Apple's Indian sales skyrocketed in Q1 thanks to online store7
According to DigiTimes, Canalys reports that the Cupertino company’s Q1 sale numbers have made it the 5th computer brand, with only 2000 devices separating it from the 4th. The total number of Apple desktops, laptops, tablets, workstations shipped is 208,000 units.
Research firm IDC’s numbers also reveal that Apple’s computer shipments in India grew 335.5% on a year-to-year basis in Q1 of 2021. The company is now also the second-largest tablet supplier in India with its 29% market share, with most of its sales coming from the iPad 8.
This could largely be attributed to Apple’s Indian online store, which was first launched in September 2020. The store offers all you could expect from Apple.com, like a full range of devices, accessories and customer support. The online store offers special educational pricing for students, a variety of financing and trade-in options and free no-contact delivery as well.
Back in January, at an earnings call, Apple CEO Tim Cook said that its Indian online store has received “tremendous” interest since it opened. Cook said that the store doubled Apple’s smartphone share in India to 4% in Q4 of 2020. Apple’s CEO also shared the company has plans to launch brick-and-mortar retail stores in the country.
Asian interest in Apple has always been strong, but with the company’s new desktop and laptop series, and the iPhone 12 lineup, its success in the continent has reached new heights.