Sony to never launch an Xperia Z6, new X series will replace the Z series

Sony to never launch an Xperia Z6, new X series will replace the Z series
Sony this week announced a brand new family of Android smartphones which, for now, includes three models: Xperia XA, Xperia X, and Xperia X Performance. We're a bit surprised by the fact that the company didn't reveal any new Xperia Z handsets, but this will probably happen soon, right? Well, maybe not that soon. In fact, it looks like it won't happen at all.

According to Sony Mobile Germany, the X series is replacing the Z series. This was mentioned on Facebook, in response to fans wondering about any future Xperia Z models. Also mentioned was the fact that the rumored Xperia Z6 won't actually exist. Thus, it's probably safe to assume that the Xperia X Performance will be Sony's new flagship smartphone for 2016 (unfortunately, the handset isn't hitting the market before June).

Unlike Samsung or LG (both of which continue to release flagships from their well known Galaxy S and LG G series), Sony seemingly felt the need for a new beginning. And this isn't just about new names: while the Xperia X Performance doesn't look too different from the Xperia Z5, it introduces a new design element - it's got a back plate made out of brushed metal, instead of the glass rear plate of the Z5.

Of course, the name of Sony's new flagship smartphone isn't that important (well, as long as it's not a silly name or something like that). What matters is that the Xperia X Performance seems to be a worthy successor to the Xperia Z5. The new handset is slightly smaller than the Z5 (5 inches vs. 5.2 inches), but perhaps many users will see this as a good thing. You can find out more about Sony's new series of smartphones by checking out our Xperia XA, Xperia X, and Xperia X Performance hands-on.


source: Sony Mobile (Facebook) via Reddit

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54 Comments

1. maccess

Posts: 742; Member since: Jan 16, 2013

This is just a proof that sony lack of identity in mobile phone world.. good luck sony..

8. S.R.K.

Posts: 678; Member since: Feb 11, 2016

That's what HTC use to do. Sensation HD Wildfire DNA And know finally the M series which they continue. Stupid dumbass new CEO of Sony. Changing the Z to X. People got use to the Sony Z.

54. aBoss

Posts: 164; Member since: Sep 15, 2014

Sony doesnt need to change design its the best. Maybe make smaller bezels but thats it. In fact it is now a mental body and its sick af. Sony + Camera (prob used in your fav smartphone) + Design waterproof+sd slot + OS simple/fast + real 2 day battery life If you dont like sony then thats on you. The core fans dont want crazy changes that ruin whats already clearly working. Complain to other phone company to catch up, it looks like samsung finally is getting the design right with a working waterproof+sd card slot. Sony been the best for years.

20. maherk

Posts: 6999; Member since: Feb 10, 2012

Also a proof that they will keep on screwing their customers. The Z5 was released like 3 months ago, and here they are with it's successor. The ironic part, is that they changed the name, but kept the design they have been using on their flagships, mid rangers, and even some of their low end smartphones for more than 3 years now. I know other companies that uses the same design language on their products, but Sony are basically copy pasting the same design. And this is sad, coming from a company that used to give us a new stunning design, year in year out.

23. Subie

Posts: 2414; Member since: Aug 01, 2015

Technically it won't be out until June - so much more then 3 months apart. You are right about the design language though but more importantly it seems that there isn't any waterproofing. At least not that I've heard.

35. techperson211

Posts: 1280; Member since: Feb 27, 2014

Well we all thought that Sony will not release any phone on mwc but we are all caught off guard when they revealed the X series. I think they'll not ditch the Z series due to the fact it's always their flagship device. Just saying. Either way that's their decision. Still rocking with my Z5p.

39. ncallan

Posts: 43; Member since: Mar 15, 2013

X performance is confirmed as waterproof but the two lower end models aren't.

24. azimesmail

Posts: 264; Member since: Nov 23, 2014

I bought my Z5 Premium in November.

46. Switch00

Posts: 536; Member since: Sep 04, 2013

I told ya'll that X is the new Z. BTW, it was as obvious as it could be.

2. jngo102

Posts: 50; Member since: Jan 15, 2015

I wonder what drove Sony to make this decision. Maybe they're hoping to turn over a new leaf by starting over with a new series?

6. S.R.K.

Posts: 678; Member since: Feb 11, 2016

Bad and wrong decision. Replacing Z series for X series is a big mistake. They are focusing on curved edges rather than omnibalance design. Fkoff Sony. This will be my last Z5. I deeply love rectangular phones. Adored the LG optimus 2.

14. xuerantiger

Posts: 53; Member since: Mar 02, 2012

I mean the X series still looks pretty rectangular compared to other phones.

18. S.R.K.

Posts: 678; Member since: Feb 11, 2016

True. Reminds me of Lumia928 925. 1530.

42. Bernoulli

Posts: 4362; Member since: Sep 01, 2012

Lumia 1530?

36. jalebi2000

Posts: 181; Member since: Mar 01, 2015

Me too. If to only there was a nice rectangular phone I could buy. I was in love with the original xperia z

48. S.R.K.

Posts: 678; Member since: Feb 11, 2016

The original Z I still have. Those corners are sharp. Which several of people complained. But I really loved it. Pure rectangle blocked phone.

3. hanabi

Posts: 177; Member since: Oct 08, 2015

Can this be the last sony phone ? maybe

4. SYSTEM_LORD

Posts: 1168; Member since: Oct 05, 2015

I always wondered why the Xperia series didn't go with X instead of Z...now they are. I like the reboot, TBH. One thing's sure, if you don't need the top of the line SoC, then the SD650 should be perfectly fine

5. DRS1977

Posts: 679; Member since: May 27, 2015

So they are getting rid of a name that everyone knows as a flagship and have become accustomed to? Sony will never have any global smartphone presence or relevance unless they release their phones in a timely fashion an all major carries around the world at the same time. They make beautiful hardware, too bad their marketing and manufacturing capability is completely useless on a global scale.

7. S.R.K.

Posts: 678; Member since: Feb 11, 2016

Well said.

32. dazed1

Posts: 806; Member since: Jul 28, 2015

The only flagship part of a Sony phone is the word, and nothing else.

9. promise7

Posts: 894; Member since: Jul 03, 2013

Sony's Mobile Twitter says otherwise; Lo Fill de Marcelino ‏@lfilldmarcelino Feb 22 @SonyMobileNews are you guys discontinuing the Xperia Z line after the release of the Xperia X'es? Sony Xperia News @SonyMobileNews @lfilldmarcelino Xperia Z5 series is performing well for us, we introduced Xperia X series adding on intelligence to help you to do more https://twitter.com/SonyMobileNews/status/701699572075274240

15. Florin.T

Posts: 318; Member since: Dec 16, 2013

Well, this tweet only mentions existing Xperia Z smartphones, which will obviously still be on the market for quite some time. But new models - there's nothing on that.

10. hwb01

Posts: 355; Member since: Apr 17, 2014

LG rebranded when they dropped Optimus on the G2, that seemed to be pretty good for them.

11. hwb01

Posts: 355; Member since: Apr 17, 2014

Hopefully same will be true for Sony

19. S.R.K.

Posts: 678; Member since: Feb 11, 2016

The G3 G4 had the same similar design. But the ugly G5 ruined thier reputation. Alot of people dislike the design. Including me. Hate that ugly POJ.

12. Arch_Fiend

Posts: 3951; Member since: Oct 03, 2015

The 3 X phones are worthy replacements.

17. cheetah2k

Posts: 2288; Member since: Jan 16, 2011

Except there's no X compact... My wife will be utterly disappointed :(

21. Arch_Fiend

Posts: 3951; Member since: Oct 03, 2015

Damn that's true......sorry mate. Maybe Sony will release a high-end compact sometime this year cause sony has to keep a good compact in there arsenal.

27. NFSHesham

Posts: 297; Member since: Feb 04, 2014

The Z5 Compact is still greaton its own

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