The OnePlus One is official: magnesium chassis, a 5.5'' display, Snapdragon 801, 3GB RAM, and a 13MP camera... for $299

The hype around the newly-incorporated OnePlus -- a smartphone vendor based in Beijing and headed by ex Oppo VP, Pete Lau -- has, at certain points, reached some potentially catastrophic levels, but today we're putting all of that to bed, as we finally have the facts. The company's first phone, the flagship One, was just announced, and there's honestly quite a bit to talk about. And though we certainly feel like the hype-inducing marketing machine at the company reiterates some pretty important lessons about the industry and fans as a whole, the day that we address these is not today.

For those of you who haven't been paying attention, the OnePlus One was touted for a long while as the ultimate, no-compromise flagship that won't break the bank. Were these claims unfounded? Not at all -- we have Nexus-like pricing on what is a really impressive device overall. Let's dissect it.

Design and Hardware

At one point during the development of the One, OnePlus' CEO promised that the device will rival the Apple iPhone in terms of dashingly-good looks, and though that's a frustratingly subjective matter, we should note that we're liking what we're seeing. In fact, what we're seeing is very, very close to what Oppo treated us to with the Find 7, but that, again, is a talk for another day. 

Anyway, wrapped within a magnesium chassis, the One is a relatively compact 5.5-incher, measuring 152.9 x 75.9 x 8.9 mm, and weighing just 162 grams. The 1080x1920 pixel resolution LTPS screen is literally slapped on top of the chassis, so the top and bottom bezels are actually recessed. At the back we have a 13-megapixel Sony IMX214 sensor with 6 lenses and a wide, f/2.0 aperture -- a unit that has, so far, proven quite capable, though we'd prefer to first test it out before making any conclusions. If you ask OnePlus, however, the camera is quite the big deal -- it offers low shutter speeds of 0.3 seconds, and the company has been trying to impress upon us the idea that low light photography is a feasible exercise with the One. On the bottom, you get a set of JBL stereo speakers. The OnePlus One comes in two colors -- "Sandstone" black and "Silk" white -- though the company is also making what it calls StyleSwap covers available for purchase. These come in different materials, like denim, kevlar, wood, and bamboo.

So what's powering the One and keeping the lights on? The most powerful bin of Qualcomm's quad-core Snapdragon 801 (MSM8974-AC), clocked at 2.5GHz, 3GB of LPDDR3 RAM, and a 3100 mAh cell, that's what. Connectivity options include 4G LTE, 2.4G/5G Wi-Fi, and Bluetooth 4.0. Lastly, the OnePlus One is powered by a customized version of CyanogenMod OS (based on Android 4.4.2 KitKat), which has been redesigned with a minimal and completely flat UI.

Price and release date

Folks, you better hold onto your chairs, because you've just arrived to the best part. The OnePlus One is, simply put, the single most affordable flagship in the history of... well, flagships. The 16GB version, for example, costs only $299 (US), or €269 in Europe. Miraculously, the 64GB version of the phone costs just $349, or €299. Best of all, the OnePlus One will be sold through the company's international store, which will be localized for the regions where the company is planning on officially carrying the phone. Right now, this includes the US and Canada, the UK, Austria, Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Portugal, Spain, Sweden, and Taiwan. OnePlus promises that your device will be shipped from a warehouse nearby, and you'll have localized customer service. Don't worry if a drool is forming at the side of your mouth, it's perfectly natural.

Unfortunately, there are some not so great news, too. At least for the time being, you'll only be able to place an order for the OnePlus One once you receive an invitation either directly from the company, a friend, or by winning one of the several contests that OnePlus is already planning. Whether this means that the company is expecting shortages is unknown, though that feels like a no-brainer. 



1. Kuroki

Posts: 183; Member since: Nov 24, 2013

am I in a parallel world or something?

10. PunyPoop

Posts: 752; Member since: Jan 18, 2013

This can't be! I will have 3 phones this year! Sony Z2, LG G3, and this!

38. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

I want this mainly because of Cyanogen. But what about India and China? Two world's big markets. NA in these two countries then how to order if we want it?

43. Ishmeet

Posts: 111; Member since: Sep 16, 2013

It won't be possible for now. Since the device is invitation only purchase, don't expect imports to open out so soon. I twill probably require around 5-6 months before something can be done about it.

49. Ashoaib

Posts: 3291; Member since: Nov 15, 2013

I am in... one for me... nice chassis in a good price

55. ajac09

Posts: 1482; Member since: Sep 30, 2009

↑ people like you really need a life.

78. Ashoaib

Posts: 3291; Member since: Nov 15, 2013

and you have ten lives... monkey, donkey and??? plz tell, come on share with us

56. number29

Posts: 185; Member since: Jan 25, 2013

Sounds like you're a pawn to these manufacturers. They love people like you, constantly disatisfied with what you've got so you're always buying something new. Do you not realise how they're playing you?

17. adwienc

Posts: 136; Member since: Mar 26, 2014

And another great thing is that it will be receiving updates for many years due to cynagenmod. Only if it was smaller...

116. Zeeya

Posts: 331; Member since: Mar 17, 2013

hahahaa... many years? x) " The OnePlus One comes with a special version of CyanogenMod (based on Android™), designed for the One. It's fast, light, secure and will receive updates for at least 2 years." NO Guarantee... but hey buddy.. at least for 2 years... And I know you are one of these jerks which buys a new phone after a year.. so F* it.. right?

32. SuperMaoriBro

Posts: 533; Member since: Jun 23, 2012

Gorgeous design (sorry apple), premium specs (sorry samsung), great ui skin (sorry google), ads that actually make you want the device (sorry htc), low price (sorry motorola), if i can get my hands on one i'd buy it based only on what i've seen here in this one article, i wouldnt wait for reviews. Dear Oneplus, i want your device but dont string me along by dangling this awesome device just out of reach, if you make it difficult to obtain i'll be forced to spend money else where - your call oneplus.

66. XperiaFanZone

Posts: 2277; Member since: Sep 21, 2012

Small bezel (sorry Sony :P)

81. isprobi

Posts: 797; Member since: May 30, 2011

Why do so many people critisize Sony over bezels? If you use your phone in landscape for video and web browsing like I use my Z Ultra you need those bezels to hold the phone. Try it with most phones and you will see what I mean. There is no place for your fingers.

92. SuperMaoriBro

Posts: 533; Member since: Jun 23, 2012

I have a mega 6.3 and dont need extra big bezels to hold it in landscape. The 6.4" ultra z needs big bezels to hold its extra big bezels lol. Having said that, i totally dont care either as the rest of the device rocks. Im actually contemplating getting one

104. XperiaFanZone

Posts: 2277; Member since: Sep 21, 2012

I'm only messing.

67. BattleBrat

Posts: 1476; Member since: Oct 26, 2011

"Gorgeous design" design is subjective, to each their own "Premium specs" Note 3 was top dog for months. "ads that actually make you want the device" I have my own mind about things, "ads" are bullcrap, go hold a HTC one M8 then get back to us. "Low price" the Motorola X was $350 for quite a while

68. BattleBrat

Posts: 1476; Member since: Oct 26, 2011

That being said, I like the magnesium, don't know why I don't see it more

96. SuperMaoriBro

Posts: 533; Member since: Jun 23, 2012

Living up to your name?

108. sriuslywtf

Posts: 297; Member since: Jul 09, 2013

More like Butthurt Brat

34. apple4never

Posts: 1064; Member since: May 08, 2013

wait haha i thought the oneplus one was the htc M8 max for the longest time, this thing is a beast and it looks sick, i hope it reaches Canada

61. akki20892

Posts: 3902; Member since: Feb 04, 2013

Looks way better than some phone.

94. SuperMaoriBro

Posts: 533; Member since: Jun 23, 2012

Android authourity have a few video comparisons on youtube. This things really does steal the show. But also looks very similar to the more expensive oppo find 7

64. InspectorGadget80 unregistered

I'm drooling over the battery life.

102. TruPatriot

Posts: 110; Member since: May 27, 2013

Will it be available on Sprint?

2. Yubnub

Posts: 100; Member since: May 23, 2013

The smash campaign? omfg....

3. mattkl

Posts: 255; Member since: Feb 01, 2010

Hope I run into one of these one day to check out.

4. 0xFFFF

Posts: 3806; Member since: Apr 16, 2014

This phone is a stunning achievement of design and attention to detail. The team they have at OnePlus is obviously quite talented. I've asked for an invite and hopefully will be able to buy this phone soon. Congratulations to OnePlus for making something special!

5. htcforlife

Posts: 73; Member since: Apr 15, 2014

Wanna get my hands on one!

6. Nikolas.Oliver

Posts: 1574; Member since: Jul 01, 2012

-only sold in the first world countries -outside of those countries the price will very likely inflate due to retailer mark-ups, taxes, or profit-seeking individuals -you need an invitation

16. eisenbricher

Posts: 973; Member since: Aug 09, 2012

ikr? Sucks for poor countries...

* Some comments have been hidden, because they don't meet the discussions rules.

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