China's second largest carrier tops 100,000 pre-orders for the iPhone 5s and 5c
China Unicorn, the country's second largest wireless carrier behind China Mobile (which still hasn't reached a deal with Apple to carry its iPhone) has taken to Weibo, the Chinese Twitter-equivalent, to announce that pre-orders for the iPhone 5s and the iPhone 5c have topped 100,000. This is before the carrier has actually announced the pricing for the new iPhones.
As you can imagine, despite the relatively obscure pricing model at the moment, 100,000 pre-orders aren't at all that impressive – China Unicorn has some 266 million subscribers as of July this year. What's more, analysts have commented for Bloomberg that this year's iPhones will receive a considerably lower subsidy – about 15% less when compared to the iPhone 5, according to one estimate.
Does this mean that the new iPhones will prove to be a flop? Well, we don't really have enough to make such a call, but our impression is that the new Apple phones have generated less buzz than usual. Moreover, as you may have heard, price competition from Chinese brands has intensified ten-fold since Apple's last visit. That's a pretty valid concern, seeing as the 32GB version of the iPhone 5s will cost the average person in China more than a half year worth of salary.
1. itsdeepak4u2000 (Posts: 2783; Member since: 03 Nov 2012)
100000 is great in number but more than a half year worth of salary huh... That's too costly..overpriced iCraps... :P
4. LetsBeHonest (Posts: 947; Member since: 04 Jun 2013)
it doesn't worth half year salary not even the top model.
just buy a mid-range Android or WP it'll satisfy most of their needs.
13. Long1 (banned) (Posts: 399; Member since: 18 May 2013)
I can bet on that most of this 100 000 , are the more expensive iphone 5S, and the cheaper iphone 5C are only single digit.
That's why Apple are mum , about how many of each device.
5. akki20892 (Posts: 3614; Member since: 04 Feb 2013)
not that's a power of brain-wash people.
2. bucky (Posts: 1558; Member since: 30 Sep 2009)
I love my iPhone but I think they need to have a crappy release of an iPhone to kick their ass into gear a bit.
3. LetsBeHonest (Posts: 947; Member since: 04 Jun 2013)
"32GB version of the iPhone 5s will cost the average person in China more than a half year worth of salary." damn......
sell your home, buy an iPhone, sleep in street.......
7. LetsBeHonest (Posts: 947; Member since: 04 Jun 2013)
Yeah they probably even sacrifice 6 months food for an iPhone
can't they understand if they don't have an iPhone, well they don't have an iPhone
12. InspectorGadget80 (Posts: 6674; Member since: 26 Mar 2011)
I hope no one wont sell their liver again just to buy a iphone in china.
23. Sauce (unregistered)
Just like a child's kidney in Africa for a Galaxy s4, and another child's kidney in China for the PS3. People do bizarre things.
14. Long1 (banned) (Posts: 399; Member since: 18 May 2013)
"32GB version of the iPhone 5s will cost the average person in China more than a half year worth of salary."
And I'm sure that most of this 100 000 are iPhone 5s, but iPhone 5C, only few are sold(if any)
22. Penywyz (banned) (Posts: 255; Member since: 13 Aug 2013)
Only half a years salary?! Put me down for 2!!!
8. Napalm_3nema (Posts: 1259; Member since: 14 Jun 2013)
The number is meaningless without context. Does the carrier often have preorders in the millions? Is this the smallest recent flagship preorder? The largest? What was the iPhone 5's preorder number?
11. NexusPhan (Posts: 528; Member since: 11 Jul 2013)
This is the first time the iPhone is officially available on China Unicom (or China unicorn if you're PA) and only 0.04% of customers placed pre-orders. It's the definition of a complete flop.
16. Napalm_3nema (Posts: 1259; Member since: 14 Jun 2013)
Once again, it hasn't been answered. I would like to see competing flagship preorders. If the S4 did 50k, then this isn't a failure. Oh, and BTW, this isn't the first time on CU.
18. NexusPhan (Posts: 528; Member since: 11 Jul 2013)
Oh, you're right. Good call.
Looks like the iPhone 4S was 200,000 and the 5 was 300,000. From the Verge. Very disappointing number for the 5S/5C.
19. Napalm_3nema (Posts: 1259; Member since: 14 Jun 2013)
If those numbers are correct, then yes, very disappointing.
20. promise7 (Posts: 474; Member since: 03 Jul 2013)
i think that kind of explains it. the iphone being so expensive for china residents, and some already having the 4s and 5, they aren't looking to plunk down a large amount of money again for a slight upgrade.
9. ryq24 (Posts: 527; Member since: 17 Oct 2011)
iPhone 5C and 5S are just too expensive. And with a 4" screen it's just not worth the money to buy one.
24. Sauce (unregistered)
For you it is not, but for the millions of others who enjoy the product they buy, it is. Not everyone has to buy your item of choice you know.
15. Cyberchum (Posts: 272; Member since: 24 Oct 2012)
Talk about being dumb, Chinese are, atleast according to this article.
25. AfterShock (Posts: 2880; Member since: 02 Nov 2012)
That is pretty rude.
I'm sure you meant gullible.
28. volcano321 (Posts: 20; Member since: 08 Aug 2013)
Most of them will probably be for speculation. Initial shipments will be small and many in China will pay almost double for it right away. The xiao mi red rice is officially priced at 799 RMB, but it's going on the open market for 1000-1200 because of small initial shipments.
17. EclipseGSX (Posts: 1639; Member since: 18 Oct 2011)
I predict a lot of kidneys on the black market soon
21. Shangri-La (Posts: 50; Member since: 04 Oct 2011)
OMG, please... PA. It's Unicom, not Unicorn.
26. AfterShock (Posts: 2880; Member since: 02 Nov 2012)
The unicorn bit is freaking funny now that it's pointed out.
My thought on story is I don't foresee a landslide of sales or topping any charts.
I may be wrong, but competition is fierce now that China has embraced the smart
By mass only.