According to its "teen survey," securities firm Piper Jaffray says that 82% of teens own an Apple iPhone. The survey includes the responses of thousands of teens with an average age of 16, and covers 40 states. That is a gain of 2 percentage points from last year's reading of 78%, and is up sharply from the 60% of teens who said they owned an iPhone in the spring of 2014. Next year's survey might show a higher percentage of teens sporting Apple's iconic smartphone; 84% of those surveyed said that their next handset will be an iPhone.
Apple executives will be happy to learn that 20% of the teens say that they plan to purchase an Apple Watch within the next six months. Among so-called "upper-income teens, " Apple is the second most desired brand after Rolex (how many teens do you know who wear a Rolex on their wrist?).
We expect Apple to unveil three new iPhone models later this year; one of these phones might appeal to teens who want a device similar to the iPhone X, but at a lower price point. The Apple iPhone 9 is rumored to carry a 6.1-inch LCD edge-to-edge display, and feature the TrueDepth Camera along with Face ID. It is said to have a single camera on back, and will not come with 3D Touch. This device will reportedly be priced in the range of $700-$900, and outside of a possible iPhone SE 2, could be Apple's most affordable new handset in 2018.
Apple is also said to be introducing this September, the Apple iPhone Xs. A sequel to the tenth anniversary model, this phone will supposedly come with a 5.8-inch OLED display. And a huge 6.5-inch OLED screen is expected to grace the Apple iPhone Xs Plus. Both of these phones could be priced at $1,000 and up.
82% of teens own an Apple iPhone according to survey
Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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