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Sprint intends to differentiate itself by retaining its unlimited data plan for the iPhone?

Posted: , by John V.

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Sprint intends to differentiate itself by retaining its unlimited data plan for the iPhone?
Needless to say, the anticipation of Sprint gaining the beloved iPhone is growing with each passing day, but we can’t start jumping for joy until it’s official known that the next-generation iPhone is indeed coming to the Now Network.

Currently, Sprint is able to differentiate itself from the competition by offering truly unlimited data plans – whereas others tend to either charge overages or throttle speeds once a cap is broken. Well, according to Bloomberg’s sources  that claim to be “people familiar with the matter,” they say that Sprint will continue to retain its unlimited data plan structure for the iPhone. Naturally, it’s their specific way of drastically separating their business model from their rivals – and at the same time, they’re banking on nabbing some customers from the opposition.

Potentially regarded as proof of the inevitable arrival of the iPhone, Bloomberg’s sources go on to say that the carrier postponed the introduction of another 4G WiMAX smartphone in order to give way to the upcoming iPhone. However, it’s not clearly stated what device is being delayed or whether or not we’ll see a 4G enabled iPhone with the carrier.

Nevertheless, Sprint customers can sleep soundly knowing that they’ll be able to chomp down on as much data as their heart’s desire even when the iPhone lands. If it does pan out, would you consider overlooking AT&T and Verizon to side with Sprint’s offering instead?

source: Bloomberg via Mobileburn

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posted on 09 Sep 2011, 11:10 3

1. vvelez5 (Posts: 623; Member since: 29 Jan 2011)

Keep riding that horse as long as you can Sprint. It's a great marketing stand point. Obviously it won't last but that's not the point. Get the customers you need.I wouldn't look at Sprint on my side though because Sprint's coverage in my area is not great.

posted on 09 Sep 2011, 11:11 1

2. snowgator (Posts: 3604; Member since: 19 Jan 2011)

There is no way- NO WAY- Sprint will entice consumers to their iPhone over the better nationwide coverage of AT&T and Verizon unless they offer something in return. The 4G hook is good, but you just have to offer your unlimited plan. It is your biggest selling point over the other carriers.

posted on 09 Sep 2011, 13:26 10

25. remixfa (Posts: 14605; Member since: 19 Dec 2008)

sprint has the second largest network in the US behind VZW. ATTs network is no larger than Tmobile's... you just pay 60% more than tmo, you dont get 60% more. Pricing has nothing to do with service or quality. People just think it does.

If you want coverage, you go VZW. If you want a blend of value and coverage (depending on where you live) you go Tmo or Sprint. If you wanna get ripped off.. you go for ATT.

posted on 09 Sep 2011, 16:25 4

59. christony1120 (Posts: 65; Member since: 07 Dec 2010)

what are you talking about the list goes like this:
Verizon Fastest
T-mobile Slowest

posted on 09 Sep 2011, 17:30 6

63. TerryCrowley (Posts: 194; Member since: 31 Jul 2011)

You must be high. In terms of speed it's

It's a whole different story on coverage though.

posted on 09 Sep 2011, 17:59

64. Forsaken77 (Posts: 553; Member since: 09 Jun 2011)

That's complete horse sh*t!!! I have AT&T and get 9Mbps on 3G in my area with 3 bars of service. That's not slow by any means. Where I live, in NY, AT&T is the FASTEST, for data, in the 3G realm of any carrier. Of course 4G LTE blows that away and so does HSPA+. I believe there was articles on this very site that stated AT&T had the fastest data service of any 3G carrier but their voice connectivity was sub-par.

posted on 10 Sep 2011, 14:05 2

77. ZayZay (Posts: 571; Member since: 26 Feb 2011)

Do you see how fast you can hit that cap with 9mbps?

posted on 11 Sep 2011, 16:06 1

79. remixfa (Posts: 14605; Member since: 19 Dec 2008)


ATT's 3g isnt capable of 9mbps. HSDPA maxes out at 7.2. Their "4g" goes up to 12. My 4g tmobile tablet runs in the teens normally.

Att "4g" goes up to 12 with a real life average of 4-8
Sprints wimax goes up to 12 """" 4-8
Tmobile goes up to 42 """""" 8-20
VZW goes up to the 40s """" 7-30

So unless 12 all of a sudden became a bigger number than 42, ATT is not faster than Tmo.

posted on 09 Sep 2011, 20:35 1

69. donpeppino9 (Posts: 67; Member since: 24 Jan 2010)

no. you are dreaming. of course you're probably another ATT hater who loves their android on verizon. its not even complicated to figure out. just look at the coverage maps. in terms of coverage here is the order:


if you look at sprint's coverage maps their home network is very small.. about the same size as tmobile's. they used to share 3g networks with other carriers such as verizon and alltell but those no longer exist. the current agreement is to share 2g networks only. the only other carrier they share 3g with is us cellular.

ATT's 3g is by far bigger than sprint's now, as ATT has done some expansion in the last couple of years and sprint has contracted. and if you want to compare overall voice coverage i'd say both att and sprint have about equal coverage when you take into account all roaming agreements and 2g networks.

In terms of 3g speeds...

Sprint *

yes sprint's 3g is slowers than verizon's not cause of technology but due to quality of the network and lack of spectrum used by sprint

Lets not count 4g cause 4g technology isn't fully established and is still in its very early stages. you can say ATT is behind but in just a couple months time they will have the fastest 4g lte along with vzw... some reports say even faster.

posted on 11 Sep 2011, 16:08

80. remixfa (Posts: 14605; Member since: 19 Dec 2008)

huh? what crack are you smoking

service coverage
Sprint. roaming agreements count. we are talking about service here, not 4g data.
Tmobile & ATT in a virtual tie. Tmobile covers 96% of americans.

4g network coverage

4g network speed
Sprint/ ATT tie

posted on 11 Sep 2011, 21:31

84. biophone (Posts: 1994; Member since: 15 Jun 2011)

Idk what these guys are smoking. Posting random stuff.
However the bionic gets 20 mb real world while tmobile only does 10 according to tmobile speed test and phone arena speed test.That is the 42http://www.youtube.com/watch?v=ovxLdoUA2sI

posted on 12 Sep 2011, 07:03

86. remixfa (Posts: 14605; Member since: 19 Dec 2008)

the network was at 21mb/s when they did those tests, it didnt get clocked up to 42mb/s until late july.

We've had this conversation before AND ive posted pics of my Tmo devices clocking much much higher.

We also dont have a phone out that can do 42mb/s yet. Thats what the hercules is for (obviously its the only use for that thing since its not an exynos :( )

posted on 09 Sep 2011, 15:49 2

55. evo-ninja (Posts: 31; Member since: 23 May 2011)

now at&t can not say they are the only one who can do data and talk at the same time with the iphone, been doing it for two years now on evo

posted on 09 Sep 2011, 20:38 1

70. donpeppino9 (Posts: 67; Member since: 24 Jan 2010)

but only if you're in the very limited coverage area of wimax, which is a huge battery hog.. or of course wifi, which is also limited.

not something worth bragging about.

posted on 09 Sep 2011, 11:18 5

3. Droid_X_Doug (Posts: 5993; Member since: 22 Dec 2010)

I doubt that a Spring iPhone will have a WiMax radio. It will have the same 3G radio that the VZW iPhone will be equipped with. The angle for Sprint will be the unlimited data plan. Since Sprint has a roaming agreement with VZW, this could be great for consumers - unlimited data at a fixed monthly fee with the access provided by the roaming agreement with VZW. Could be a winner for Sprint.

posted on 10 Sep 2011, 01:29

73. IHatePhones (Posts: 99; Member since: 12 Aug 2009)

Data roaming is not unlimited though. But I get your point.

posted on 09 Sep 2011, 11:25 7

4. The_Miz (Posts: 1496; Member since: 06 Apr 2011)

it's those damn Android phones, they are data hogs. i think sprint should cap android data plans and make iphone plans unlmtd

posted on 09 Sep 2011, 11:27 6

5. Kjayhawk (Posts: 294; Member since: 07 Oct 2010)

LOL no more people own android phones, thats why more data is downloaded. Plus don't more people use the internet on their android device? See thats called using common sense you should get some.

posted on 09 Sep 2011, 11:40 2

8. Dj21o (Posts: 437; Member since: 19 May 2011)

Miz, if you want push notifications, you have to have a high data plan. iPhones still use push notifications too. But with the iPhone you can pick intervals to sync, instead of having autosync which is all of the time. So, they do use less, but its not that far stretched.

posted on 09 Sep 2011, 13:27 4

26. remixfa (Posts: 14605; Member since: 19 Dec 2008)

android phones have the ability to have either push or timed sync.. just like any other phone.. lol

posted on 09 Sep 2011, 19:10

67. InspectorGadget80 (unregistered)

Think it's probably cause he's not world champion

posted on 09 Sep 2011, 15:14 2

47. Mr.Mr.Upgrade (Posts: 474; Member since: 30 Aug 2011)

Wat the crappy u talking bout the_midget go choke on an iPhone

posted on 09 Sep 2011, 21:57 1

72. RORYREVOLUTION (Posts: 3117; Member since: 12 Jan 2010)

You do realize and I have said this to you BEFORE that AT&T stopped with unlimited data plans BEFORE a high end android phone was available on their carrier. They admitted that the Iphone and its users were using WAY too much data.

posted on 09 Sep 2011, 11:32 3

6. Dj21o (Posts: 437; Member since: 19 May 2011)

I think all smartphones are data hogs, thank God sprint is still keeping theirs unlimited. That's the only reason I am staying with Sprint. If they get rude of unlimited data, I'm going to AT&T. Will they pay the ETF if I switch to their carrier?

posted on 09 Sep 2011, 11:38 5

7. the miz sucks (unregistered)

people who have iphones dont even understand what 2 gigabytes of data means...

posted on 09 Sep 2011, 11:42 2

9. Dj21o (Posts: 437; Member since: 19 May 2011)

Are you retarded? Just because people want to own a good, stable phone, doesnt make them dumb. Im probably switching to the iPhone. Grow up.

posted on 09 Sep 2011, 11:54 4

12. The_Miz (Posts: 1496; Member since: 06 Apr 2011)

People with Android phones are about as gullible as leading a fat kid into a store of candy.

posted on 09 Sep 2011, 12:22 4

18. danalmillan (Posts: 25; Member since: 08 Jul 2011)

Miz you are Mr. Sunshine! You just seriously always have to criticize don't you??? I am no where close to being gullible and I love my android phone. Seriously Miz you either need to grow up or grow a brain...not sure which....

posted on 09 Sep 2011, 13:28 5

27. remixfa (Posts: 14605; Member since: 19 Dec 2008)

at least they know if their phone is "4G" or not.. lol..

posted on 09 Sep 2011, 11:48 3

10. danalmillan (Posts: 25; Member since: 08 Jul 2011)

Sprint keeping unlimited data is a great position for them whether they get the iPhone or not. They do not throttle speeds or charge overages if you have one of their unlimited data plans. Sprint statrted charging the $10 premium data fee for all smart phone users just to be able to continue offering unlimited data because ALL smart phones are such data hogs. As for the iPhone I am not sure if I would switch if they get it or not because I have played with ones friends had and honestly was not at all impressed. That and they have gotten rid of theirs already where my Evo is still going strong!

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