dont even realize the reason we even purchase the things we do, the perfect example Apple/Google. Brain washed to believe their product are better but It's all made the same in China with the same components Intel /AMD all the same, yet their reason most users like to give is "It's an Apple", No its a computer you dont even use and all you do is bragg about how much you spent on something you dont use. To much control and authority is being given to Google and other corporations and we have become to blind to our own actions. We must wake up and read deeper into hat companies ask of us instead of just agreeing to popular society.

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