Sprint

Sprint has Verizon executives sweating and trembling with fear according to its new ads

posted by Alan F. / Nov 13, 2016, 8:36 PM

Sprint has Verizon executives sweating and trembling with fear according to its new ads

Back in August, we told you about Verizon's television ad starring Jamie Foxx which called Sprint a "cut rate" network. The ad followed Sprint's decision to persuade former Verizon pitchman Paul Marcarelli ("Can you hear me now?") to come out of retirement. Sprint has been trying to pound the same statistic into consumer's heads, mainly that the nation's fourth largest carrier has scored within 1% of Verizon in reliability tests (based on Sprint's analysis of Nielsen drive test data).

In addition, Sprint's rates can save Verizon customers (T-Mobile and AT&T subscribers too) 50% of their monthly bill. By offering consumers a network that is just about as reliable as Verizon's pipeline at a price that is half of what Big Red subscribers pay, Sprint says that its competitive service has Verizon executives "stressin." As a result, they are sweating bullets in the boardroom and are generally going bonkers, if you believe Sprint.

You might have noticed the ads in rotation this weekend while you watched your favorite NFL team play. If you missed them, we have both the 30 second version and the 15 second spot. Sprint doesn't have famous stars in its T.V. commercials to use against Verizon like T-Mobile has (Nicki Minaj and Ariana Grande), but there is more than one way to skin a cat; especially when that cat is the number one rival in your industry.

"Customers have caught on and they’re smarter than Verizon gives them credit for. They recognize the savings they get with Sprint, along with a network that’s better than it ever has been. We wanted to have some fun in a new set of ads, characterizing what we expect the mood to be at Verizon’s headquarters. By contrast, Sprint employees and executives feel very positive about the momentum at our company, the new pricing offers for customers and our network improvements."-Roger Sole, chief marketing officer, Sprint

Sprint's new ads say that it has Verizon executives stressing

source: Sprint

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13 Comments

1. QWIKSTRIKE

Posts: 1459; Member since: Mar 09, 2010

Now that is funny........ Good job on that commercial

posted on Nov 13, 2016, 8:49 PM 0

2. Metropolis75

Posts: 196; Member since: Aug 28, 2012

Now if Lilly from AT&T were giving me the 1% shpeil, I might consider changing. Might.

posted on Nov 13, 2016, 8:58 PM 2

3. Nine1Sickness

Posts: 896; Member since: Jan 30, 2011

When you factor in all the hidden service/access fees that they never mention, your bill costs just as much as any other carrier. Here is a breakdown of their s**tty 6GB Plan. Unlimited Talk/Text $30 6GB "shared" Data $45 BS "Access Charge" $45 per line. I have 3 lines on my plan, I pay $210 per month. Expect to pay $45 per line on top of their cheapest Unlimited talk/text and Data plans that they offer. When Sprint advertise their price, they DO NOT factor in their "Access Charge" Hear that!

posted on Nov 13, 2016, 10:45 PM 2

8. bvalde09

Posts: 191; Member since: Nov 22, 2011

Usually Term Access Fee are often because the customer bought the phone with a 2 Year Service Agreement. Was that the case for you?. I was able to get it resolve with Customer Services Last time I had the problem. I was explain you should be on IB or Leasing

posted on Nov 14, 2016, 8:21 AM 0

11. Nine1Sickness

Either way, if you opt for easy pay, lease or pay full price for the phone, the Access Charge is only reduced to $20 per line. Which they still don't tell you about until after you're inked in.

posted on Nov 14, 2016, 5:52 PM 0

4. Bernoulli

Posts: 4359; Member since: Sep 01, 2012

I really wish they were GSM otherwise they'd have my business.

posted on Nov 13, 2016, 10:58 PM 3

5. TrackPhoneUser

Posts: 256; Member since: Oct 21, 2015

Still don't support Moto Z, Pixel, and Axon 7. So no.

posted on Nov 13, 2016, 11:46 PM 1

6. pego99

Posts: 118; Member since: Aug 01, 2012

The Sprint commercial is a successful fraud. Network reliability is not the important issue regarding comparing different carriers the important issue is the carriers coverage map and costs. What good is a reliable network with no signal at your location?

posted on Nov 14, 2016, 12:09 AM 0

7. JunitoNH

Posts: 1946; Member since: Feb 15, 2012

Guess I'm stuck in the 1% abyss, -esque Bermuda Triangle. Although their coverage maps is full of lies and deception, there's no service in my area, not one bar.

posted on Nov 14, 2016, 8:06 AM 0

9. sissy246

Posts: 7035; Member since: Mar 04, 2015

I have 7 lines on my att account if I average it out it is $52 a line so I can not bit*h.

posted on Nov 14, 2016, 8:56 AM 0

10. sissy246

That also includes are phone payments for are phones.

posted on Nov 14, 2016, 8:57 AM 0

12. Nine1Sickness

Imagine if you brought all 7 lines to Sprint. Assuming you inked in with a 2 year contract on all lines. $30 Unlimited Text/Talk $60 for 6GB Shared Data with all seven lines $45 x 7 =$405/month before tax ~$58 per line before tax Let's say all 7 of you opt for a premium $35/month flagship phone without a contract. $30 talk/text $60 6GB data $20 Access Fee for not having a contract x 7 $35 x 7 easy pay =$475/month before tax ~$68 per line Awesome. This is what Sprint doesn't want you to know.

posted on Nov 14, 2016, 6:01 PM 0

13. Mb45060

Posts: 1; Member since: Nov 15, 2016

I live in northern New York 12955 Lyon mountain/ Chateaugay lake / merril. In my area, Verizon is the only cell carrier that has signal. The cell towers aren't theirs either. The other networks have no intention of establishing signal their. Sprint and at&t included. Verizon owns straight talk which also works and has part ownership in trac phone so if you buy certain trac phones they will work.