Facebook just made the world a better place: 100% renewable energy5
According to the company’s own news channel, the journey was gradual. It started back in 2011 with a ‘wind project’ in Iowa, and about ten years later, it has come full circle. At least as far as Facebook’s own operations are concerned, they are now operating with net-zero emissions!
Mark Zuckerberg and company have already set another goal for a more sustainable future. The social media platform aims to bring emissions down to zero, but this time across its entire value chain, including suppliers, business travel and employee commuting. This goal has been given a due date of 2030.
The part about zero-emission employee commuting, for one, sounds particularly interesting. We’re wondering how exactly they plan to do that; are they going to give away Teslas? Bicycles? Or maybe accommodate employees so they never have to leave the office? Theirs is indeed a very ambitious goal, but also very ambiguous—we call it "ambiguitious." Try saying it out loud!
The transition will be handled by their Responsible Supply Chain program, which works to discover innovative ways for making operations greener. Whatever they have in mind, we are curious to see how it turns out. If you are too, Facebook’s team has released a video dedicated to the long journey from 2011 to today. Take a look for yourself:
As reported by Facebook’s Director of Renewable Energy, Urvi Parekh, the company’s goal for 100% renewable energy was set back in 2018.
Whether Facebook took inspiration from Apple or not, we applaud their commitment. Google and Amazon have also taken steps in that direction, and we’d be happy to see more tech corporations follow suit.