Verizon to aim DROID X marketing to men

Verizon to aim DROID X marketing to men
When Verizon started marketing the Palm Pre Plus, the carrier aimed the device right at women. We suppose that if the webOS flavored phone strikes Verizon's marketing staff as being female, the powerful, massive, fast Motorola DROID X is the male equivalent. Some leaked documents handed out to Verizon employees focus on what you might call the male characteristics of the handset. With NFL Mobile coming pre-installed on the phone, every bone-crunching, brain jarring tackle can be viewed on the 4.3 inch display that is featured on the DROID X. The HD video is "high octane fuel for your eyes." The marketing sheet adds that with the handset, you will be able to unlock an immense appsphere that powers your way past your mortal peers. Verizon, better lay off some of the testosterone talk or else too  many wives and girl friends will be putting their foot down and won't allow the so-called alpha male to buy the device.

Motorola DROID X Specifications

source: BGR






FEATURED VIDEO

14 Comments

1. cj100570

Posts: 204; Member since: May 12, 2009

What self respecting man lets his girlfriend/wife tell him what he can/can't buy? My wife and I have family money and personal money. I buy whatever I want with my personal money and she does the same.

2. ILOVEIPHONE25 unregistered

yea. she spends her personal money on me. J/k. I feel you though, me and my gf have separate accts and she doesn't open her mouth for all the gadgets that i buy.

3. ILOVEIPHONE25 unregistered

btw, what is unlock app power? i have a iphone 4 but just curious.

12. cammian

Posts: 27; Member since: Dec 15, 2009

douche apple fanboy alert!!!!!

13. jd829

Posts: 155; Member since: Feb 24, 2010

App power is 2,000 fart apps + 20,000 sound board apps. I love the androad OS but the app market is a disappointment

4. tuminatr

Posts: 1125; Member since: Feb 23, 2009

ALL of the droids are market at men, this is not new

5. RORYREVOLUTION

Posts: 3131; Member since: Jan 12, 2010

Really? You have got to be kidding me! A massive 4.3 inch touch screen phone is being marketed towards men? Who would have thought so!?

6. rjt185

Posts: 257; Member since: Jun 11, 2009

This must have been courtesy of the eager college interns who are either GF-whipped or still attached to their mommies by the umbilical cord.

7. droidman

Posts: 106; Member since: Mar 17, 2010

Duh,the droid x is mean looking the phones got attitude nothing feminine about it unlike the palm pre or this new iPhone 4 which is very feminine the other iPhones were not like this hell it's made of sapphire crystal is that manly hell no a mans phone is made steel like the droid and droid x.

8. jherz6

Posts: 217; Member since: May 23, 2008

Phones are marketed toward one specific sex. Its marketed as on that works well, which is what a customer is looking for, and found with the Droid phones. To bad the iphoneaholics got the iPhone 4g released with so many flaws. Like a screen that breaks after 12 inch fall, and a major issue with reception. People you can say what you want about VZW but they put devices thru the most rigorous testing that's why they are released with so few issues.

9. cupcake

Posts: 106; Member since: Apr 15, 2010

That is such bologna. It's a powerful phone so it's for men? I think not. I'm more Technologically minded any man I know. ha ha. And besides, it's a BEAUTIFUL phone.

10. GWNIII

Posts: 8; Member since: Jun 17, 2010

You'll probably need a purse to carry it, anyway. Even my man sized pockets seem a little afraid of the Droid X.

11. RORYREVOLUTION

Posts: 3131; Member since: Jan 12, 2010

Droid x is meant for men and the iphone is meant for females. Women just love how small and shiny it is.

14. lovebuzz

Posts: 76; Member since: Oct 21, 2009

No, actually it's meant for people with big hands and big feet so you can grip it with your monkey toes.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.