Sony, Lenovo, Huawei and ZTE to launch MediaTek-based quad-core phones soon: are the cheap 1080p devices coming?

Sony, Lenovo, Huawei and ZTE to launch MediaTek-based quad-core phones soon: are the cheap 1080p devices coming?
MediaTek’s quad-core MT6589 chip is behind the boom in cheap 1080p smartphones in China, and its popularity is only about to grow as big name manufacturers like Sony, Lenovo, Huawei and ZTE are all expected to launch devices with the MediaTek chip. Overall, the chip maker has partnered with 20 manufacturers, all expected to roll out devices with its silicon in March to April. To help its popularity, MediaTek is expected to slash the price of the chip by 10% from April.

The quad-core MT6589 might not be among the most powerful ones out there, but it delivers a very solid performance for an extremely low price that allows Chinese manufacturers like Umi to deliver 1080p 5-inch phones with an IPS screen for a price of around $200 or less. That is the off contract price, nearly three times less than what known manufacturers charge for their 1080p smartphones.

With Sony, Lenovo, Huawei and ZTE on board, though, that might be a huge opportunity for Taiwanese chip maker MediaTek to start rivalling the bigger chip makers like Qualcomm and Samsung.

source: DigiTimes

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16 Comments

1. joesseth

Posts: 61; Member since: Dec 18, 2012

As an honest consumer, I don't like the sound of "Cheap", use "more affordable" instead.

3. ardent1

Posts: 2000; Member since: Apr 16, 2011

You say "more affordable", I say "cheap".

10. mafiaprinc3

Posts: 585; Member since: May 07, 2012

googd point because alot of these high end phone aren't worth the price with all the problems with build quality and phone dying radomly.

16. ubuntu

Posts: 40; Member since: Jan 11, 2013

true haha!

2. BitterTruth unregistered

Appreciated! Thanks for caring about those who can't afford high end phones

6. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

I agree! Thanks to Sony, Lenovo, Huawei and ZTE, I hope their smartphones will become a big hit!

7. MrKoles

Posts: 368; Member since: Jan 20, 2013

Sony isn´t cheap...

8. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Of course I know, I didn't even say Sony is cheap, I only said thanks to them for making affordable smartphones. Geez....

11. mafiaprinc3

Posts: 585; Member since: May 07, 2012

did u even read his comment man. geeez

4. Bozzor

Posts: 248; Member since: May 02, 2012

With 3D gaming, this CPU would have a heart attack, but really, if all someone does with a 1080p phone is basic websurfing, videos, music and apps such as newsreaders, location software and social media, then this chip is pretty much fine...and with stellar battery life.

15. SamuraiCER

Posts: 3; Member since: Dec 19, 2012

Not really, the PowerVR gpu on this chip isn't too much of a slouch

5. istitch

Posts: 181; Member since: Mar 19, 2013

That's a right move for Sony to not place their products high as apple

9. ktime

Posts: 7; Member since: Dec 11, 2012

In another word, they provide CHOICE where apple is none

12. Sangeet

Posts: 232; Member since: Apr 21, 2012

India is rocking with MediaTek Chipsets, i am loving it, now everyone here can get a quad core phone with a HD Screen for $200. Thanks to companies like Micromax and others..

14. rusticguy

Posts: 2828; Member since: Aug 11, 2012

Micromax Karbon et al have 40% of market share i guess. Mciromax should increase builtin storage to 16gb as bare min.

13. Fruitpoop

Posts: 34; Member since: Dec 27, 2012

Still a better resolution than the iPhone 5.

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